Marketing Manager

Posted 5 Days Ago
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Bangkok, Phra Nakhon, Bangkok
Senior level
Fintech • Information Technology • Payments
Join a world leader in payments and technology!
The Role
The Marketing Manager will lead strategic and tactical client marketing initiatives to enhance Visa's brand equity among key partners. Responsibilities include developing marketing strategies, fostering client partnerships, managing project deliverables, and collaborating with cross-functional teams to achieve growth and customer satisfaction.
Summary Generated by Built In

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

Team Summary

The Marketing team in Thailand will support campaigns and partnerships to grow Visa’s overall brand equity with consumers, such as cardholders and businesses. The Visa Brand Promise is to uplift everyone and everywhere, by being the best way to pay and to be paid. With this goal in mind, we strive to ensure that the brand shows up in a meaningful way at the relevant occasions to bring across this narrative to our partners and customers.

The individual will report to the Head of Marketing, Thailand and will be part of the Thailand Country Team as well as part of the SMT (Singapore, Malaysia, and Thailand) cluster.

What a Client Marketing Manager does at Visa:

The individual will bring in marketing experiences to activate and deliver strategic and tactical marketing value to our key clients (Banks, Merchants, FinTech, and Government) by actively promoting VISA’s Marketing Value Added Services and Solutions. Working closely with his/her manager, regional Marketing teams, the Business Development team as well as Visa’s Consulting teams, the Manager will support and deliver unique solutions to drive growth for Visa and our clients.

Key Responsibilities include:

  • Drive marketing engagements for key clients and partners by developing and executing client marketing strategies, plans, and initiatives. This includes the full lifecycle of marketing campaigns from planning to execution.
  • Develop and nurture client partnerships to generate new revenue streams by providing comprehensive Marketing Value Added Services (VAS). These services encompass marketing insight, strategy, creative services, execution, and consulting.
  • Identify client needs through detailed analysis and develop tailored plans of action. Negotiate pricing and scope with clients, followed by the necessary contracting and documentation. Collaborate with internal teams and agencies to implement effective solutions. Ensure progress by meeting objectives and maintaining high levels of customer satisfaction and retention.
  • Work extensively with local country cross-functional teams (i.e. Business Development, Account Leads, Product, Visa Consulting and Analytics), as well as AP client marketing team, to support Marketing VAS engagement, project planning & development as well as execution.
  • Manage and report the revenue pipeline, project status, successes and challenges related to Marketing VAS.
  • Oversee all administrative deliverables related to client marketing project management and VAS including but not limited to marketing approvals, procurement processes, contract management and VIK process management in full compliance with Visa’s policy and process.
  • Ensure timely executions and deliverables from agencies and vendors as well as proper documentation and paperwork across the whole project lifecycle.
  • Open communication between partners and vendors to ensure that work is execution and implemented accurately.

Why this is important to Visa

Successfully handling this position will allow Visa to meaningfully support our clients and partners to excel in their marketing initiatives, hence, directly driving our common interest in stabilizing and growing clients’ and Visa’s businesses.

Qualifications

What you will need:

  • Bachelors’ or business/marketing or related field with marketing foundation
  • Excellent performance and strategic marketing experience in Marketing management (Minimum 8 years of experience), preferred in finance/payment industry, FMCG, Telecommunications, digital agency or applicable industry
  • Minimum 8 years of relevant experience in B2B/B2B2C Marketing (agency or client), with proven record of driving business impact through client/partner marketing
  • Proven record in interacting and managing client stakeholders; including prospecting, pitching, scoping, implementing and overall client relationship management
  • Collaborate with internal stakeholders; such as Account Executives, cross-functional teams in Thailand
  • Experienced in client and partner communications through a variety of content and channels (e.g. EDMs, social media, multi-media etc.)
  • Identify and source for relevant merchant offers and partners
  • Ensure overall smooth execution of campaign, including timely handovers from partners and vendors, and paperwork submission
  • Great attitude and a keen lifelong learner
  • Strong communication, interpersonal and collaboration skills with tons of drive and energy
  • Proactive thinker, problem solver and desire to take risks to test and learn
  • Fluent in written and spoken English

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

The Company
HQ: San Francisco, CA
26,500 Employees
On-site Workplace
Year Founded: 1958

What We Do

At Visa, we are driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid. As our products and technology have evolved with the world, Visa remains ubiquitous, reaching new customers in new and often invisible ways. We are at the center of this digital revolution with a network that connects people with over 80 million businesses all over the world. And Visa’s network is expanding, accelerating our growth. Our resilient business model, with its strong track record of success, will provide you with amazing opportunities to grow in your career, as well.

We are looking for people like YOU. Come join a people-centric company where you can invest in your career.

For more information, visit visa.com/about, visacorporate.tumblr.com and @VisaNews on Twitter.

Why Work With Us

Our employees are our company. Creating an inclusive and diverse workplace has been our key priority. With our purpose to “uplift everyone, everywhere” as our guide, we’re building an environment where diverse backgrounds and perspectives are celebrated and drive success inside our company and out in our communities.

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