Marketing Manager

Posted 8 Hours Ago
Be an Early Applicant
Ottawa, ON, CAN
In-Office
67K-125K Annually
Senior level
Healthtech
The Role
Leads strategic marketing initiatives for AdventHealth Ottawa, supporting service-line growth, physician engagement, community outreach, brand awareness, and market share. Manages marketing teams, budgets, campaigns, websites, digital and social media initiatives, events, sponsorships, and external partners. Uses market research, patient volume, engagement, and ROI metrics to evaluate effectiveness and guide recommendations. Requires strong communication, analytical, organizational, project management, and relationship-building skills.
Summary Generated by Built In

Our promise to you:

Joining AdventHealth is about being part of something bigger. It’s about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. AdventHealth is a place where you can thrive professionally, and grow spiritually, by Extending the Healing Ministry of Christ. Where you will be valued for who you are and the unique experiences you bring to our purpose-minded team. All while understanding that together we are even better.

All the benefits and perks you need for you and your family:

  • Benefits from Day One: Medical, Dental, Vision Insurance, Life Insurance, Disability Insurance

  • Paid Time Off from Day One

  • 403-B Retirement Plan

  • 4 Weeks 100% Paid Parental Leave

  • Career Development

  • Whole Person Well-being Resources

  • Mental Health Resources and Support

  • Pet Benefits

Schedule:

Full time

Shift:

Day (United States of America)

Address:

1301 S MAIN ST

City:

OTTAWA

State:

Kansas

Postal Code:

66067

Job Description:

Manager, Marketing

Location: AdventHealth Ottawa | Ottawa, KS
Schedule: Full Time | 40 hours per week | Day Shift | On-site

Bring Your Manager, Marketing Experience to AdventHealth

As a Manager, Marketing at AdventHealth, you’ll lead strategic marketing efforts that help grow key service lines, strengthen community connections, support physician relationships, and build awareness of AdventHealth throughout the Ottawa market.

This is an opportunity for a strategic, data-driven marketing leader who understands how to turn market intelligence into meaningful business results. You’ll collaborate with leaders, physicians, marketing partners, creative teams, and community organizations to develop and execute integrated marketing strategies that support volume growth, market share, brand awareness, and overall business goals.

What You'll Do

As a Manager, Marketing, you will lead the day-to-day strategic marketing efforts for assigned service lines and market-specific initiatives within the Ottawa area.

  • Lead, motivate, mentor, and develop a team of strategic, data-driven marketers while supporting hiring, retention, and professional development.

  • Develop and maintain strong physician relationships and create effective physician marketing strategies that support physician referrals and engagement.

  • Partner with appropriate teams on physician-to-physician marketing initiatives, lectures, events, and other opportunities to strengthen relationships within the medical community.

  • Manage websites and digital initiatives related to assigned service lines and markets, partnering with digital strategy teams to support effective online and social media strategies that drive engagement and volume.

  • Collaborate with creative teams by establishing clear objectives, providing meaningful feedback, and managing timelines to deliver effective marketing materials and campaigns.

  • Serve as a brand ambassador, ensuring AdventHealth brand standards are consistently maintained across marketing initiatives and community activities.

  • Plan and execute health fairs, community events, sponsorships, affiliations, and other outreach initiatives that strengthen AdventHealth's presence in the community.

  • Manage service line and market-specific marketing budgets with a focus on fiscal responsibility, timely reporting, and delivering projects within established budget and timeline expectations.

  • Partner with research teams to develop market analysis and research while evaluating competitor, consumer, and physician insights to inform marketing strategies.

  • Monitor patient volume, market share, online engagement, brand preference, and other key performance indicators to evaluate marketing effectiveness and return on investment.

  • Develop and implement tracking mechanisms that demonstrate the impact and success of marketing programs.

Knowledge, Skills & Abilities

  • A Marketing Manager has the ability to independently develop and implement strategic marketing initiatives while seeking senior marketing leadership guidance and support when appropriate.

  • Proven management experience with advanced organizational and multitasking skills in a fast-paced environment.

  • Experience managing integrated marketing programs, including marketing planning, volume-driving strategies, creative development and execution, communications, digital and social media, media stories, project management, event planning, community sponsorships, outreach, and research analysis.

  • Strong critical-thinking and analytical skills with the ability to evaluate data, identify trends, and make strategic recommendations that produce measurable results.

  • Excellent writing, editing, storytelling, presentation, and verbal communication skills, including working knowledge of AP writing style.

  • Strong interpersonal and active-listening skills with the ability to build trust and collaborate effectively with executives, physicians, employees, consumers, and community partners.

  • Ability to work effectively within a matrix organization and build strong cross-functional relationships.

  • Strong project management, organization, prioritization, and time management skills.

  • Ability to manage multiple projects, teams, and external partners simultaneously while maintaining accuracy and attention to detail.

  • Experience with emerging digital media and technologies and proficiency in social media platforms.

  • Advanced proficiency with Microsoft Office, including Word, Excel, PowerPoint, and Outlook.

  • Ability to conduct research and analyze and synthesize information from multiple sources.

  • Knowledge and understanding of healthcare administration, digital marketing, consumer experience, and general marketing principles and practices.

  • Ability to establish and maintain strong relationships, navigate ambiguity, create structure, and diplomatically build consensus.

  • Ability to balance market and business analysis, strategic planning, program management, budget management, implementation, and measurement of marketing effectiveness and ROI.

Qualifications

  • Bachelor’s degree in Marketing, Communications, or a related field required.

  • Minimum of 5 years of marketing experience required, preferably within healthcare.

  • Working knowledge of the advertising process, including media placement and return on investment.

  • Management experience preferred.

  • Previous healthcare marketing experience preferred.

  • Valid Driver’s License required.

Licenses and Certifications:

  • Driver's License (DL) [Required]

Benefits and Perks

AdventHealth offers a comprehensive benefits package designed to support your professional, financial, physical, and emotional well-being. Benefits may include health and wellness coverage, retirement planning, paid time off, employee assistance resources, and opportunities for professional development.

Grow With Us

At AdventHealth, we’re committed to helping our team members grow. As a Manager, Marketing, you’ll have opportunities to expand your strategic leadership experience, collaborate across disciplines, and contribute to marketing initiatives that influence the growth and success of AdventHealth.

Why AdventHealth?

At AdventHealth Ottawa, your work has a direct connection to the people and communities we serve. You’ll help tell the AdventHealth story, strengthen relationships across the market, and create marketing strategies that connect patients with the care they need.

This role is ideal for a marketing leader who enjoys balancing strategy with execution, using data to guide decisions, building strong relationships, and seeing ideas turn into measurable results.

You’ll have the opportunity to make an impact locally while being part of a larger organization committed to compassionate care and a meaningful mission.

Our Promise to You

At AdventHealth, we believe whole-person care extends beyond the patient experience. It begins with how we support our team members, strengthen our communities, and work together toward a shared mission. You’ll be part of a collaborative team where your ideas, expertise, and leadership can make a meaningful difference in how AdventHealth connects with patients, physicians, employees, and the communities we serve.

Ready to Make a Difference?

If you’re a strategic marketing leader who enjoys building relationships, solving complex business challenges, and developing integrated marketing strategies that deliver measurable results, we invite you to apply.

Physical Requirements: (Please click the link below to view work requirements)
Physical Requirements - https://tinyurl.com/23km2677

Pay Range:

$66,999.24 - $124,618.59

This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.

Skills Required

  • Bachelor’s degree in Marketing, Communications, or a related field
  • Minimum of 5 years of marketing experience
  • Valid driver’s license
  • Working knowledge of the advertising process, including media placement and return on investment
  • Management experience
  • Previous healthcare marketing experience

AdventHealth Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about AdventHealth and has not been reviewed or approved by AdventHealth.

  • Healthcare Strength Comprehensive medical, dental, vision, and pharmacy coverage is offered with multiple plan options and 100% coverage for preventive care. Wellness programs and mental health resources are included to support whole-person well-being.
  • Retirement Support Retirement programs include the Adventist HealthCare Retirement Plan with employer cash contributions and matching for employee contributions. Additional financial protections include disability and life/AD&D insurance and tax-advantaged accounts.
  • Wellbeing & Lifestyle Benefits Whole-person resources feature mental-health support (e.g., Lyra), wellness initiatives, and an Employee Assistance Program. Tuition assistance, education pathways via AdventHealth University, and employee discounts add lifestyle and career value.

AdventHealth Insights

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The Company
HQ: Altamonte Springs, FL
80,000 Employees
Year Founded: 1973

What We Do

At AdventHealth, Extending the Healing Ministry of Christ is our mission. It calls us to be His hands and feet in helping people feel whole. Our story is one of hope — one that strives to heal and restore the body, mind and spirit. More than 80,000 skilled and compassionate caregivers in physician practices, hospitals, outpatient clinics, skilled nursing facilities, home health agencies and hospice centers provide individualized, wholistic care. Our Christian mission, shared vision, common values and focus on whole-person health is our commitment to making communities healthier with a unified system: 50 hospital campuses and hundreds of care sites in diverse markets throughout nine states.

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