The Role
Develops and optimizes omnichannel campaigns across email, social, digital, paid media, and venue channels. Leads event marketing to increase ticket sales and attendance, manages content and digital platforms, supports premium seating and private-event revenue initiatives, tracks campaign KPIs, coordinates PR and media needs, and serves as a liaison between venue teams and corporate marketing. Manages campaign timelines and deliverables in a fast-paced environment.
Summary Generated by Built In
- Develop, execute, and optimize omnichannel marketing campaigns (email, social, digital, paid media, in-venue).
- Lead event marketing efforts to drive ticket sales and attendance.
- Monitor ticket sales and adjust marketing strategies accordingly.
- Create and manage digital and social content, graphics, and materials.
- Maintain website, social channels, and content assets.
- Support revenue initiatives including premium seating and private events.
- Execute email campaigns and audience targeting strategies.
- Track KPIs and report campaign performance.
- Support PR efforts and coordinate media needs during events.
- Act as liaison between venue departments and corporate marketing.
- Manage timelines, calendars, and campaign deliverables.
- Knowledge of market preferred.
- Proficiency in Adobe Creative Suite, Canva, and marketing platforms
- Strong understanding of social media and email marketing
- Strong communication and organizational skills.
- Ability to manage multiple projects in a fast-paced environment.
- Collaborative, detail-oriented, and adaptable.
- AI and technology-forward
Skills Required
- Knowledge of the market
- Proficiency in Adobe Creative Suite, Canva, and marketing platforms
- Strong understanding of social media and email marketing
- Strong communication and organizational skills
- Ability to manage multiple projects in a fast-paced environment
- Collaborative, detail-oriented, and adaptable
- AI and technology-forward mindset
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The Company
What We Do
ASM Global is the leader in privately managed public assembly facilities.
