Marketing Manager - Watchmaking

Posted Yesterday
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Tokyo, JPN
In-Office
Senior level
Fashion • Retail
The Role
Lead watch category marketing strategy and business growth, manage and develop a team of product managers, oversee complex cross-functional projects and activations, provide market and product expertise, and align marketing, communication and client strategies to drive category performance in Japan.
Summary Generated by Built In

Richemont, one of the world leaders in the luxury sector, has various Houses specializing in jewelry, watches and high-end accessories. Each Maison proudly embodies a tradition of style, quality and craftsmanship and Richemont strives to preserve the heritage and identity specific to each of them. At the same time, we are committed to innovating and designing new products in line with the values ​​of our Houses, through a process of permanent creativity.

MAIN PURPOSE

Based on strong watchmaking product, market & client expertise, the Watchmaking Marketing Senior Manager is responsible for the optimization of the business and image vision for the category, for all stakeholders internally and externally.

As such, they are responsible for the management, recruitment and development of the Watchmaking Marketing team, and are a key contributor to the MCC team dynamics, bridging Marketing, Communication and Client with the rest of the organization.

KEY RESPONSIBILITIES

KEY RESPONSIBILITY 1 – BUSINESS DEVELOPMENT

DRIVE THE CATEGORY GROWTH

  • Acts as reference for the Watch category, in terms of vision shaping (where do we want to be, why, what does it take to get there), business planning (how much, by when) and mid-long term plan articulation (how).

  • Always goes beyond the expected to offer a POV based on expertise and experience. Trusted by company stakeholders to give an insightful POV and to deliver actions to increase category performance.

  • Demonstrates full working knowledge of internal / external analytical tools available to build objective product category business plans at network/client levels, on a mid-long term basis. Able to articulate figures to reflect the company vision and business ambitions for the category.

KEY RESPONSIBILITY 2 – MARKETING STRATEGY

LEAD STRATEGIC PROJECTS & ACTIVATIONS

  •  Respected as an expert in the category and brand positioning, while actively contributing to shape the Cartier Japan vision and bring it to life for their team and external partners. Always looking to demonstrate beauty and individuality in the work they oversee and in their own actions.

  •  Able to challenge and enhance the project brief by connecting with MCC leads and Management. Clearly understands the global and local strategic directions well enough to deliver a compelling medium and long term strategic direction for the category.

  •  Can successfully oversee multiple complex projects involving multiple specializations. Proactively involves themselves at stages through the process to ensure optimum delivery. Able to negotiate with and optimize stakeholders interaction.

  •  Active participant in the Japan strategic plan development process, offering valuable opinions and proposals. Can clearly articulate strong insights and performance metrics in each project.

  •  Demonstrates a strong desire to experiment with new ways of bringing the brand experience to life for the client in innovative ways that build on the legacy of the Maison. Proposes big ideas based on strong local insights.

KEY RESPONSIBILITY 3 – TEAM MANAGEMENT

SUCCESSFULLY ENGAGE AND GROW A TEAM OF PRODUCT MANAGERS

  •  Highly competent in communicating internally and externally across cultures, organizations and partners. Gives clear direction across projects and to subordinates, while updating line reports frequently. Actively seeks out feedback and suggestions of how to improve personally and as a team.

  •  Earns the respect and appreciation of their colleagues and partners, through promoting active collaboration and personal contribution. Facilitates thoughtful and clear feedback when requested and demonstrates respect and empathy when appraising their subordinates. Monitors time management closely to maintain health and motivation of the team.

  •  Demonstrates a strong sense of responsibility and accountability in their work and actions. Delegates effectively while providing clarity and support to subordinates. Gives confidence to their team through leading by example.

SKILLS:

  • Leadership, exerting positive influence over own team as well as peers and stakeholders

  • People management & growth mindset

  • Strategic planning

  • Analytical and numerical mindset

  • Complex project management (multiple simultaneous project of different scales and timelines)

  • Creativity and innovation

  • English and Japanese fluency a must, French or other languages is a plus.

  • Full proficiency in Microsoft Office suite; PowerBI, SAP.

#Richemont #WeCraftTheFuture

Skills Required

  • Strong watchmaking product, market and client expertise
  • Management, recruitment and development of a marketing/product team
  • Leadership and people management with a growth mindset
  • Strategic planning and ability to shape mid-to-long term category vision
  • Analytical and numerical mindset; proficiency using internal/external analytical tools to build business plans
  • Complex project management across multiple simultaneous projects and stakeholders
  • Creativity and innovation in developing brand and client experiences
  • Fluency in English and Japanese
  • French or other languages
  • Full proficiency in Microsoft Office suite
  • Proficiency in PowerBI
  • Proficiency in SAP
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The Company
39,601 Employees
Year Founded: 1988

What We Do

Richemont is a leading luxury goods group that owns prestigious Maisons recognised for excellence in jewellery, watches, fashion and accessories. Its central and regional functions guide, support and challenge these Maisons and businesses, helping them design timeless creations and innovative services while preserving their unique heritage. The Group also helps them thrive in new and existing markets, maintain high service standards and embed sustainable practices across operations.

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