Marketing Manager (French market)

Posted 2 Days Ago
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Amsterdam, NLD
In-Office
Mid level
Insurance
The Role
Own Insify’s French-market marketing, content, communications, social media, and CRM strategy. Translate insurance products into compelling content for French entrepreneurs and SMEs, create consumer-facing materials, manage social channels, and develop lifecycle and retention campaigns. The role partners with product, growth, and channel teams to drive market expansion and customer acquisition.
Summary Generated by Built In
About Insify

At Insify, we’re reinventing business insurance for the people who actually need it:  entrepreneurs. Fast, simple, and fair.
We’re a fast-growing European Series B insurtech making it easier than ever for freelancers and SMEs to get covered. No paperwork. No endless calls. Just smart, digital insurance that fits the way entrepreneurs work.

Our team knows how to build and scale successful companies, from HelloFresh and Bloomon to SumUp, and we’ve raised over €25M from top investors like Accel, Frontline Ventures, Visionaries Club, and Nico Rosberg.

We started in the Netherlands, expanded to France and Germany, and we’re just getting started. The next chapter of insurance is being written right here, and we’re looking for people who want to build it with us.

How we work

At Insify, we’re building more than just an insurance company—we’re creating a culture that’s bold, caring, and built to make a real difference. Everything we do is driven by our core values: grit, impact, care, and entrepreneurship.

We show up with passion and perseverance. We solve real problems and put people first—especially our customers. And we’re always looking for smarter, faster, more human ways to do things.

That’s also why we’ve chosen a pro-office approach. We believe that working together, face to face, sparks creativity, builds stronger teams, and helps us learn faster—especially for new joiners. From spontaneous brainstorms to shared lunches, being in the same space makes the magic happen.

Joining Insify means being part of a team that truly backs each other and the entrepreneurs we serve. If you’re ready to grow, innovate, and help reshape the insurance industry from the inside out—we’d love to meet you.

Growth Team

We’re the team that makes sure the world knows who we are and why that matters. From performance marketing to brand storytelling, CRM to standout design, we take care of every part of the customer journey. We work across channels like Meta, TikTok, Google, TV, and more to reach people in the right way, at the right time. Our crew includes visual designers, regional marketing managers, a VP of Growth, copywriters, and media specialists; all working together to build a brand that connects.


Your mission

As Marketing Manager for France, you will own the marketing, content and communication strategy for the French market, from positioning to the day-to-day execution that gets Insify in front of French entrepreneurs and SMEs. You will partner closely with our product manager, growth marketers, and channel specialists to build the marketing engine that fuels our expansion. Your work shapes how French freelancers and small business owners discover, trust, and choose Insify. 


In particular, you will:

  • Own Insify's marketing strategy and execution in France
  • Build deep expertise in our insurance products and translate the benefits into content that resonates with French entrepreneurs
  • Write and ship consumer-facing content yourself, from landing pages and blog articles to e-books, newsletters, and social posts
  • Define and run our social media strategy in the French market
  • Conceptualise our CRM communication strategy, from lifecycle flows to retention campaigns

This role is a strong fit if you:

  • Have 4+ years in a similar marketing role focused on the French market, ideally in fintech or a fast-moving scale-up
  • Take ownership naturally and don’t wait for perfect instructions
  • Are comfortable working hard during intense periods and managing your energy well
  • Can turn messy problems into clear, actionable plans
  • Learn quickly and take responsibility early

What we offer

Competitive compensation - we want to attract and retain the best so we are offering a compensation package that aligns with that.
Pension plan - participation to Insify’s Pension Plan, with 6% employer contribution.
Travel reimbursement - we help travelers with their commute.
Hybrid - Possibility to work from home two times a week.
25 holidays days per year - (+ extra day on Christmas eve if it’s a weekday!)
Subscription to Alleo - 50 EUR (net) monthly (cumulable) budget to spend on what you like - anything from gym memberships to UberEats!
Company events - Monthly team drinks, quarterly offsites, lunch and learns, parties, merch and FUN!
Company Macbook - get the best laptop to get your job done in no time!
Quickly develop your career - there’s no better place to develop. We are growing and you can grow with us! Inhouse leadership programs and coaching
High degree of autonomy - it’s time to ACTUALLY make an impact!

Skills Required

  • 4+ years of experience in a similar marketing role focused on the French market
  • Experience in fintech or a fast-moving scale-up
  • Ability to take ownership and work independently
  • Ability to turn ambiguous problems into clear, actionable plans
  • Ability to learn quickly and take responsibility early
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The Company
HQ: Amsterdam
66 Employees
Year Founded: 2020

What We Do

Our mission is to enable freelancers and entrepreneurs to get the best insurance at the best price. Insurance that is fair, fast and flexible. And above all, insurance that is tailored to your needs. All at the touch of a button. Insify today serves thousands of customers across Europe. As we grow, we’ll continue disrupting and changing the market. Restoring trust by providing freelancers with insurance that can be relied on. Zero paperwork. No long contracts. Just super-fast, 100% online insurance, whenever and wherever they need it.

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