Marketing Manager APAC

Posted Yesterday
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Singapore, SGP
In-Office
Senior level
Fintech • Financial Services
The Role
Develop and execute APAC marketing strategies aligned with sales objectives, driving client acquisition, engagement, pipeline growth, and retention. Manage localized content, digital channels, social media, client events, conferences, agencies, CRM data, and marketing programs. Use analytics and performance measurement to optimize investments and provide commercial recommendations. Partner with sales, investment, compliance, communications, and marketing teams while representing regional client and market insights.
Summary Generated by Built In
Do you want to shape the future of marketing across APAC, turning business priorities into high-impact campaigns, client experiences and measurable growth?
This Marketing Manager role will be based in Singapore and embedded in the APAC, Middle East and Africa sales team. The candidate will be a high-impact partner to sales, translating business priorities into real-world marketing events and data-driven marketing programs that drive client acquisition, deepen engagement, accelerate pipeline growth, and contribute directly to growth.
The role is a hands-on one that combines commercial strategy, client journey expertise, digital marketing execution, and performance analysis to maximize marketing's contribution to business growth across institutional, and intermediary client segments.

What would your role be? 

  • Partner with sales and client portfolio managers to identify growth opportunities and support business objectives.
  • Understand and align with the strategy of the APACMEA sales organization, realizing it into a compelling, actionable marketing plan with clear target audiences, activities, timelines and measurable commercial outcomes.
  • Translate global marketing and investment content into local context to support client acquisition and retention.
  • Manage social media and digital presence for the region.
  • Plan and execute client events and touch points.
  • Build strong partnerships across sales, investments, marketing, content, communications, compliance and external agencies.
  • Influence senior stakeholders through evidence-based recommendations and commercial insights.
  • Represent the voice of the market by bringing client feedback, competitive intelligence and emerging opportunities into management discussions.
  • Plan and deliver high-impact client events and conference participation, including brand merchandizing, to strengthen the firm’s profile, support priority themes and create relevant engagement opportunities for sales.
  • Drive adoption of digital engagement programs and scalable growth initiatives.
  • Use CRM, AI and analytics platforms to measure performance and optimize investment decisions.
  • Take ownership and responsibility for marketing-related database management and turn data and client insights into actionable recommendations for sales teams.

What are we looking for?

  • 5-10 years of experience in investment marketing, digital media, event management and client engagement.
  • Strong understanding of investments, asset management or wealth management with industry marketing experience.
  • Track record of turning investment insights into engaging, channel-specific content.
  • Proficient working with CRM, marketing automation, campaign analytics and performance measurement (M365, Salesforce, MC Cloud, Snowflake, Power BI).
  • Strong commercial and entrepreneurial acumen with the ability to engage credibly with sales leadership on the back of strong communication and presentation skills.
  • Self-starter with an ownership mind-set.
  • Willingness to travel up to 20%.
  • Fluent English and Mandarin; Traditional Chinese and other Asian languages is advantageous.

What do we offer?

  • Experienced, diverse team in an international environment.
  • Agile environment in how we think, the way we work and our trust for each other.
  • Flat hierarchy with collaboration at all levels.
  • Collaborative spirit with opportunities to learn and thrive.

We are looking for talented people, not just a CV that ticks all the boxes. Even if you do not have absolutely everything we have asked for, if this role sounds like a good fit for you, we encourage you to apply.

At Vontobel, you are building better futures for our clients and society, as well as for yourself. By 2030, we want to be known as one of the leading and most trusted global investment firms. We have 2,300+ engaged professionals, based in 27 locations globally and headquartered in Zurich.

We are both majority family-owned and publicly listed. Our capacity for long-term focus, on topics such as sustainability, is underpinned by the security of the family’s 100-year commitment. Driven by an ownership mindset, you can unlock your potential and translate insights into opportunities. We are hiring talented individuals who are determined to deliver in a changing world and who come from a wide variety of backgrounds. Do you want to be Vontobel?

Thank you for applying to Vontobel. We will carefully review your application and will respond to you in a timely manner.

At Vontobel, we are an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity.

We value the many voices within our teams and are committed to creating an environment where everyone who wants to be part of our performance culture can be themselves. It is based on mutual respect and zero tolerance for any form of discrimination.

If you have any questions you can contact us through our contact form.

Skills Required

  • 5-10 years of experience in investment marketing, digital media, event management, and client engagement
  • Strong understanding of investments, asset management, or wealth management with industry marketing experience
  • Track record of translating investment insights into engaging, channel-specific content
  • Proficiency with CRM, marketing automation, campaign analytics, and performance measurement
  • Experience with M365, Salesforce, Marketing Cloud, Snowflake, and Power BI
  • Strong commercial and entrepreneurial acumen
  • Strong communication and presentation skills for engaging sales leadership
  • Self-starter with an ownership mindset
  • Willingness to travel up to 20%
  • Fluent English and Mandarin
  • Traditional Chinese and other Asian languages
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The Company
HQ: Zürich
2,432 Employees
Year Founded: 1924

What We Do

Vontobel is an international investment management firm with Swiss roots, providing investment, advisory and solution capabilities to private and institutional clients. With our investment-led approach that focuses exclusively on the buy-side of financial markets, we think and act purely from the client’s perspective – as an investor for investors. This includes continually rethinking how to empower investors – something we have engaged in for over 100 years. Harnessing the power of technology allows us to deploy our investment expertise across multiple platforms and ecosystems, while aiming to offer an individualized and high-quality client experience. Our conviction that successful investing begins with the assumption of personal responsibility means we focus on empowering employees to unlock their potential, take ownership of their work, and bring opportunities to life. We continuously scrutinize our achievements as we strive to exceed the expectations of our clients. Important legal notice: This publication is deemed to be marketing material within the meaning of Article 68 of the Swiss Financial Services Act and is provided for informational purposes only. We will be happy to provide you with additional information about the specified financial products, such as the prospectus or the basic information sheet, free of charge, at any time

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