Marketing Lead (m/f/d)

Posted 2 Days Ago
Be an Early Applicant
Berlin
7+ Years Experience
eCommerce • Information Technology
The Role
Fully own marketing communications and campaigns to drive business growth and brand awareness in Germany for a leading quick commerce player in Europe. Manage a team, strategize and implement campaigns, analyze trends, build relationships with stakeholders, and act as a brand ambassador.
Summary Generated by Built In

Company Description

Flink is the leading quick commerce player in Europe. We are on a mission to give people back time: You can order your groceries through our app and we deliver to your doorstep in minutes. We carry 2,500 products with a focus on the leading brands in each category. We aim for sustainability by making deliveries on electric bikes and utilizing recyclable packaging. 

Flink launched in February 2021 and already operates in more than 80 cities in Germany, and the Netherlands. The business generated more than EUR 400m in revenues in 2022 and is operationally profitable. Flink is backed by the world’s most renowned tech investors, including Prosus, Mubadala, and Bond, and strategic investors like Doordash and REWE. We take great pride in being an inclusive employer that offers equal opportunities, and we celebrate the diversity and multiculturalism of our team. We're growing fast and always pushing ourselves to do better - we play for #1.

In your role as a Marketing Lead (m/f/d), you will fully own the communications and campaigns to drive business growth and brand awareness in Germany- Flink’s biggest market. You will be responsible for the strategic direction and overall management of the marketing campaigns. You must have demonstrated success in marketing strategy & campaigns in Germany previously at a grocery retailer, e-commerce or an FMCG. You have strong interpersonal relationships, negotiating and communications skills.

If you are a results-driven marketing professional with a strong customer-mindset, storytelling skills and a passion for driving business growth, we would love to hear from you.

Job Description

  • Fully own Flink’s communication with its German consumers through marketing campaigns, market analyses, trends and best practices
  • Strategize and implement campaigns and communication angles across all our marketing channels to drive business growth and brand awareness
  • Lead a team of 2 FTE responsible for online and offline marketing activations locally, including content creation, campaign launch and execution and cross-department collaborations
  • Manage the tracking and measurement of the campaigns and translate measurable outcomes into new insights
  • Build and maintain strong relationships with internal stakeholders to ensure marketing efforts are aligned with overall strategy
  • Act as a local brand ambassador by having the customer interest in mind, and advocating for it across the board

Qualifications

  • 7+ years experience in Marketing for the German market, in a fast-paced environment, preferably of a well-known brand in retail, or e-commerce, or food delivery;
  • Demonstrated ability to analyze local trends and build impactful & highly relevant campaigns that resonate with the target audience;
  • Strong project management skills and ability to manage multiple projects simultaneously;
  • Excellent communication, storytelling, leadership, and interpersonal skills;
  • Business fluency in German and English.

Additional Information

  • A €1000 annual L&D budget as well as individual coaching options to ensure you have plenty of opportunities to learn, grow and achieve your goals
  • 26 days of vacation, +1 day every year up to a maximum of 30 days
  • A mobility budget of 30 EUR per month with NAVIT, which you can use individually for Uber, BVG and many other providers 
  • A cool discount on your Urban Sports Club membership
  • Attractive company pension options
  • Unlimited access to an e-learning and development platform, MyAcademy, including online German courses
  • Online discounts with Corporate Benefits and Future Bens
  • A cool discount off your personal Flink orders; be the first to test out new products!
  • A modern and dog-friendly office in the heart of Berlin - lots of delicious lunch spots available within short walking distance

It is our commitment that every applicant will be evaluated according to their skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion.

The Company
Berlin
2,451 Employees
On-site Workplace
Year Founded: 2020

What We Do

High-quality and fresh groceries delivered to your door in minutes.

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