The Role
Support Upway's Denmark launch by driving website traffic through campaigns and brand initiatives, building local partnerships, representing Danish customer insights internally, and helping establish brand presence in Danish e-bike culture.
Summary Generated by Built In
Upway is hiring a Marketing Intern to support our launch and early growth in Denmark. This is a ground-floor opportunity to help build a brand from scratch in a new market — ideal for someone who wants real ownership, not busy work.
About Upway
At Upway, we're building the world's leading marketplace for refurbished e-bikes. In just four years, we've brought more than 100,000 e-bikes back to life across nine countries. Our mission is simple: make electric mobility accessible to everyone. Denmark is one of our newest markets, and this role sits right at the center of that expansion.
What you will do
- Drive traffic to our Danish website through both tactical campaigns and longer-term brand-building initiatives
- Help establish Upway as a recognizable name in Danish e-bike culture — from Copenhagen commuters to weekend riders
- Identify and develop local partnerships that generate qualified traffic and brand visibility
- Be the voice of Danish customers internally — sharing local insights, trends, and feedback that shape how we grow
What you will need
- Currently enrolled in or recently graduated from a Bachelor's or Master's program in Marketing, Communications, Business, or a related field
- A creative mindset and genuine curiosity about marketing, sustainability, and urban mobility
- Hands-on attitude — comfortable working independently in a fast-moving environment
- Fluency in Danish and English (written and spoken)
- Passion for e-bikes or sustainable transport is a big plus
What you'll get
- Real ownership in a brand-new market — your work will be visible and impactful from day one
- A front-row seat to how an international scale-up enters and grows a new country
- Close collaboration with the Benelux and broader European marketing team
- Competitive internship compensation
- The chance to join a mission-driven company backed by Sequoia, Exor Seed, and GFC
About
At Upway, we are making electric mobility accessible to everyone. We are looking for high intelligence, high energy and high integrity people to join us on an exciting journey and reshape mobility with us.Our mission is to make e-bikes the norm, redefining how the world moves. As the global leading platform for certified pre-owned and refurbished e-bikes, we proudly serve customers across nine countries, including France, Germany and the US.We are an international company and operate from Paris, Antwerp, Berlin, Dusseldorf, Los Angeles, Amsterdam and New York. In just three years, we achieved a fast paced growth, ambitious expansion and secured $120M+ from leading investors, including Sequoia, Exor Seed, Korelya Capital & GFC.
Skills Required
- Currently enrolled in or recently graduated from a Bachelor's or Master's program in Marketing, Communications, Business, or related field
- Fluency in Danish and English (written and spoken)
- Creative mindset and genuine curiosity about marketing, sustainability, and urban mobility
- Hands-on attitude; comfortable working independently in a fast-moving environment
- Passion for e-bikes or sustainable transport
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The Company
What We Do
Upway is a leading international marketplace for certified pre-owned electric bikes. Founded in 2021, the company specializes in the refurbishment and resale of e-bikes, aiming to make sustainable electric mobility accessible and affordable. Upway operates an extensive circular mobility network, partnering with retailers and individuals to recondition bikes and provide them with a one-year warranty across multiple countries, including the US and Europe.
