We are a business support services firm with offerings in Human Resource Management, Expatriate and Allied Services, and Estate Management. Our client, a pace setter in the insurance Industry is seeking to hire a talented Marketing Executive.
Key Focus
This role manages marketing unit, develops and ensures implementation of a marketing strategy.
This role is individually accountable for achieving results through efforts of other managers over
periods of 1-2 years.
Description
• Provides detailed input and assists in the compilation of Company and BU's strategy.
• Takes accountability for overall marketing strategy.
• Develops and communicates clear and executable marketing business plans taking cognisance of the respective BU's strategies.
• Devises marketing strategic plan and ensures implementation.
• Devises and implements marketing plans for customer segments.
• Ensures that marketing strategy/business plan and targets are aligned with overall business strategy.
• Oversees implementation of all internal and external communication plans in consultation with BU's.
• Devises brand integrity in the organisation through communication brand governance within the organisation.
• Manages staff and aligns staff performance contracts to business plans.
• Engages with BU’s to identify and deliver on opportunities for synergy with regard to marketing.
• Manages key external relationships as required, i.e. government, media etc.
Key Result Areas
Communication:
• Oversees implementation of all internal and external communication plans in consultation with BU's.
• Devises brand strategy to position company as a leader in the financial services industry.
• Ensures brand integrity in the organisation.
Marketing Service Management:
• Individually accountable for marketing strategy through others over a 1-2 year period.
• Provides detailed input and assists in the compilation of business strategy.
• Develops and communicates clear executable marketing business plans taking cognisance of the respective BU's strategies.
• Devises marketing strategic plan and ensures implementation.
• Devises and implements marketing plans for customer segments.
• Defines performance parameters (including balanced scorecard) and measurement for area under supervision.
• Drives operational excellence throughout area of supervision.
Stakeholder Management:
• Engages with BU’s to identify and deliver on opportunities for synergy with regard to marketing.
• Manages key external relationships as required in the business, government, media etc.
Team Effectiveness:
• Individually accountable for staff time, tasks and output quality, over periods of up to a year.
• Balances own priorities with directing and motivating others.
• Plans and assigns work over periods of 3 months to a year.
• Guides and directs staff to achieve operational excellence standards.
• Creates a climate for optimal performance.
• Manages performance.
• Selects potential staff to sustain customer / client service delivery.
Qualifications and Experience
• Relevant tertiary Marketing qualification. .
• Min. 15 years’ experience
• Insurance industry experience an advantage but not critical
Skills
• Excellent Communication & Presentation skills
only qualified candidates will be contacted
Top Skills
What We Do
Fosad Consulting is an independent cross-industry HR and Engineering consulting firm. We partner with international and local companies seeking to accelerate the growth of their businesses by providing solutions that drive their businesses to succeed. Our solutions cater to multiple industries, including the oil and gas, financial services, telecommunications, transport, hospitality, healthcare and retail; and our projects are supported by professionals who have proven that they have what it takes to deliver against the odds to delight our clients. For over 20 years we have provided hands-on solutions to a number of global brands, hence we understand how they work, their expectations, as well as the need to constantly provide services that are top-notch and meet the required global standards. We are a leading provider of specialist Outsourcing solutions that extend to HR Services, Engineering, Expatriate Management protocols, Procurement, Learning & development interventions, Oil & Gas, and a host of services to some of the world’s most interesting brands. We are proud members of the Nigerian American Chamber of Commerce – a foremost organisation that seeks to bridge the gap between Nigerian businesses and their counterparts in the United States. We are also registered members of the Networking with the United States of America (NUSA) program; under the auspices of the US Commercial Service initiative in Nigeria. Part of our commitment to customer service means giving our clients honest, straightforward and, sometimes, even difficult advice. At Fosad we know you can’t afford to get it wrong and that’s why we do everything to make sure you get it right.
