Marketing Executive

Posted Yesterday
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Kuala Lumpur, WP. Kuala Lumpur, Kuala Lumpur, MYS
In-Office
Mid level
Sports
The Role
Supports international marketing campaigns across digital, social, email, offline, events, partnerships, and community initiatives. Coordinates timelines, assets, vendors, stakeholders, and campaign localization while assisting with content creation, creative briefs, event logistics, reporting, competitor research, and marketing operations. Collaborates with global marketing, sales, and product teams to execute initiatives and strengthen regional market presence.
Summary Generated by Built In

Company Overview

Rapsodo is a global leader in sports analytics technology, helping athletes and coaches unlock performance through data. As we continue expanding across international markets, we’re looking for a versatile marketing professional to support regional growth and execution.

Role Purpose

We are seeking a proactive and adaptable Marketing Specialist to support a wide range of marketing initiatives across Rapsodo’s International Markets. This is a hands-on, generalist role that spans campaign execution, content coordination, creative support, and operational marketing.

You’ll work closely with the Senior Marketing Manager to bring campaigns to life, ensure smooth coordination across projects, and contribute to building Rapsodo’s presence across the globe.

Key Responsibilities

Campaign Execution & Coordination

  • Support end-to-end execution of regional marketing campaigns across digital, social, email, and offline channels
  • Coordinate timelines, assets, and stakeholders to ensure campaigns launch smoothly
  • Assist in adapting and localizing global campaigns for regional markets

Content & Creative Support

  • Collaborate on the development of marketing content including social media, email, and promotional materials
  • Brief and coordinate with designers or external vendors when needed
  • Assist with light content creation (copywriting, captions, basic visuals using tools like Canva)

Events & Activations

  • Support planning and execution of events, trade shows, and grassroots activations
  • Manage logistics, vendors, and on-ground coordination where required
  • Assist in post-event reporting and follow-ups

Partnerships & Community

  • Help coordinate influencer, ambassador, and partner initiatives
  • Support outreach, communication, and content collaboration

Marketing Operations & Reporting

  • Maintain marketing calendars, trackers, and asset libraries
  • Assist in tracking campaign performance and compiling reports
  • Conduct basic market and competitor research

Cross-functional Collaboration

  • Work closely with global marketing, sales, and product teams to align messaging and execution
  • Provide day-to-day support to the Senior Marketing Manager across multiple initiatives

Requirements

Role Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • 4-5 years of relevant marketing experience in a generalist or execution-focused role
  • Malaysia Citizen/PR
  • Strong organizational and project coordination skills
  • Comfortable managing multiple projects simultaneously
  • Good understanding of digital marketing
  • Strong written and verbal communication skills in English (additional regional languages are a plus)
  • Proficiency in Google Workspace / Microsoft Office
  • Familiarity with basic design tools

What We’re Looking For

  • A “doer” who can execute
  • Highly organized with strong attention to detail
  • Comfortable working across different types of marketing work (campaigns, content, events, ops)
  • Proactive, resourceful, and adaptable in a fast-paced environment
  • Team player with a collaborative mindset
  • Interest in sports, technology, or performance analytics is a plus

Skills Required

  • Bachelor's degree in Marketing, Business, Communications, or a related field
  • 4–5 years of relevant marketing experience in a generalist or execution-focused role
  • Malaysia citizenship or permanent residency
  • Strong organizational and project coordination skills
  • Ability to manage multiple projects simultaneously
  • Good understanding of digital marketing
  • Strong written and verbal English communication skills
  • Proficiency in Google Workspace or Microsoft Office
  • Familiarity with basic design tools
  • Additional regional language skills
  • Interest in sports, technology, or performance analytics
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The Company
HQ: Singapore
194 Employees
Year Founded: 2010

What We Do

Rapsodo, Inc. is a sports analytics company that empowers athletes and coaches to analyze and improve their game, with affordable, portable, easy-to-use, data-driven sports technologies. We develop, manufacture and distribute performance measurement devices to help athletes achieve their full potential. Trusted by coaches and players from youth to professional, Rapsodo provides real-time insights for all-time performance.

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