The Role
Coordinates APAC marketing initiatives between global and local teams, including campaign localization, content development, audiovisual production, webinars, stakeholder communication, and performance reporting. Creates and translates marketing materials, manages content calendars, supports video and photo production, facilitates webinars, and tracks campaign metrics. The role requires strong communication, project coordination, bilingual Chinese-English proofreading, and familiarity with marketing software, CRM tools, analytics, and digital channels.
Summary Generated by Built In
Are you a motivated, creative individual with a passion for marketing?
We have an exciting regional opportunity for you!
We have an exciting regional opportunity for you!
We are looking for a passionate marketing professional to drive and coordinate marketing initiatives across the Asia Pacific region.
In this role, you will take ownership of regional marketing projects, serving as the key link between Global Marketing in US and local country stakeholders. You will play an important role in ensuring marketing initiatives are delivered effectively, on time, and in alignment with global strategies, while adapting to the unique needs of local markets.
If you thrive in a collaborative, fast-paced environment and enjoy bringing creative ideas to life across different markets, we'd love to hear from you!
Working location : International Business Park
What You'll Do...
1. Coordination & Communication:
- Serve as the rope holder and key liaison coordinating activities between Global Marketing and country stakeholders.
- Translate global marketing strategies into locally relevant campaigns, ensuring consistent execution and alignment across regional and country teams.
- Work closely with country stakeholders to brainstorm and collect content ideas tailored to local market needs.
- Structure and maintain regional content calendar
- Proofread and review marketing materials including email service flyers – validate prior to distribution.
- Identify potential roadblocks and proactively follow up with stakeholders to keep projects moving forward.
2. Content Strategy & Development:
- Support the localization of global marketing campaigns and content for Asian markets; translate into local language
- Consolidate feedback from stakeholders within offices to design local campaigns specific to office and country.
- Create long-form articles for local channels, including translation.
- Email banner creation for each country’s signature
3. Audio-Visual Content Management:
- Act as the regional superuser for video and content production projects.
- Guide local teams on best practices for filming interviews, events, and promotional videos and photos.
- Support adherence to corporate brand and content standards.
- Provide basic training and troubleshooting support for teams creating local video and photo content.
- Work with external vendors if necessary to ensure high-quality production.
- Record product expert videos (in-person or on Teams)
- Translation of subtitles to local language from global materials
- Research and help create carousel-friendly regional focus content for Linkedin
4. Virtual Webinar Planning and Facilitation:
- Coordinate and facilitate webinars featuring Shipco’s in-house experts.
- Assist in planning topics, scheduling, and technical setup for webinars.
- Support presenters with slide preparation, webinar tools, and audience engagement.
5. Performance Tracking & Reporting:
- Monitor campaign performance and participation across regional initiatives.
- Track project outcomes and key metrics.
- Identify opportunities for continuous improvement and stronger stakeholder engagement.
What You'll Need...
· Bachelor's degree in Marketing, Communications, Business, or a related field
· 2-5 years of experience in marketing, project coordination, communications, or a related role
· Strong written and verbal communication
· Ability to manage multiple projects and deadlines simultaneously.
· Familiarity with social media, email marketing, and search engines
· Understanding of basic business and marketing concepts
· Outgoing personality with strong interpersonal skills
· Excellent knowledge of MS Office, marketing computer software and online applications (CRM tools, Online analytics, Google Adwords etc.)
· Effectively bilingual and able to proofread Chinese to English.
· Ability to manage multiple projects and deadlines simultaneously.
· Familiarity with social media, email marketing, and search engines
· Understanding of basic business and marketing concepts
· Outgoing personality with strong interpersonal skills
· Excellent knowledge of MS Office, marketing computer software and online applications (CRM tools, Online analytics, Google Adwords etc.)
· Effectively bilingual and able to proofread Chinese to English.
What You'll Get
Shipco Transport offers competitive salaries, vacation benefits, great working conditions and learning platforms, excellent colleagues and fantastic opportunities both in Singapore and abroad for the right candidate.
About
Scan-Group is the holding firm for a group of companies spanning the shipping and logistics, technology, and leisure industry with its headquarters in Copenhagen, Denmark. The firm is private and 100% Danish-owned with a strong presence in Asia, Europe, and North America.
Skills Required
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 2–5 years of experience in marketing, project coordination, communications, or a related role
- Strong written and verbal communication skills
- Ability to manage multiple projects and deadlines simultaneously
- Familiarity with social media, email marketing, and search engines
- Understanding of basic business and marketing concepts
- Strong interpersonal skills and an outgoing personality
- Excellent knowledge of Microsoft Office, marketing software, CRM tools, online analytics, and Google Ads
- Effective bilingual Chinese-English proficiency, including proofreading
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The Company
What We Do
SCAN Group is a mission-driven healthcare organization dedicated to improving the health and independence of older adults. It operates SCAN Health Plan, one of the nation's largest not-for-profit Medicare Advantage plans, and invests in innovative care delivery models, such as the PACE (Program for All-Inclusive Care for the Elderly) model, to provide comprehensive, integrated care for vulnerable seniors in their homes and communities.
