Marketing Director

Posted 17 Days Ago
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Country States, Pájaros Barrio, Bayamón, PRI
In-Office
Senior level
AdTech • eCommerce • Marketing Tech
The Role
Lead end-to-end marketing strategy and execution across brand, demand gen, content, SEO, paid, and product marketing. Manage cross-functional technical teams, drive growth metrics (MQLs, conversions, CAC, LTV), refine product messaging, collaborate on Shopify and cross-channel campaigns, and work directly with the CEO to support business growth.
Summary Generated by Built In
Marketing Director - STERRY Limited
Location
: Remote
Job Type: Full-time
Join a dynamic growth marketing agency where precision meets creativity
At STERRY, we're not your average marketing agency—we're the rocket fuel behind crowdfunding and e-commerce success. Since day one, we've helped clients generate over $100 million in trackable online revenue through strategies rooted in measurable performance.
The Role
We're looking for a sharp, ambitious marketing leader to own everything from the big strategy to the granular execution — and genuinely love doing both. For the Marketing Director role, you will be working directly with the CEO and collaborating with a cross-functional team.
What You'll Do
  • Own and execute end-to-end marketing strategy, including brand, demand generation, content, SEO, paid marketing, and product marketing.
  • Lead and manage a team across development, design, and data functions.
  • Drive growth initiatives and monitor key metrics including MQLs, sign-ups, conversions, CAC, and LTV.
  • Develop and refine the company's product narrative and marketing messaging.
  • Collaborate with the Shopify team on joint campaigns, audience initiatives, and cross-channel marketing efforts.
  • Work directly with the CEO to support marketing priorities and business growth.
Team Structure
The Marketing Director will work closely with:
  • WordPress Developer
  • Full Stack Dev Lead
  • Frontend Developer
  • UI/UX Designer & Product Lead
  • Web Scraper
  • AI Automation Manager
Who You Are
  • Previous experience in a SaaS or MarTech environment.
  • Ability to move from strategy and planning to execution and campaign delivery.
  • Experience managing technical team members.
  • Interest in or familiarity with the creator and influencer marketing industry.
  • Ability to communicate effectively with executive leadership while collaborating closely with development teams.
  • Shopify and e-commerce experience is a strong advantage.
What You'll Bring
  • Proven experience in a SaaS, MarTech, or high-growth technology environment.
  • Ability to seamlessly translate strategy into execution, turning ideas into impactful campaigns and measurable results.
  • Comfortable leading and collaborating with cross-functional technical teams.
  • Interest in and understanding of the creator and influencer marketing industry.
  • Demonstrate strong communication skills when engaging with executive leadership and technical stakeholders.
  • Experience with Shopify and e-commerce ecosystems is highly desirable and will be considered a strong advantage.
Apply
Send your resume and a short cover letter via our Jazz HR portal. Only shortlisted candidates will be contacted.
STERRY Limited is an equal opportunity employer.

Skills Required

  • Proven experience in a SaaS, MarTech, or high-growth technology environment
  • Ability to translate marketing strategy into execution and measurable campaigns
  • Experience managing technical team members (development, design, data)
  • Strong communication skills with executive leadership and technical stakeholders
  • Familiarity or interest in creator and influencer marketing
  • Shopify and e-commerce ecosystem experience
Am I A Good Fit?
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The Company
50 Employees

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