Marketing Design Manager

Posted 2 Days Ago
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New York, NY, USA
In-Office
105K-115K Annually
Senior level
Real Estate
Representing occupiers exclusively.
The Role
Leads creative conceptualization and execution across business development, internal communications, social media, events, branding, advertising, and print and digital design. Manages brand standards, marketing collateral, proposals, presentations, campaigns, and creative direction while collaborating with regional sales teams and organizational leadership. The role also oversees quality control, content development, and marketing material distribution.
Summary Generated by Built In

At Cresa, we believe our clients deserve better. A better space to work, create, build, grow. A better outcome for their people and organization. A better partner who puts their needs first, helping them navigate the landscape, tilting the playing field in their favor and giving them an insider’s edge.

Our mission is to find and foster the best environment for every business. Our purpose is to think beyond space - strengthening those we serve and enhancing quality of life for our clients and employees. We are built to champion our clients’ aspirations through real estate. When considering partnership, we strive to connect with those who share our values: Work Together, Create Value, Be Tenacious, Enhance Community, and Embrace Diversity.

We believe in being the change. We work together to find new ways of doing things that create value for our clients — and for each other. Because there is not much that feels better than collaborating to make a positive difference each day.

At Cresa, we offer an opportunity to be part of something bigger. To learn, advance, mentor and be recognized. Your voice will be heard, and you will be valued for both your individual and team contributions.

Summary

The Marketing Design Manager position leads all activities related to the creative conceptualization and implementation of Cresa’s business development, internal communications, social media, events, and branding. The ideal candidate will come from the professional services industry with direct experience doing design and creative direction. Key responsibilities include but are not limited to graphic design (print and digital), desktop publishing, presentation design, advertising, and execution of business development and sales projects.

Essential duties and responsibilities

Business Development:

  • Drive proposal development, content, quality control, and submittals including writing, designing, and all elements of creation.
  • Develop customized messaging and materials for vertical markets and regions.

Branding and Graphic Design:

  • Implement and maintain brand standards for the company and ensure that the brand’s vision is met and maintained across all marketing materials, including digital and print.
  • Manage and grow the company’s library of marketing materials to align with corporate best practices.
  • Manage all aspects of collateral from development to distribution.
  • Collaborate across Cresa teams to create and maintain all internal and external collateral, including qualification materials, case studies, team resumes/bios, playbooks, photos, quotes, and proposals.
  • Provide direction and oversight for the graphic design and creation of marketing materials.
  • Strategize and execute advertising to support regional sales teams and national brand, both online and print.

Qualifications

  • Preferred experience in the professional services industry focused on Commercial Real Estate, Architecture, or General Contracting.
  • Proven track record of developing winning strategies, pitches, presentations, and campaigns.
  • Proficiency across marketing channels, including online, print, social media, and events.
  • Excellent verbal and written communication skills and a strong problem solver.
  • High level of creative and solutions-oriented thinking.
  • Highly collaborative leadership style with the ability to respond quickly and effectively to ever-changing situations. Confidence in managing up to leadership to achieve desired outcomes.
  • Highly proficient in Microsoft Office Suite and Adobe Creative Suite.

Education/Experience:

  • Bachelor’s degree in marketing, graphic design, or related field preferred.
  • Minimum five years of progressive marketing/graphic design experience, including recent experience in a manager capacity or senior marketing/design role.

Physical Requirements

  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions in accordance with the Americans with Disabilities Act.
  • Willingness to travel, as required.
  • Ability to sit for long stretches of time in front of a computer.
  • Ability to adapt schedule to the varying time zone needs of the broader organization.
  • The person in this role needs to be able to occasionally lift up to 25 pounds.

NOTE: The job description is an overview of the functions and requirements for this position. This document is not intended to be an exhaustive list encompassing every duty and requirement of this position; supervisors may assign other duties as deemed necessary.

Cresa is committed to developing and maintaining a diverse workforce. Cresa strongly believes in equal opportunity extended to all individuals in all aspects of the employment relationship without regard to race, color, religion, belief, creed, age, sex, pregnancy or maternity (including childbirth and related conditions), family responsibility (e.g. child care, elder care), nationality, ethnic or national origin or ancestry, citizenship, marital status, civil partner status, sexual orientation, gender identity or expression, transgender status, veteran’s status, genetic information, political view or status as a qualified individual with a disability, protected leave status or any other protected characteristic in accordance with applicable law.

Skills Required

  • Preferred experience in professional services, particularly commercial real estate, architecture, or general contracting
  • Proven track record developing winning strategies, pitches, presentations, and campaigns
  • Proficiency across online, print, social media, and events marketing channels
  • Excellent verbal and written communication skills
  • Strong problem-solving skills
  • Creative and solutions-oriented thinking
  • Collaborative leadership style and ability to manage upward
  • High proficiency in Microsoft Office Suite and Adobe Creative Suite
  • Bachelor's degree in marketing, graphic design, or a related field
  • Minimum five years of progressive marketing or graphic design experience, including recent manager-level or senior marketing/design experience
  • Willingness to travel as required
  • Ability to adapt schedule to varying time zones
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The Company
HQ: Washington, DC
19 Employees
Year Founded: 1993

What We Do

Cresa is the world's largest commercial real estate advisory firm that exclusively represents occupiers and specializes in the delivery of fully integrated real estate solutions. Delivered across every industry, its services include Consulting, Facilities Management, Global Portfolio Solutions, Investment Banking, Lease Administration, Location Strategy & Economic Development Incentives, Project Management, Transaction Management and Workplace Strategy. With over 1000 employees in more than 80 offices globally, Cresa partners with occupiers everywhere. For more information, www.cresa.com

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