Marketing Coordinator

The Marketing Coordinator supports the day-to-day operations of RadiFi Credit Union's Marketing Department by assisting with campaign coordination, event preparation, content scheduling, project tracking, marketing materials, reporting support, and administrative tasks. This is an entry-level marketing role designed for someone who is organized, detail-oriented, collaborative, eager to learn, and able to support multiple projects in a fast paced environment.

This position works closely with the Marketing Manager, Community Engagement & Business Development Specialist, Chief Marketing Officer, and other internal partners to help ensure marketing projects, campaigns, events, communications, and department deliverables are completed accurately and on time.

The Marketing Coordinator plays an important role in helping the Marketing Department stay organized, prepared, and responsive to the needs of the credit union. This role requires strong follow-through, attention to detail, willingness to take direction, and the ability to support both creative and administrative marketing work.

This position may be eligible for limited hybrid work.

Schedule and Travel Requirements

• Some early morning, evening, and weekend work is required to support events, sponsorships, and community engagement.
• This position is primarily based at Park Street Headquarters.
• Local travel will be required for meetings, event support, branch support, vendor needs, and community activities.
• Early morning, evening, or weekend work will be required based on events, campaigns, sponsorships, or business needs.
• This role is expected to support team coverage for community engagement and event activities when needed.

Essential Functions & Responsibilities:

Marketing Department Support

• Provide day-to-day administrative and coordination support to the Marketing team.
• Maintain marketing calendars, content schedules, project trackers, and task lists.
• Organize marketing requests, timelines, approvals, and project documentation.
• Prepare materials, proofread content, and ensure accuracy of deliverables.
• Maintain organized digital and physical files for campaigns, assets, and reports.
• Support internal communication by tracking deadlines, events, and deliverables.
• Assist with scheduling, documentation, supply tracking, invoice routing, and vendor follow-up.

Campaign & Project Coordination

• Assist in coordinating and executing marketing campaigns, promotions, and communications.
• Gather campaign details including timelines, assets, audience targeting, and compliance requirements.
• Collaborate with internal teams to collect information for marketing requests.
• • Support multi-channel campaign execution (email, social, website, branches, events, digital
• signage).
• • Ensure materials are accurate, brand-compliant, and approved prior to distribution.
• • Track project progress, deadlines, and deliverables.
• • Assist in post-campaign reporting by collecting and organizing performance data.

Content, Social Media, & Digital Support

• Assist with drafting, scheduling, and organizing content across digital channels.
• Maintain social media calendars, posting schedules, and campaign timelines.
• Support website updates, blog content, and landing pages.
• Assist with email marketing setup, including content preparation and link validation.
• Monitor social media engagement, reviews, and inquiries, escalating as needed.
• Organize and maintain digital assets (photos, videos, graphics).
• Support technical tasks such as QR code creation, UTM tracking, and link testing.

Event & Community Engagement Support

• Assist in event planning, preparation, and execution.
• Organize and manage event materials, signage, promotional items, and supplies.
• Maintain event calendars, checklists, and inventory.
• Support onsite activities including setup, breakdown, registration, and engagement.
• Represent RadiFi professionally at community events, sponsorships, and partner activities.
• Collect event data, photos, leads, and recap information for reporting and follow-up.

Marketing Materials & Brand Support

• Prepare, proofread, and distribute marketing materials to branches and departments.
• Ensure all materials are current, accurate, and aligned with brand standards.
• Support fulfillment of branch marketing requests and track inventory levels.
• Assist with light creative updates, formatting, and template-based design.
• Maintain consistency with brand messaging, visual identity, and approval processes.

Vendor & Administrative Coordination

• Communicate with vendors on quotes, production timelines, proofs, and deliveries.
• Track print orders, promotional items, and marketing supplies.
• Organize vendor documentation, invoices, and project files.
• Coordinate shipping and logistics for materials and event supplies.

Reporting & Tracking

• Collect and organize marketing performance data (campaigns, social media, website, events).
• Prepare basic reports, summaries, and charts for internal review.
• Maintain accurate records of campaign results, project status, and departmental activity.
• Track assigned tasks and communicate progress or challenges in a timely manner.

Compliance, Confidentiality, & Professional Standards

• Maintain confidentiality of member, associate, and organizational information.
• Follow all RadiFi policies, procedures, and brand standards.
• Demonstrate professionalism in communication, appearance, and conduct.
• Complete work accurately, on time, and with strong attention to detail.
• Accept feedback, follow direction, and adapt as needed.
• Perform additional job-related duties as assigned to support departmental goals.

Physical Requirements:
Is able to bend, sit, and stand in order to perform primarily sedentary work with limited physical exertion and occasional lifting of up to 40 lbs. Must be capable of climbing / descending stairs in an emergency situation. Must be able to operate routine office equipment including computer terminals and keyboards, telephones, copiers, facsimiles, and calculators. Must be able to routinely perform work on computer for an average of 6-8 hours per day, when necessary. Must be able to work extended hours or travel off site whenever required or requested by management. Must be capable of regular, reliable and timely attendance. 

Must be able to perform job functions independently or with limited supervision and work effectively either on own or as part of a team. Must be able to read and carry out various written instructions and follow oral instructions. Must be able to complete basic mathematical calculations, spell accurately, and understand computer basics. Must be able to speak clearly and deliver information in a logical and understandable sequence. Must be capable of dealing calmly and professionally with numerous different personalities from diverse cultures at various levels within and outside of the organization and demonstrate
highest levels of customer service and discretion when dealing with the public. Must be able to perform responsibilities with composure under the stress of deadlines / requirements for extreme accuracy and quality and/or fast pace. Must be able to effectively handle multiple, simultaneous, and changing priorities. Must be capable of exercising highest level of discretion on both internal and external confidential matters. 

Work Environment:

• Ability to sit, stand, walk, speak, and use a computer for extended periods. 
• Ability to attend meetings, events, and community activities at various locations.
• Ability to assist with event setup and breakdown as needed, including lifting and carrying materials, supplies, or promotional items up to 25 - 40 pounds.
• Ability to work in indoor and outdoor event settings with varying weather, noise levels, and physical conditions.

This Job Description is not a complete statement of all duties and responsibilities comprising the position.

       Knowledge and Skills:
Experience: 

• A minimum of one year of experience in marketing, communications, social media, customer service, administrative support, event support, or a related role is needed.
• Internship experience in marketing, communications, public relations, events, social media, or a related area may be considered.
• Financial institution or credit union experience is preferred but not required.
• Experience with social media, content scheduling, event support, email marketing website updates, or marketing administration is a plus.

Education:

A two-year college degree is needed. A Bachelor's degree in marketing, communications, public relations, business, graphic design, or a related field is preferred.

Interpersonal Skills:

Work involves much personal contact with others inside and/or outside the organization for the purpose of first-level conflict resolution, building relationships, and soliciting cooperation. Discussions involve a higher degree of confidentiality and discretion, requiring diplomacy and tact in communication.

Other Skills:

• Strong organizational and time-management skills.
• Excellent attention to detail, accuracy, and follow-through.
• Strong written and verbal communication skills.
• Ability to manage multiple tasks in a fast-paced environment.
• Collaborative, team-oriented, and service-focused mindset.
• Ability to take direction, learn quickly, and adapt to changing priorities.
• Basic understanding of marketing, social media, branding, or communications.
• Proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint).
• Ability to maintain organized systems for files, tracking, and documentation.
• Experience with Adobe Creative Suite, social media tools, CMS platforms, or project management tools is a plus.
• Ability to maintain confidentiality and exercise sound judgment.