Marketing Coordinator

Description

Position Overview

The Living Desert seeks a highly organized and detail-oriented Marketing Coordinator to support 

the execution of integrated marketing campaigns and day-to-day operations across The Living Desert’s Marketing Team. This role plays a critical part in ensuring campaigns, content, and communications are delivered on time, on brand, and aligned with organizational priorities.

The ideal candidate is a strong communicator and collaborator who thrives in a fast-paced environment, brings excellent organization and communication skills, and can manage multiple priorities while maintaining a high standard of quality and accuracy.

KEY RESPONSIBILITIES

Website & Digital Content Management

• Write compelling website content that is accurate, user-friendly, and strategically aligned to support campaign messaging, audience engagement, and conversion goals
• Manage routine website updates including event pages, seasonal promotions, program descriptions, and campaign landing pages
• Collaborate with the Marketing Director to optimize website content for user experience, search visibility, and conversion performance
• Ensure consistency in messaging, voice, and branding across all web content

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Creative Brief Development & Asset Coordination

• Develop project-level creative briefs that align with defined campaign strategy
• Coordinate the development of marketing assets including copy, graphics, signage, and digital materials
• Review creative deliverables to ensure they align with brand standards and campaign goals
• Support asset organization and file management across marketing systems

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Campaign Execution Support

• Support the implementation of integrated marketing campaigns by translating strategy into actionable deliverables and coordinating execution across channels
• Support the Marketing Manager with the development and deployment of email newsletters, blogs, publications, and digital campaigns 
• Assist with content development for email marketing, website, and promotional materials
• Help translate scientific, conservation, and programmatic content into engaging, accessible messaging for public audiences
• Contribute to campaign planning, brainstorming, and content development sessions
• Conduct quality assurance checks on marketing materials and digital content to ensure accuracy, functionality, and brand alignment prior to launch
• Support content repurposing efforts by adapting campaign content across channels to maximize reach and effectiveness
• Assist with gathering and organizing campaign performance data to support reporting and continuous improvement
• Assist with special projects, as assigned 

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Project Coordination

• Support the intake and organization of marketing requests, ensuring clear communication, proper scoping, and alignment with team priorities
• Coordinate timelines, deliverables, and communication between Marketing, Creative Services, and external vendors
• Ensure projects are completed on schedule and meet quality and brand standards
• Maintain organized project documentation, files, and status updates
• Prepare project summaries and assist with internal reporting

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Communication and Collaboration

• Work with departments including Events, Development, Conservation, Guest Services, and Learning & Impact to gather content and ensure alignment
• Facilitate smooth workflow between stakeholders
• Respond promptly to departmental requests and inquiries
• Escalate issues or conflicts to management, as appropriate
• Support team meetings, campaign planning sessions, and internal communications

Requirements

QUALIFICATIONS

Required

• Bachelor’s degree in Marketing, Communications, or related field
• 2–3 years of professional experience in marketing, digital content, or communications
• Strong writing, editing, and storytelling skills with attention to tone and detail
• Experience managing website content and supporting digital marketing initiatives
• Proven ability to manage multiple projects and deadlines simultaneously
• Strong organizational and time management skills
• Collaborative mindset with the ability to build effective working relationships
• Ability to work independently while contributing to team goals
• Interest in conservation, education, and mission-driven work

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Preferred

• Spanish language skills preferred to support engagement with diverse audiences
• Experience in nonprofit organizations, cultural institutions, tourism, or hospitality
• Experience working with creative teams or developing creative briefs
• Familiarity with campaign execution across email, web, and digital marketing channels
• Background or coursework related to environmental science, conservation, or education
• Experience supporting event or program marketing initiatives

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TECHNICAL SKILLS

Required

• Project management tools (Monday.com or similar)
• Microsoft 365 (Word, Excel, PowerPoint, Teams)
• Content management systems (WordPress or similar CMS)
• Basic knowledge of digital marketing channels and workflows

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Preferred

• Email marketing platforms (Brevo or similar ESPs)
• Digital asset management systems
• Google Analytics or basic performance reporting tools
• Adobe familiarity a plus, but not required