Marketing Coordinator

Posted 4 Days Ago
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Tampa, FL
In-Office
Mid level
Manufacturing
The Role
The Marketing Coordinator executes strategic marketing activities, including content creation, event planning, and supporting sales teams, ensuring alignment across teams while tracking budget expenses.
Summary Generated by Built In

We are the world market leader for reusable packaging containers (RPCs) for fresh food and are constantly optimizing our products.

We help make the food supply cycle for the population more sustainable. With our RPCs, safety for food transport is improved, there is less waste of food and at the same time the lifespan of the products increases. Through our products and the need for less packaging materials we reduce the carbon footprint.

„The future is circular“

This role collaborates with the global strategic marketing team to meet worldwide and regional objectives. This role is responsible for executing strategic marketing activities, focusing on content, events, communications, advertising, sales support, and other initiatives.

RESPONSIBILITIES

Marketing and communications:

  • Assist in creating and coordinating engaging content across various formats and channels, including but not limited to videos, blog posts, social media content, internal news updates, reference cases, webinars, whitepapers, press releases, studies, etc.
  • Help ensure project timelines, deadlines, and deliverables are on track and completed while maintaining quality standards with strong attention to detail
  • Assist in coordinating the production of and/or creating graphics, photos, animations, videos, copy, and other content using internal resources, as well as external agencies and freelancers.
  • Collaborate closely with the internal marketing team, external contractors, and other IFCO teams to understand project requirements, gather feedback, and ensure alignment.
  • Support other functional groups and key countries by providing strategic marketing and communications support
  • Support commercial teams through effective communication planning, sales enablement, events, media, and advertising

Event planning and coordination:

  • Coordinate tradeshows, conferences, and events, including venue and location research and reservations, F&B planning, booth selection and production, setup and takedown, shipping, A/V, speakers, and more, to ensure satisfactory execution.
  • Research and provide recommendations for tradeshow, conference, and event participation
  • Provide cost estimates to aid in budgeting for internal and external events and help identify and report on value opportunities at various events
  • Support lead reporting and follow up with commercial teams

Administrative and support:

  • Monitor and track all regional marketing costs, assign GL codes, submit invoices, and provide monthly recaps against budget
  • Ensure proper budget processes are followed and all budget expenses are tracked
  • Coordinate procurement and distribution of sales tools, corporate apparel, promotional items, marketing collateral, etc.

QUALIFICATIONS

  • Bachelor’s Degree in Marketing or comparable education or certifications
  • 3+ years of relevant marketing experience, preferably in a B2B environment.
  • Hands-on marketing experience with strong attention to detail
  • Proven event planning and coordination experience
  • History of effectively working with sales/commercial teams
  • Experience in marketing grocery retail, fresh foods, packaging, or marketing products or services to these industries is a plus.

At IFCO, we believe that a diverse, equitable and inclusive workplace makes us a more relevant, more competitive, and more resilient company. We welcome applicants from all backgrounds, ethnicities, cultures, and experiences. IFCO is an equal opportunity employer.

We are looking forward to receiving your application.

Top Skills

Content Creation
Event Coordination
Marketing
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The Company
Munich
2,070 Employees
Year Founded: 1992

What We Do

IFCO is the leading global provider of reusable packaging solutions for fresh foods, serving customers in 50+ countries.

IFCO operates a pool of over 370 million Reusable Packaging Containers (RPCs) globally, which are used for 2 billion shipments of fresh fruits and vegetables, meat, poultry, seafood, eggs, bread, and other items from suppliers to grocery retailers every year.

IFCO RPCs ensure a better fresh food supply chain by protecting freshness and quality and lowering costs, food waste and environmental impact compared to single-use packaging.

More: www.ifco.com

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