We are looking for a talented Marketing Communications Manager to join our team specializing in communications for our Cummins’ business in Indianapolis, IN.
In this role, you will make an impact in the following ways:
Develop and execute integrated marketing communication plans that ensure consistent, high-impact messaging across all channels and touchpoints
Lead end-to-end multi-channel campaign strategy, driving engagement and measurable results across digital, social, email, and traditional platforms
Create and oversee compelling, audience-centric content that strengthens brand identity and drives customer connection
Align closely with cross-functional teams (sales, product, creative) to deliver cohesive, results-driven marketing initiatives
Leverage market insights, industry trends, and competitive analysis to refine strategies and identify new growth opportunities
Manage and mentor a high-performing marketing team, fostering collaboration, accountability, and continuous development
Strengthen relationships with key stakeholders, partners, and suppliers to enhance execution and business outcomes
Track, analyze, and report on campaign performance and KPIs, using data-driven insights to optimize strategies, improve ROI, and ensure budget efficiency
ResponsibilitiesTo be successful in this role you will need the following:
Apply strategic and business insight to shape forward-looking marketing plans, using data analytics and market knowledge to make informed, results-driven decisions
Champion strong brand management and digital media expertise to deliver consistent, compelling messaging and leverage emerging channels to influence target audiences
Lead, attract, and develop top talent by fostering an inclusive team culture that values diverse perspectives, drives innovation, and supports individual and team growth
Demonstrate financial acumen and resourcefulness by managing budgets effectively, optimizing the marketing mix, and aligning initiatives to maximize business impact and ROI
QualificationsEducation/Experience:
- College, university, or equivalent degree in marketing or a related subject required.
- Product marketing experience preferred.
- Digital marketing experience preferred.
- Global perspective and experience preferred.
- Strong project management skills and the ability to meet deadlines.
- Strategic thinker with the ability to develop and implement successful marketing campaigns.
- Experience leading cross-functional commercialization, product launch, or strategic marketing initiatives within Cummins or similar complex matrix organizations.
- Strong capabilities in brand strategy, product positioning, sales enablement, and stakeholder management.
Preferred Skills, Education, or Experience (Nice to Have)
- Experience in aftermarket businesses or global channel operations.
Additional Details:
Core Responsibilities / Activities Unique to the Role
- Lead end-to-end commercialization and go-to-market execution for B2B marketing.
- Define brand strategy, positioning, messaging, packaging direction, and value proposition
- Develop sales enablement tools and training materials; and create and manage core marketing content such as product copy, catalogs, literature, and launch assets
- Execute launch campaigns and ongoing channel promotion to drive distributor adoption and market visibility
- Own product content lifecycle management and continuously evolve tools and campaigns as the portfolio grows
- Partner cross-functionally with Product Management, Sales, Channel, Engineering, and Regional teams to ensure commercial readiness and scalable execution
- Track commercialization effectiveness and optimize campaigns, content, and enablement based on market feedback and performance metrics
Compensation
Please note that the salary range provided is a good faith estimate on the applicable range. The final salary offer will be determined after considering relevant factors, including a candidate’s qualifications and experience, where appropriate.
About UsCummins is an equal opportunity employer. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, sex, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity, or other status protected by law.Skills Required
- College, university, or equivalent degree in marketing or a related subject
- Product marketing experience
- Digital marketing experience
- Global perspective and experience
- Strong project management skills and the ability to meet deadlines
- Strategic thinker with ability to develop and implement successful marketing campaigns
- Experience leading cross-functional commercialization, product launch, or strategic marketing initiatives within Cummins or similar complex matrix organizations
- Strong capabilities in brand strategy, product positioning, sales enablement, and stakeholder management
- Experience managing and mentoring a high-performing marketing team
- Experience in aftermarket businesses or global channel operations
Cummins Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cummins and has not been reviewed or approved by Cummins.
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Retirement Support — A 401(k) with company contribution/match and both defined contribution and defined benefit pension plans are offered, alongside profit sharing and an employee stock purchase plan. This mix supports long-term savings and financial security.
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Healthcare Strength — Multiple medical plan options (HSA, HSA Plus, PPO) with dental, vision, life and long-term disability coverage are provided, along with telehealth, mental-health support, and wellness tools. In-network protections and HSA/HSA Plus structures are described to help manage costs.
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Parental & Family Support — Paid maternity and paternity leave, family medical leave, and adoption assistance are offered. Reduced or flexible hours and unpaid extended leave options further support caregiving needs.
Cummins Insights
What We Do
At Cummins, we empower everyone to grow their careers through meaningful work, building inclusive and equitable teams, coaching, development and opportunities to make a difference. Across our entire organization, you'll find engineers, developers, and technicians who are innovating, designing, testing, and building. You'll also find accountants, marketers, as well as manufacturing, quality and supply chain specialists who are working with technology that's just as innovative and advanced.
