Job Description:
When you are equipped with everything, you can do anything! As an intern at ESAB, you will be part of a team that values your passion, curiosity, and willingness to learn. Your internship will not only
enhance your technical skills, but also provide you with invaluable industry experience, setting you up for a successful career.
Position Title: Marketing Communications Intern – Intern (ESAB Canada)
Location: ESAB Mississauga Head Office
WHAT YOU WILL DO
Collaborate with NAM MarCom Manager, ESAB Canada Management team, and the rest of MarCom team on developing comprehensive lead generation campaign(s), including:
- Researching topics for lead magnet content through Google search, social media, SEM Rush, in-house interviews
- Developing creative brief for copywriter/designer, as well as the campaign launch strategy,
KPIs and project schedule. Present brief proposal to MarCom manager and obtain a go-ahead.
- Managing creative resources during content development stage (designer, copywriter)
- Schedule, coordinate, and conduct discovery interviews with the internal subject matter experts (SMEs).
- Collaborating with digital media team on campaign channels definition (e.g. landing page,
organic and paid social media, email, etc).
- Collaborating with social media team on organic social content to promote lead generation
efforts.
- Collaboration with copywriter and digital marketing specialist for email nurture campaign
development for leads created through this campaign
- Once all campaign elements have been developed, overseeing campaign going live through
agreed upon channels: e.g. programming emails, social posts, social ads, pop-up forms on
the website etc.
- Campaign performance review and optimization proposal
WHO YOU ARE
- Good understanding of marketing fundamentals (target audiences, communication channels, key messaging, target market research).
- Good understanding of digital marketing (organic and paid social media, email, paid digital ads, lead generation, lead nurturing, seo).
- Creative and proactive individual who can work independently and within a team.
- Curious and analytical mindset, fast learner.
- Good project management skills to deliver on time/on promise.
- Good communication skills.
ADDITIONAL INFORMATION
The ESAB Group Inc. Is proud to be an equal opportunity employer. We celebrate diversity and do not
discriminate based on race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristics protected by law.
Skills Required
- Understanding of marketing fundamentals, including target audiences, communication channels, key messaging, and target market research
- Understanding of digital marketing, including organic and paid social media, email, paid digital advertising, lead generation, lead nurturing, and SEO
- Creative and proactive approach with the ability to work independently and collaboratively
- Curious and analytical mindset with the ability to learn quickly
- Good project management skills to deliver work on time and as promised
- Good communication skills
ESAB Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ESAB and has not been reviewed or approved by ESAB.
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Retirement Support — The package includes an immediately vested 401(k) with a strong company match plus an additional employer contribution. Feedback suggests this structure is a standout element of total compensation.
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Healthcare Strength — Health coverage offers multiple plan choices, including HSA‑eligible options with employer contributions, alongside dental and vision. Feedback suggests these mainstream offerings strengthen perceived total rewards when paired with other benefits.
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Parental & Family Support — Paid parental leave, child and elder‑care support, and access to caregiving services are included. Feedback suggests these family‑oriented supports add meaningful value for many employees.
ESAB Insights
What We Do
ESAB is a world leader in the production of welding consumables and equipment. Our brand is synonymous with world-leading expertise in the following key areas: * Manual welding and cutting equipment * Welding consumables * Welding automation * Cutting systems Celebrating 110 years since its founding, ESAB now serves a global market. We are represented in almost every country by subsidiaries or agents providing sales and support. ESAB also has manufacturing plants across four continents. Manufacturers everywhere are looking for ways to improve productivity and reduce operating costs. One way to achieve this goal is to align with a welding and cutting partner that offers a complete line of innovative solutions that meet the current demands of industry. ESAB has led the way in research and development of better technologies and products for this industry since its founding. ESAB has many great minds working on ways to make our industry stronger and better able to meet the needs of the future. We are constantly striving to expand our product offerings – from the best in traditional welding applications to large automated manufacturing facilities. ESAB continues to offer world-class technical support and educational opportunities to help our customers work smarter and better. We are dedicated to working with customers to help them be more productive, more profitable, and better able to compete. The ESAB group has been owned by Colfax Corporation since January 13, 2012. To learn more visit our website at www.esab.com and choose your region to begin
