Marketing Campaign Manager

Posted Yesterday
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Houston, TX, USA
In-Office
Mid level
Cloud • Information Technology • Consulting • Cybersecurity
The Role
Plans, executes, and optimizes integrated B2B marketing campaigns across email, advertising, webinars, events, content, social media, ABM, nurture, and partner channels. Aligns campaigns with revenue goals, manages calendars and stakeholders, supports product launches and growth initiatives, and partners with sales to generate pipeline. Uses marketing automation, AI tools, analytics, KPIs, and performance reporting to improve engagement, conversion, retention, and revenue.
Summary Generated by Built In
Our Company Culture:
Our diverse workforce allows Centre to develop and leverage knowledge, skills, and experiences that impact our overall success.  Within our collaborative environment, our team of consultants work to identify innovative solutions for our clients.  Together, we guide our clients through the process of selecting, deploying, and managing IT solutions tailored to their specific business needs. 
Centre Company Benefits:
  • Hybrid Work Options, Paid Time Off, and Paid Holidays
  • Medical, Dental, Vision, and 401(k) with employer match contributions
  • Stability to grow alongside hard workers in a collaborative environment with opportunities to grow professionally

Position Summary:
Centre Technologies is seeking a strategic and results-driven Marketing Campaign Manager to plan, develop, execute, and optimize integrated marketing campaigns across multiple lines of business, service offerings, customer growth initiatives, product launches, and strategic business priorities.
This role transforms business objectives into measurable marketing programs that drive awareness, engagement, pipeline growth, customer retention, and revenue. The ideal candidate combines creativity, strategic thinking, data-driven decision making, and modern AI-powered marketing practices to build impactful campaigns that scale.
The Marketing Campaign Manager collaborates closely with sales, business leaders, subject matter experts, and the broader marketing team. This individual is expected to actively leverage AI technologies to improve campaign execution, content creation, reporting, and overall marketing effectiveness.
Job Responsibilities:
Campaign Planning and Execution:
  • Develop and execute integrated marketing campaigns across multiple business units, service lines, industries, and strategic initiatives.
  • Manage campaigns from planning and development through launch, optimization, and reporting.
  • Build campaign plans aligned with company objectives, revenue priorities, and target audience needs.
  • Lead go-to-market marketing efforts for new service offerings, product launches, acquisitions, customer programs, and other growth initiatives.
  • Create customer journeys, messaging frameworks, and promotion strategies that drive awareness, engagement, pipeline growth, and customer adoption.
  • Manage campaign calendars, timelines, deliverables, approvals, stakeholder communications, and cross-functional resources.
  • Ensure messaging consistency across customer touchpoints and improve campaigns based on performance data.

Multi-Channel Marketing:
  • Lead campaigns across email, digital advertising, webinars, events, content, social media, account-based marketing (ABM), nurture programs, and partner marketing.
  • Coordinate campaign copy, creative assets, requests, and stakeholder approvals.
  • Partner with content, design, digital marketing, sales, and business leaders to execute integrated programs.
  • Support customer acquisition, cross-sell, upsell, retention, and account expansion initiatives.

Marketing Technology & AI:
  • Leverage AI-powered tools and marketing technologies to improve campaign planning, content development, audience targeting, reporting, and operational efficiency.
  • Identify opportunities to automate workflows, streamline campaign execution, and improve productivity through AI and marketing automation platforms.
  • Stay current on emerging AI technologies and recommend practical applications that improve marketing performance and business outcomes.
  • Ensure responsible use of AI while maintaining brand standards, quality, compliance, and content accuracy.

Sales Alignment & Revenue Growth:
  • Partner with sales leadership, account executives, BDRs, partner managers, and business stakeholders to support pipeline generation and revenue growth.
  • Develop demand generation, nurture, and sales enablement programs that improve engagement and accelerate pipeline growth.
  • Serve as the primary marketing owner for assigned campaigns and strategic growth initiatives.

Analytics & Performance Reporting:
  • Define campaign goals, KPIs, measurement frameworks, and reporting requirements.
  • Monitor performance across engagement, conversion, pipeline, and revenue metrics.
  • Develop and present insights that improve campaign effectiveness and return on investment.
  • Use data, analytics, and AI-driven insights to guide campaign optimization and future planning

Qualification Requirements
  • Bachelor's degree in Marketing, Advertising, Communications, or related field.
  • Minimum of 3-5 years of experience in digital marketing, campaign management, or related roles.
  • Proven track record of successfully managing end-to-end marketing campaigns, preferably in a B2B and/or technology environment.

Preferred Qualification
  • Experience within managed IT services, cybersecurity, cloud solutions, technology consulting, or Microsoft Dynamics 365 environments.
  • Experience with HubSpot or similar marketing automation and CRM platforms.
  • Understanding of partner marketing programs, co-marketing initiatives, and MDF/co-op funded marketing activities.

Work Environment and Physical Demands
  • Work primarily in a climate-controlled environment with minimal safety/health hazard potential.
  • Occasional lifting (up to 20 pounds) may be required.
  • Reasonable accommodations can be made to enable individuals with disabilities/injuries to perform the essential functions of this role.
  • Some travel may be required.

Skills Required

  • Bachelor's degree in Marketing, Advertising, Communications, or a related field
  • 3-5 years of experience in digital marketing, campaign management, or related roles
  • Proven track record managing end-to-end marketing campaigns
  • Experience in a B2B and/or technology environment
  • Experience within managed IT services, cybersecurity, cloud solutions, technology consulting, or Microsoft Dynamics 365 environments
  • Experience with HubSpot or similar marketing automation and CRM platforms
  • Understanding of partner marketing, co-marketing, and MDF/co-op funded marketing activities
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The Company
HQ: Houston, TX
172 Employees
Year Founded: 2005

What We Do

Centre Technologies is a full-service IT consulting and managed services provider headquartered in Texas, with a focus on mid-sized businesses. As a trusted IT partner for well over a decade, Centre is recognized for its local experience and enterprise-grade cloud and cybersecurity solutions. Centre is committed to helping organizations harness the power of technology to maximize their operational efficiency and exceed their business goals. - Tailored IT Blueprint™ (business technology ecosystem) - 24x7 Secure Managed Services - 24x7 Managed Threat Containment (SOCaaS) - Secure by Default Microsoft 365 - Business Continuity solutions - Cloud Readiness Assessments - Cloud Migrations - Microsoft Azure (IaaS) - Secure Private Cloud Hosting - Disaster Recovery-as-a-Service (DRaaS) - Cloud Security (CDR) - Network Security (NDR) - End-Point Device Security (EDR) - Employee Security Awareness Training - Continuous Security Assessments - Managed Backups - Backup-as-a-Service (BaaS) PROVEN EXPERTISE: - SOC 2 Type II - DellEMC Platinum Partner - Gold Microsoft Partner - Cisco Partner Select Certified - Citrix Premier Service Provider - RingCentral Certified Communications Professional - Microsoft Partner Gold Datacenter - Microsoft Partner Gold Cloud Platform - Microsoft Partner Gold Cloud Productivity - Microsoft Partner Silver Messaging - Microsoft Partner Gold Small and Midmarket Cloud Solutions - Microsoft Partner Gold Enterprise Mobility Management RECOGNITIONS: - Inc. 5000 - MSPmentor® 501 - FastTech 50 - CRN Next-Gen 250 - CRN Fast Growth 150 - CRN Solution Provider 5000 - HBJ List of "Largest Houston-Area Cyber Security Companies" - Dallas/Fort Worth's Best and Brightest® Companies to Work For - Houston's Best and Brightest Companies® to Work For - Houston Chronicle Top Work Places - HBJ Fast 100

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