Marketing Campaign Manager

About Nintex: 

At Nintex, we are transforming the way people work, everywhere.  

As the global standard for process intelligence and automation, we're trusted by over 10,000 public and private sector organizations across 90 countries. Our customers, from industry giants like Amazon, Coca-Cola, and Microsoft, rely on the Nintex Platform to accelerate their digital transformation journeys by managing, automating, and optimizing business processes quickly and efficiently. We improve their lives through the technology we build.

We are committed to fostering a workplace that supports amazing people in doing their very best work every day. Collaboration is constant, our workplace is fun, the environment is fast-paced, and we value our people’s curiosity, ideas, and enthusiasm. Driven by passion and accountability, we take initiative, measure progress, and deliver results. Our culture fosters innovation and problem-solving, fueled by curiosity and a commitment to thinking big. Together, we move with agility, prioritize customer needs, and build unity through empathy, leaving a positive impact wherever we go. 

About the role: 

We are looking for a Global Campaign Manager (Maternity Cover) to lead the planning, execution, and optimisation of our K2 global campaigns. This role sits at the centre of a cross-functional ecosystem, partnering closely with Product Marketing, Regional Marketing, Sales, BDRs, and Marketing Operations to deliver end-to-end, integrated campaigns built around a clear audience and outcome. 

You will be responsible for ensuring campaigns are designed once and executed globally, driving consistency in messaging, speed in execution, and - most importantly - pipeline that converts. 

This is not a role focused on isolated activities or regional execution. It is about orchestrating multi-channel, full-funnel campaigns that align to a unified global strategy and deliver measurable business impact. 

Your contribution will be: 

Global Campaign Strategy & Planning 

• Own the end-to-end global campaign architecture for K2, aligned to business priorities and pipeline targets  

• Translate product positioning and messaging into full-funnel campaign strategies (TOFU → MOFU → BOFU → expansion)  

• Define target audiences, personas, and core messaging pillars in partnership with Product Marketing  

Integrated Campaign Execution 

• Plan and activate multi-channel, integrated campaigns across regions (digital, events, partners, content syndication, paid media, webinars)  

• Ensure campaigns are centrally orchestrated but locally activated through our Regional Marketing Leads, maintaining consistency while enabling regional relevance  

• Deliver scalable campaign frameworks that can be repeated and optimised globally  

Cross-Functional Orchestration 

• Act as the central point of coordination across Product Marketing, Regional Marketing, Sales, BDRs, Partners, and Marketing Ops  

• Build clear campaign briefs and ensure alignment on goals, messaging, timelines, and execution plans  

• Enable BDRs and Sales with the right context, messaging, and follow-up strategies to convert demand into pipeline  

Campaign Governance & Process 

• Establish and manage a structured, repeatable campaign process (intake, planning, execution, measurement)  

• Ensure clear ownership, accountability, and decision-making frameworks (e.g., DACI/RACI)  

• Maintain a single, unified campaign plan across all regions and stakeholders  

Performance & Optimisation 

• Define and track global campaign KPIs aligned to pipeline and revenue outcomes  

• Monitor performance across the funnel (MQL → Opportunity → Closed-Won)  

• Use insights to continuously optimise targeting, messaging, channels, and conversion strategies  

Content & Messaging Alignment 

• Ensure all campaign assets and content align to the core K2 narrative and messaging pillars  

• Collaborate with content and creative teams to develop assets that drive engagement across the buyer journey  

• Maintain consistency in storytelling across all touchpoints and regions  

Pipeline Focus & Impact 

• Drive a shift from activity-based marketing to pipeline-driven execution  

• Ensure all campaign tactics ladder up to a clear business outcome  

• Align marketing efforts with sales priorities to accelerate deal progression and conversion  

To be successful, we think you need: 

• 5+ years of experience in B2B demand generation or global campaign management, ideally within SaaS or enterprise technology  

• Proven experience building and executing integrated, multi-channel campaigns across regions  

• Strong understanding of full-funnel marketing and how to drive pipeline and revenue outcomes  

• Experience working cross-functionally with Product Marketing, Sales, BDRs, and Regional teams  

• Ability to translate strategy into execution, balancing big-picture thinking with operational delivery  

• Strong project management and organisational skills, with experience managing complex, global initiatives  

• Experience with marketing automation and CRM platforms (e.g., Marketo, Salesforce)  

• Data-driven mindset, with the ability to analyse performance and optimise campaigns accordingly  

• Excellent communication and stakeholder management skills  

• Comfortable operating in a fast-paced, high-growth environment with multiple priorities  

What’s in it for you? 

Nintex has a hybrid working model, enabling us to build culture, learn, and grow together. We intentionally connect and collaborate, while emphasizing flexibility with a blend of at-home and in-office work. This role is a hybrid role in our local Nintex office.

While our offerings differ from country to country, we offer our entire global workforce an array of exciting perks and benefits, including 

• Global Gratitude and Recharge Days
• Flexible, paid time off policy
• Employee wellness programs and counseling resources
• Meaningful peer recognition and awards
• Paid parental leave
• Invention/patenting assistance
• Community impact, paid volunteer time, and opportunities
• Intercultural learning and celebration
• Multiple tools through which to learn and grow, and an incredible global community 

View more about our benefits here: https://www.nintex.com/wp-content/uploads/2023/01/Global-Perks-and-Benefits.pdf.