OpsFi is a growing, boutique accounting and advisory firm servicing high growth clients in the tech industry and our offices are based in Bree Street, Cape Town.
We have specific openings for fully remote roles (within South Africa) and roles based in Cape Town to build a greater hybrid office presence (where we will expect a certain amount of office days per month for the Cape Town team).
Our offshore client is an InsurTech firm based in California in the United States leveraging modern software platforms, AI risk modelling, and state-of-the-art hardware engineering to provide next-generation insurance solutions for B2C and B2B customers in the United States.
We are looking to recruit a Marketing & Business Support Specialist to join their offshore division, that will work exclusively for their Marketing team (i.e. fully integrated into their team and workflows). You would work remotely from South Africa with a combination of SA & US-based teams. This is an exciting opportunity to grow experience in international markets and work alongside a dynamic team who are building out exciting products in the insurance and tech space.
We are growing the structure in South Africa, and the titles will evolve as the structure takes shape, so it is a great time to join the team. This opportunity would suit an individual who is looking to progress their career and develop intuition.
Key Responsibilities
In this role, you will provide comprehensive support across a variety of marketing initiatives and daily operational workflows. Your responsibilities will include but not be limited to:
- Marketing Aptitude: Proven experience managing social media accounts (LinkedIn, X/Twitter), drafting newsletters, and creating clean, professional marketing collateral (experience with Canva, HubSpot, or Adobe Creative Suite is a plus).
- Marketing Campaign Coordination: Proven experience with executing and monitoring digital marketing campaigns across social media, email channels, and content platforms to drive brand awareness and engagement.
- Content Creation & Copywriting: Drafting engaging copy for newsletters, social media posts, and marketing collateral, ensuring all materials align with our brand voice.
- Client & Systems Support: Experience using CRMs (such as Salesforce or HubSpot) to manage lead tracking, update customer data and assist with client communication workflows.
- Administrative & Operational Backing: Providing expert oversight for daily administrative tasks, including calendar management, meeting coordination, CRM updates, and data management.
- Marketing Analytics & Reporting: Tracking, analysing, and reporting on marketing campaign performance metrics to help optimize future outreach strategies.
- Community & Brand Management: Monitoring digital communities, engaging with our audience online, and ensuring all customer-facing touchpoints maintain a premium standard.
- Ad Hoc Business Support: Delivering insightful, tailored support to address unique, fast-moving operational challenges as the business scales.
Requirements
- Qualifications: Degree or Diploma in Marketing, Communications, Business Administration, or equivalent practical experience.
- Experience: 3-5 years (or more) of experience in a digital marketing, virtual assistant, or business support role. Strong, proactive candidates who have managed diverse administrative and promotional tasks in fast-paced environments will also be considered.
- Core Expertise: A proven background in managing digital platforms (social media managers, email marketing tools, CRMs) combined with a deep, foundational understanding of organizational efficiency and customer service principles.
Benefits
On offer for the right candidate is a competitive package with the opportunity to progress their career in a fast-paced, growing and dynamic firm.
If you believe you meet the qualifications and experience required, please submit your application for this role.
We look forward to hearing from you and potentially welcoming you to our team as a valuable asset to our company.
Skills Required
- Degree or Diploma in Marketing, Communications, Business Administration, or equivalent practical experience
- Minimum 1 year experience in digital marketing, virtual assistant, or business support role
- Experience managing social media accounts (LinkedIn, X/Twitter)
- Experience using CRMs (such as Salesforce or HubSpot) for lead tracking and client communication
- Experience executing digital marketing campaigns and using email marketing tools
- Content creation and copywriting for newsletters, social posts, and marketing collateral
- Proficiency with Canva, HubSpot platform, or Adobe Creative Suite
- Strong administrative skills: calendar management, meeting coordination, CRM updates, and data management
- Ability to track, analyze, and report marketing campaign performance metrics
- Experience monitoring digital communities and engaging with audiences online
What We Do
OpsFi is a financial services provider offering integrated financial systems, accounting, bookkeeping, strategic advisory, and financial structuring for tech enterprises. They specialize in fund finance and are capable of handling digital assets.
