Marketing Automation & Operations Expert

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Gurugram, Haryana, IND
Hybrid
Fintech
Our mission is to connect the world’s underserved businesses to a rising global economy.
The Role

About Payoneer

Founded in 2005, Payoneer is the global financial platform that removes friction from doing business across borders, with a mission to connect the world’s underserved businesses to a rising global economy. We’re a community with over 2,500 colleagues all over the world, working to serve customers, and partners in over 190 countries and territories.

By taking the complexity out of the financial workflows–including everything from global payments and compliance to multi-currency and workforce management, to providing working capital and business intelligence–we give businesses the tools they need to work efficiently worldwide and grow with confidence.

Role Overview-

We are hiring a Senior Marketing Automation & Operations expert to own Braze as a core production platform. This role is accountable for the stability, scalability, data integrity, supporting the lifecycle marketing team and has commercial impact of all customer communications across channels.


Scope & Accountability-

  • Own Braze end-to-end: canvas, environments, channels, integrations, permissions, and dependencies
  • Lead migration from legacy communication systems into Braze
  • Centralize QA, release control, and change management to prevent broken journeys and bad triggers
  • Ensure data hygiene, PII compliance, and attribute governance
  • Enable teams to self-serve safely, with clear standards and controls

Core Responsibilities-

  • Operate event-driven, multi-channel automation (Email, SMS, Push, WhatsApp, In-App, Content Cards)
  • Develop HTML/CSS emails (mobile-responsive, dark-mode compatible)
  • Design advanced segmentation using custom events, attributes, and Braze Query Builder (SQL)
  • Perform data operations inside Braze via webhooks and User Update steps
  • Own channel configuration & QA (rendering, fallbacks, localization, delivery diagnostics)
  • Maintain runbooks, SOPs, journey standards, tagging & naming guidelines
  • Provide Level 1 operational support & troubleshooting

Required Profile-

  • Braze Expert / Architect-level certification (Level 4 or equivalent)
  • 3-5+ years in Marketing Automation / CRM / Lifecycle / Operations
  • 3+ years owning Braze as a platform, not just campaigns
  • Strong hands-on experience with HTML, CSS, Liquid templating, APIs, webhooks, JSON
  • Experience in regulated or high-scale environments (fintech/payments strongly preferred)

Success Metrics-

  • Zero critical production incidents from automation
  • Clear documentation and knowledge
  • Clean, trusted data powering segmentation and journeys
  • Faster launches without QA regressions
  • Measurable impact on activation, retention, and conversion

#LI-SS2

The Payoneer Ways of Working 

Act as our customer’s partner on the inside
Learning what they need and creating what will help them go further. 

Do it. Own it.
Being fearlessly accountable in everything we do. 

Continuously improve
Always striving for a higher standard than our last. 

Build each other up 
Helping each other grow, as professionals and people. 

If this sounds like a business, a community, and a mission you want to be part of, apply today.

We are committed to providing a diverse and inclusive workplace. Payoneer is an equal opportunity employer, and all qualified applicants will receive consideration for employment no matter your race, color, ancestry, religion, sex, sexual orientation, gender identity, national origin, age, disability status, protected veteran status, or any other characteristic protected by law. If you require reasonable accommodation at any stage of the hiring process, please speak to the recruiter managing the role for any adjustments. Decisions about requests for reasonable accommodation are made on a case-by-case basis.

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The Company
HQ: New York, New York
2,500 Employees
Year Founded: 2005

What We Do

Payoneer is the financial technology company empowering borderless businesses to transact, do business, and grow globally. Founded in 2005, we're here to enable entrepreneurs and businesses in 190+ countries and territories to succeed in the global economy. Our all-in-one financial platform is built to removes barriers and simplify cross-border commerce, making it easier for millions of SMBs to pay and get paid, manage their funds across multiple currencies, and grow their businesses.

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