Marketing Automation Officer

Posted 2 Days Ago
Be an Early Applicant
London, Greater London, England, GBR
Hybrid
Mid level
Pet • Social Impact
The Role
Manage end-to-end email marketing campaigns and automated journeys, ensure audience data quality and compliance, perform audience segmentation and SQL-based selections, coordinate with Marketing & Communications stakeholders, and report campaign performance. Passion for animal welfare required.
Summary Generated by Built In
Are you a marketing professional who loves dogs?
We’re looking for a Marketing Automation Officer to help us spread the word about our work through email marketing and other digital channels.

What does this role do?
As Marketing Automation Officer, you will:
  • manage e-marketing campaigns throughout the full lifecycle, from developing campaign briefs and agreeing timelines, to building automated journeys and monitoring their performance,
  • manage audiences through ensuring data quality and compliance of email distribution lists and supporting with audience segmentation, ensuring messages reach the right audiences,
  • work closely with colleagues across the Marketing and Communications division to coordinate campaign activity, regularly updating campaign stakeholders on performance.
Interviews for this role are provisionally scheduled for week commencing 24th August 2026 and will take place on Teams.


Could this be you?
To be successful in this role, you’ll need email marketing experience, specifically with experience working with Salesforce Marketing Cloud. We’re looking for a strong technical candidate for this role, who has significant experience of building and delivering campaigns, as well as SQL proficiency to support selections, integrations and customisations. You’ll be an excellent communicator, with the ability to translate organisational objectives into compelling marketing campaigns. A passion for animals and the work we do is essential.

About
We love dogs. That’s why we do whatever we can to make sure every four-legged friend gets the love they deserve. We’ll never put a healthy dog down, so our work is focused on helping dogs in need, supporting owners every step of the walk, and creating a better world for dogs in the future. It’s what we’ve been doing since 1891 and how we’ve grown to become the UK’s leading dog charity, helping 12,000 loyal friends find their forever homes every year.

Skills Required

  • Email marketing experience
  • Experience with Salesforce Marketing Cloud
  • SQL proficiency for selections, integrations and customisations
  • Experience building and delivering automated campaigns and journeys
  • Audience segmentation, list management, and data quality/compliance
  • Strong communication and stakeholder management
  • Passion for animals and the charity's mission
Am I A Good Fit?
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The Company
1,381 Employees
Year Founded: 2014

What We Do

Dogs Trust is the UK's largest dog welfare charity, founded in 1891. Their mission is to ensure a better life for every dog by providing rehoming services, veterinary care, behaviour support, and education. Powered by a dedicated community of staff and volunteers, they work tirelessly to improve the lives of dogs across the UK and internationally, campaigning for better treatment and ensuring every dog receives the care and love they deserve.

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