Marketing Automation Manager

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Bogotá, Bogotá, D.C., COL
In-Office
Software • Automation
The Role

Bizagi is growing fast as part of the rapidly expanding cloud automation market. Right now, we’re looking for the best individuals across regions with a talent for innovation. We are extremely passionate about our global team, our diversity, our culture and our customers.

Bizagi is a global software company born in LATAM with a strong presence in EMEA and growing fast in NAM. Bizagi stands for Business Agility with a clear vision: to be the best process automation company enabling large organizations to change faster.

Because traditional software development and legacy systems can be slow, Bizagi developed an easy-to-use cloud platform for low-code process automation. It helps organizations across industries to launch modern apps that digitize and automate the way the business works. Customers include adidas, DHL and Old Mutual.

What is it like to work at Bizagi?

We are an ambitious and innovative team, so the path ahead will give you new opportunities to grow professionally. You’ll have the chance to work with talented people across the globe – including our world-class leaders. Every Bizagi employee has the chance to make a tangible impact on the company’s success and we believe in having fun along the way. We don’t take ourselves too seriously and we celebrate new ways of thinking. Once you join you will see also that Bizagi embraces diversity, equality, inclusion, and mutual respect.

Importantly, we believe that people do their best work when they have a healthy work-life balance, so we live and breathe flexibility every day. Our values are to be innovative, collaborative, and responsive. We believe in being accountable for responsibilities and working towards outcomes, not hours in the office or ‘online’.

Come join us and find out what the best work of your career could look like here at Bizagi!

What We Are Seeking 

We are looking for a passionate, detail orientated Marketing Automation Manager to play a key role in scaling our marketing efforts. This person will be the power user of our Marketing Automation Platform (Marketo) and will be responsible for owning orchestration within the platform and executing the needs of the field team. This individual will manage Demand Generation execution and tools as a best-in-class service in order to help achieve our pipeline and revenue goals.

Your Responsibilities:

  • Daily execution of landing pages, emails, and automated email nurture programs
  • Serve as a strategic execution lead on all aspects of marketing automation and email marketing with respects to process design, process execution, data quality, system enhancements, and integrations
  • Contribute to the webinar and virtual events program by managing logistics involved in running a successful webinar.
  • Understand the business campaign process and support marketing programs with list uploads and campaign associations to ensure the proper reporting
  • Ad hoc list pulls for marketers to support program development and execution
  • Support automations and integrations that support Marketing & Sales full-funnel dashboard.
  • Assist Integrated Marketers with ABM tool configurations and support as needed
  • Dig into data to understand what messages and campaigns are resonating with our prospects and customers and which ones are not.
  • Support marketing data hygiene projects with data cleanup and analysis
  • Support digital marketing programs that map to our key campaigns

Requirements:

  • At least 4 years of experience with marketing automation (Marketo preferred), Dynamics, ABM tools, emails templates, CMS, etc.
  • Minimum 3-5 years of experience working in a modern B2B marketing environment utilizing or being familiar with sophisticated Martech tools to execute
  • A growth mindset – always making improvements, trying new things, rolling with changes, failing fast, and a can-do attitude
  • Strong proficiency with Microsoft Office Suite, and other business tools (Teams, GoToWebinar,etc)
  • Strong attention to detail for precise execution and data analysis
  • Strong communication and collaboration skills
  • 3+ years experience in Marketing Automation/Operations.

Location: Colombia #LIremote

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The Company
HQ: Washington , DC
451 Employees
Year Founded: 1989

What We Do

Bizagi's industry-leading platform for low-code process automation connects people, applications, robots, and information. As the most business-friendly and flexible solution on the market, Bizagi's cloud-native platform enables true collaboration between business and IT, delivering faster adoption and success. Fueled by a community of millions of users, Bizagi powers over 400 enterprises worldwide including Adidas, Unilever, DHL, and Bancolombia

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