Marketing Associate

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Jessup, MD, USA
Hybrid
Appliances • Industrial
The Role

POSITION PURPOSE

The Marketing Associate position is responsible for a wide range of marketing initiatives, including event coordination, social media, content creation, merchandising, and special projects to support BAC’s business objectives.

PRINCIPAL ACCOUNTABILITIES

In this role you will work cross-functionally with our sales leaders, product marketing, and vendors to ensure all marketing activities for the Americas are completed smoothly and successfully

  • Identify requirements and expectations for each event.
  • Prepare and maintain event budgets.  Process purchase orders and invoices.
  • Research and book venues and hotels including catering, AV, and entertainment.
  • Coordinate all logistical elements of the event including shipments.
  • Assist in the development of monthly social media calendar and deploy the posts.
  • Maintain BAC’s merchandising site to ensure there is diverse and inventory of items.
  • Assist in the development of assets for digital and traditional channels.
  • Develop and maintain a list of publications and publishers to showcase BAC’s brand/solutions.

NATURE AND SCOPE

The Marketing Associate will report to the Marketing and PR Manager. As part of the Americas team, this position will frequently work with BAC Sales Leaders, Global Business Development, Graphic Designer, Product Marketing, Research & Development, Exhibit Vendors and Sales Representatives.

KNOWLEDGE & SKILLS

  • Bachelor's Degree, preferably in Hospitality Management, Marketing, Business, or Communications
  • 1-3 years of experience in Marketing
  • Experience in project management, events, asset creation, and social media
  • Excellent organizational skills with the ability to multitask under pressure
  • Strong communication and interpersonal skills
  • Creative, out-of-the-box thinking
  • Attention to detail
  • Expert time management skills
  • Financial savvy, with the ability to adhere to plan budgets and process invoices
  • Excellent project management skills
  • Proficiency in MS Office, especially PowerPoint and Excel
  • AI savvy as a research tool - the ideal candidate sees AI as a thought partner, not a substitute for judgment
  • Proficiency in Hootsuite a plus

COMPETENCIES

 

  • Teamwork: A team player and consensus builder, receptive to ideas from others. Shares information and keeps team members and partners informed. Works effectively with others to overcome challenges.
  • Sense of urgency and agility: Ability to operate with a high sense of urgency, operating steadily, efficiently and effectively to execute numerous programs in parallel in a fast-paced environment.
  • Communication skills. Can clearly and compellingly articulate the value BAC offerings to key markets and customers in various formats, written, oral and visual. Also able to understand unique needs of BAC customer groups and channel partners to communicate those needs.
  • Results-Oriented. A driver who possesses the ability to take action and implement solutions in a timely manner, in parallel, in high-pressure fast-paced environment.
  • Problem Solving: A creative yet pragmatic and practical problem solver who develops solutions that delight customers and enable channel partners to succeed. Methodical, hands-on and detail-oriented.
  • Execution mentality: Excellent planning, execution and project-management skills for fast, efficient and effective management of projects.
  • Interpersonal skills: Excellent interpersonal skills and the ability to interact successfully with all levels of management as well as a diverse work force. Leverages the talents of other team members and departments to achieve objectives.
  • Ethics: Highest level of professional integrity and honesty, and personal credibility.
  • Strategic acumen: Understands strategies and is able to execute and deliver results to support them.

 

WORKING CONDITIONS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of the job. While performing this job, the employee is regularly required to stand and walk up to 50% of the time. This position requires occasional lifting up to 30 pounds with travel up to 25% of the time.

BAC Hiring Compensation Range $53,700 - $92,100.

BAC offers a comprehensive benefits package to include medical, dental, vision, paid time off, 401k, employee stock ownership plan, and more. Please see additional details on the BAC website at www.Baltimoreaircoil.com.  

BAC Employees are eligible to participate in an annual bonus incentive program.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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The Company
HQ: Jessup, Maryland
1,180 Employees
Year Founded: 1938

What We Do

At BAC, we don’t just build cooling systems, we shape the future of sustainable solutions. With over 85 years of innovation, we lead the HVAC, industrial, and refrigeration industries in delivering evaporative, hybrid, and dry cooling technologies that power the world’s most demanding environments. Global Reach | Sustainable Stewardship | Relentless innovation From data centers to manufacturing plants, our solutions help customers reduce energy use, improve efficiency, and protect the planet. Every day, our 3,000+ employees from our 500+ sales offices and 10 factories globally work side-by-side with partners to deliver smarter, safer, and more sustainable cooling. We’re proud to be part of Amsted Industries, an employee-owned company that thrives on teamwork, integrity, and enterprise. At BAC, we’re inspired by nature and powered by our people. Founded in 1938, BAC (Baltimore Aircoil Company) is a global leader in sustainable cooling solutions. Our mission is simple yet powerful: to continually advance truly sustainable cooling, inspired by nature and powered by our people, for a world that depends on it to grow, succeed, and thrive. We serve a wide range of industries, from commercial HVAC and industrial processing to mission-critical data centers, delivering high-performance solutions that balance human and planetary health. Our Values: -- Courage -- Innovation -- Responsibility -- Trust Why Work at BAC? BAC is more than a workplace, it’s a community. We empower our employees to lead, innovate, and grow. Our culture thrives on collaboration, inclusion, and a shared commitment to sustainability. Whether you're in engineering, marketing, operations, or customer service, your work at BAC makes a global impact. At BAC, You Can: -- GROW -- MAKE AN IMPACT -- FEEL VALUED -- BELONG We are: -- Employee-owned through Amsted Industries (US only) -- Globally present with local expertise -- Leaders in sustainability and innovation

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