Sprig is the customer survey platform, rebuilt around AI agents.
For two decades, teams have relied on Qualtrics, Medallia, and SurveyMonkey to understand their customers. These platforms were built for a slower era, with manual setup, fragmented workflows, and insights that arrive too late to shape decisions. The gap between how fast products move and how fast research can keep up has never been wider.
We're building something different. With Sprig, AI agents design studies, adapt surveys in real time, and turn responses into clear, actionable insight. Teams move from question to evidence in hours instead of weeks, without sacrificing rigor. Product teams no longer guess. They know.
Our mission is to make deep customer understanding effortless and always on, so the best teams in the world can build products their customers love.
Companies like Microsoft, DoorDash, Notion, Figma, Coinbase, and TripAdvisor use Sprig to stay close to their users. Backed by $85M from Andreessen Horowitz, Accel, and First Round Capital, we're growing quickly across the world's leading product organizations.
The category is being rebuilt, with AI at the core. If you're excited by hard problems and the chance to define how modern teams understand their customers, we'd love to meet you.
About the RoleWe’re hiring a Marketing Associate to support the execution of Sprig’s marketing programs across events, campaigns, and community experiences. This role is ideal for someone early in their marketing career who wants hands-on experience executing modern B2B marketing programs across events, community, and digital campaigns.
In this role, you’ll work closely with the Events & Field Marketing Lead and the Director of Enterprise Marketing to bring Sprig’s marketing programs to life across events, campaigns, and digital channels.
You’ll play an important role in ensuring our marketing initiatives run smoothly—from coordinating event logistics and supporting campaign launches to helping manage webinars, gifting programs, and practitioner-focused experiences. This role is ideal for someone who enjoys both operational execution and building meaningful connections within professional communities.
This highly execution-focused role is for someone who enjoys getting things done and bringing marketing programs to life!
This is a hybrid opportunity: 4x per week (Wed: WFH) in our buzzing HQ San Francisco office.
Help plan and and execute marketing programs across events, campaigns, and digital channels
Coordinate logistics and operations for field events, conferences, and Sprig-hosted experiences
Assist with campaign launches by coordinating marketing assets, communications, and program timelines
Manage direct mail and gifting initiatives tied to enterprise marketing programs
Plan and execute practitioner-focused events such as happy hours, meetups, and networking experiences
Collaborate cross-functionally with marketing, sales, and operations teams to ensure programs run smoothly and deliver impact
1–3 years of experience in marketing events at a high-growth tech startup
Strong organizational and project management skills with the ability to manage multiple initiatives simultaneously
Excellent communication and collaboration skills
Detail-oriented with a proactive approach to problem-solving
Interest in events, community building, and enterprise marketing
Experience supporting B2B or SaaS marketing programs is a plus
Ability to thrive in a fast-paced startup environment and travel up to 15%
Competitive Salary
Competitive Employee Equity
401K Program
Medical, Dental, and Vision Benefits
FSA/HSA Benefit
$175/month Commuter Benefit
Additional Wellbeing Benefits
Flexible Paid Time Off
Paid Parental Leave
Professional Development Stipend
Hybrid Office Policy
Lunch and dinner daily
Company Sponsored Social Events
At Sprig, we pride ourselves on being a people-first company, where your contributions truly matter and are valued. We were recently awarded by Fortune as top 50 best places to work in the US, and top 50 Places to Work in the Bay Area by Built In. Come join our mission of building products users love and have a real impact on Sprig’s future.
Our Commitment to Diversity and InclusionWe prioritize diversity within our team and value different perspectives, educational backgrounds, and life experiences. We encourage people from underrepresented backgrounds to apply.
Employee Pay DisclosureThe salary range for this full-time position is $95,000 - $120,000 + Equity + Benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all locations (San Francisco, CA; New York, NY). Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your Recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in postings reflect the base salary only, and do not include equity or benefits.
***Please beware of scammers who are posing as Sprig and Sprig team members. Our recruiters use @sprig.com email addresses exclusively. We do not conduct interviews via text or instant message, and we do not ask candidates to purchase equipment through us or solicit money from you. If you have been contacted by someone claiming to be from a different domain about a job offer, please report it as potential job fraud to law enforcement and contact us here.***
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What We Do
Sprig is the leading product experience insights platform for teams building innovative, user-driven digital products. Our mission is to empower teams to make experiences that matter. Making awesome products requires working with awesome people. At Sprig, our values are at the core of everything we do, say, and create as a team. Our Values End with Simplicity: The road from idea to implementation involves twists, turns, and complexities, but the final product we share with customers is always simple. Never Settle: Growing a successful business can be challenging but we continuously work towards the best. We’ll pass on an okay opportunity now in favor of a great opportunity later. Quickly Iterate: We never settle, but we do act with urgency. We use data-driven decision-making to take educated risks, and quickly apply learnings to the next iteration. Lead with Empathy: We care about users — and we care about each other. We know a deep understanding of people as humans is critical to a successful business.
Why Work With Us
Sprig is a user insights platform to build better products. Top tech companies like Notion, Square, and Dropbox rely on Sprig to elevate their product experience through targeted in-product surveys, session replay, and AI analysis. Sprig is backed by top-tier investors, including Andreessen Horowitz, Accel, and First Round Capital.
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