Marketing Assistant

Posted 10 Days Ago
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Bangor, ME, USA
In-Office
50K-60K Annually
Entry level
Insurance
The Role
Provides entry-level marketing support by coordinating campaigns, preparing and proofreading materials, maintaining calendars and brand assets, assisting with events and sponsorships, supporting website, social media, and email marketing, tracking campaign results, organizing files, and responding to routine requests. The role collaborates with internal teams, vendors, community partners, and external contacts while handling administrative and project support tasks.
Summary Generated by Built In

The Cross Family of Agencies welcomes you. We need your talent and expertise.

Position Summary

The Marketing Assistant provides entry-level support to the marketing team by helping coordinate campaigns, prepare materials, maintain marketing assets, and assist with day-to-day administrative and project needs. This position is ideal for someone who is organized, detail-oriented, eager to learn, and interested in building experience in marketing, communications, events, sponsorship, and brand support.


Key Responsibilities
  • Support the marketing team with campaign coordination, project tracking, and general administrative tasks.
  • Assist with preparing, proofreading, and organizing marketing materials, presentations, flyers, email content, social media posts, and sponsorship assets.
  • Help maintain marketing calendars, timelines, contact lists, media lists, and promotional schedules.
  • Coordinate requests with internal departments, vendors, community partners, and external contacts as needed.
  • Assist with event preparation, including materials, signage, giveaways, registration lists, and follow-up communication.
  • Track basic campaign details, collect results, organize files, and help prepare simple reports or recaps.
  • Maintain organized digital and physical marketing files, templates, photos, logos, and brand materials.
  • Monitor marketing inboxes, respond to routine requests, and route questions to the appropriate team member.
  • Provide support for website updates, social media scheduling, email marketing, and other digital marketing tasks as assigned.
  • Perform other duties as needed to support marketing, business development, sponsorship, and communications initiatives.

Qualifications
  • High school diploma or equivalent required; associate or bachelor’s degree in marketing, communications, business, public relations, or a related field preferred.
  • 0–2 years of related experience, internship experience, volunteer experience, or coursework in marketing, communications, events, or administration preferred.
  • Strong written and verbal communication skills.
  • Excellent organization, attention to detail, and ability to manage multiple priorities.
  • Comfortable using Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook.
  • Ability to learn new systems, marketing tools, and processes quickly.
  • Professional, positive, team-oriented attitude with a willingness to take initiative.
  • Ability to work independently while also collaborating with team members and external partners.

Preferred Skills
  • Experience with social media platforms such as Facebook, Instagram, LinkedIn, or X.
  • Familiarity with Canva, Adobe Creative Suite, email marketing platforms, customer relationship management tools, or content management systems.
  • Interest in community outreach, sponsorship support, events, advertising, or brand storytelling.
  • Basic understanding of marketing metrics, audience engagement, and campaign reporting.

This position is not remote.


Compensation: The base salary range for this role is $50,000–$60,000 annually.  Actual compensation will be based on factors including location, skills, experience, and internal equity. Cross Insurance offers a comprehensive benefits package including medical, dental, vision, 401(k) with match, paid time off, and more.

Skills Required

  • High school diploma or equivalent
  • Associate or bachelor's degree in marketing, communications, business, public relations, or a related field
  • 0-2 years of related experience, internship experience, volunteer experience, or coursework in marketing, communications, events, or administration
  • Strong written and verbal communication skills
  • Excellent organization and attention to detail, with the ability to manage multiple priorities
  • Comfort using Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook
  • Ability to learn new systems, marketing tools, and processes quickly
  • Professional, positive, team-oriented attitude with willingness to take initiative
  • Ability to work independently and collaborate with team members and external partners
  • Experience with social media platforms such as Facebook, Instagram, LinkedIn, or X
  • Familiarity with Canva, Adobe Creative Suite, email marketing platforms, customer relationship management tools, or content management systems
  • Interest in community outreach, sponsorship support, events, advertising, or brand storytelling
  • Basic understanding of marketing metrics, audience engagement, and campaign reporting
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The Company
HQ: Bangor, ME
749 Employees
Year Founded: 1954

What We Do

Cross Insurance is a family owned insurance agency with over 40 branches throughout the Northeast. Established at the kitchen table of Woodrow Cross in 1954, today we have become one of New England’s largest independent insurance intermediaries. In 2023 and 2024 we were named the 2nd Largest Insurance Broker in Massachusetts. Since our founding, we have successfully acquired over 150 operations, increasing our footprint on the Northeast. With over 1,100 employees and counting, our experienced team is ready to provide insurance options for you. - 27th Largest Broker of U. S. Business, Per Business Insurance report ’20 - 2nd Largest Insurance Broker in Massachusetts, per Boston Business Journal ’22, '23, and '24 - Official Insurance Broker of the New England Patriots, Gillette Stadium, the Boston Bruins, the Boston Red Sox, and New England Revolution Four generations later, Cross Insurance is still family owned and operated. Cross Insurance is headquartered in Bangor, Maine.

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