Market Business Director

Are you looking to Optimize your life? Start your exciting path to a rewarding career today!
We are Optimum, a leader in the fast-paced world of connectivity, and we're on the hunt for enthusiastic professionals to join our team! We understand that connectivity isn't just a luxury anymore - it's a necessity that empowers lives, fuels businesses, and drives innovation. A career at Optimum means you'll be enabling progress and enhancing lives by providing reliable, high-speed connectivity solutions that keep the world connected. We owe our success to our amazing product, commitment to our people and the connections we make in every community.
If you are resourceful, collaborative, team-oriented and passionate about delivering consistent excellence, Optimum is the Company for you!
We are Optimum!
Job Summary
Serve as the regional market expert/SME for assigned region, strategically partnering with internal stakeholders, and leading a team directly and indirectly that will focus on supporting local sales growth and minimizing customer churn. Function as a strong voice throughout the organization to represent local market trends, competitive challenges and feedback from customers and employees. This role will report to the VP General Manager of the Optimum
Responsibilities

• Accountable for key business performance metrics within region. Will be responsible for organizing presentations for cross functional operations reviews with regional teams to review key subscriber, financial, operations, customer experience and employee engagement metrics.
• Ensure execution of all events results in gathering productive leads and ultimately sales. All events need to be on brand and merchandised accordingly. Must be committed to delivery on monthly and quarterly sales targets.
• Manage a team that will serve as primary liaison in assigned region to foster local partnerships and execute community events that align with local community and philanthropic objectives, handling all aspects from concept to implementation, with support from corporate as needed.
• Establish strong partnerships in a highly matrixed environment with key cross functional areas (such as: Government Affairs, Community Relations, Construction, Field Services, Sales, Product, Marketing, Research, etc.) to drive business results and establish common goals and a strong feedback loop.
• Provide senior-level updates, scorecards/KPI through a regional lens to combat subscriber loss/proactively manage churn, penetration rates, and identify opportunities for positive gains within the market
• Serve as a key partner with sales, marketing, and product on competitive intelligence and promotional offers and network expansion(s) of our competitors' footprint into our local market(s)
• Provide competitive intelligence and analysis on local market offerings, market trends, pricing/business models, sales, operations and recommendations, including offers to address competitive threats.
• Evaluate reasons for customer churn/defects, etc. and identify opportunities to help recover losses
• Prepare and deliver senior-level presentations and dashboard reports as part of regular Operational reviews with Executive management.
• Recommend and solicit input to ensure strategic investments are the best use of resources (money, time, effort) and yield a meaningful ROI based on market priorities and KPIs
• Ensure geographic diversity of investment is commensurate with business objectives (target markets, penetration rates, employee presence, etc.)

Qualifications

• 8+ years of general management, public relations, government, media, communications, and/or community relations experience
• Bachelor's degree in business, communications, or related field
• Strong influencing and relationship building skills - can influence and drive results in a matrixed environment and in areas where may not have direct authority
• Strong collaboration and mediation skills to build consensus on common goals to deliver business results
• Strong understanding of telecommunications industry, competition, and local markets
• Experience in developing and executing public relations plans and initiatives
• Relevant media relations experience. Familiar with posting on Linked In and other social media platforms to drive awareness and consideration.
• Strong people leadership experience - both direct and indirect leadership
• Ability to prioritize, act quickly with demonstrable judgment and demonstrate the ability to resolve roadblocks
• Ability to effectively manage multiple responsibilities at once without jeopardizing deadlines
• Excellent writing and verbal communication skills
• Solid analytical skills and an understanding of financial performance measurements and scorecard development.
• Strong knowledge of media, sports, entertainment, telecommunications, and programming industries
• Ability to excel in high pressure environment

At Optimum, we're fueled by our four core pillars: Taking Ownership, Upholding Transparency, Creating Community, and Demonstrating Expertise. Our commitment to empowering employees to take responsibility and embrace proactive problem-solving underpins Taking Ownership. Upholding Transparency is at the core of our culture, with open and honest communication fostering trust among our dedicated team and loyal customers. Creating Community is more than a goal; it's our daily commitment to fostering an environment of collaboration, innovation, and positivity. Demonstrating expertise is a promise we uphold through continuous learning and engagement with our customers to consistently deliver top-quality products and services. These pillars not only shape our culture but define Optimum as a place of excellence, trustworthiness, and thriving community, and we invite you to be a part of our journey.
If you have the drive to succeed and are ready to embark on a thrilling career, seize this opportunity today, and join our winning team, so together, we'll shape the future of connectivity.
All job descriptions and required skills, qualifications and responsibilities for a particular position are subject to modification by the Company from time to time, in the Company's discretion based on business necessity.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, national origin, religion, age, disability, sex, sexual orientation, gender identity or protected veteran status, or any other basis protected by applicable federal, state, or local law. The Company provides reasonable accommodations upon request in accordance with applicable requirements.
Optimum collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state, and local law.
Applicants for employment with the Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
Nearest Major Market: Lubbock