Marcom Specialist

Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.

At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.

Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world. You light the way.

This is an exciting job opportunity for you to light the way as a Marketing Communication Specialist in Bucharest, Romania with Signify.

As a Marketing Communications Specialist you’ll be responsible for establishing Signify as a leader in the lighting market by driving external communication in line with the business strategy and with focus on sustainability. You’ll manage the preparation and execution of the annual marketing communication plan.

You’ll activate global B2B campaigns, design and run local B2B activities and campaigns, create content for activation in online and offline channels.

You’ll be part of Marketing Communications Eastern European team.

We’re on the lookout for forward-thinking innovators with a passion for sustainability. If you match this description, get in touch!

What you’ll do in the role:

• Define, execute, and evaluate MarCom activities according to annual marketing plan
• Activate, localize, and evaluate global B2B Marketing Programs and Campaigns and create local MarCom sales collaterals (sales pitches, brochures, leaflets, catalogues, blog articles, POS key visuals, communication visuals, newsletters etc…)
• Manage agencies within the strategy and guidelines of Signify, provide brand consultancy and approval
• Drive B2B content for digital communication
• Support B2B Public Relations activities

While we value and appreciate all applicants, we believe that the following experience and skills will be needed to shine brightly in this job opening:

• Graduate with master’s degree in the field: Journalism, Marketing, Economics etc.
• Have min. 3 years of experience in B2B marketing communication, brand communication, preferably in a technological company
• Fluent Romanian and English (both orally and in writing)
• Have experience in media buying, media house management, creative/content/SEO agency management
• Able to translate customer needs into the content of communication materials (excellent at writing and reviewing content)
• Know how to brief an agency, optimize a media campaign against set KPIs, manage marketing budget
• Able to organize work independently and take ownership
• Open and proactive, excellent communication skills; team player

You can grow a lasting career here. We’ll encourage you, support you, and challenge you. We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way. We’ll listen to you too, because we see and value every one of our 30,000+ people.

We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce representing 99 nationalities, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.

What You’ll Get In Return…

• competitive salary and incentive
• BE WELL - global well being platform enables you to get various type of support services (legal, financial, well-being, lifestyle)
• Team building activities
• learning platform and opportunities to be a part of cross team initiatives and projects

Come join us, and together we can light the way.