Manager, Software Engineering (Marketing Technology)

Posted 2 Days Ago
Be an Early Applicant
Portland, OR, USA
In-Office
Senior level
Fashion
The Role
Leads and develops a cross-functional engineering team responsible for Columbia’s marketing technology ecosystem. Partners with Marketing, Product, Analytics, Commerce, and Architecture teams to deliver CRM, customer data, personalization, marketing automation, audience activation, and digital engagement capabilities. Oversees scalable integrations, vendor relationships, delivery priorities, engineering excellence, and stakeholder alignment while translating business needs into technology solutions.
Summary Generated by Built In
This position is designated as a hybrid role based out of our headquarters near Portland, Oregon. The current expectation is for employees to work onsite four days per week, subject to change based on business needs. This in-office requirement may be adjusted at the discretion of the company.

OUTGROWN YOUR OWN BACKYARD? COME PLAY IN OURS.

At Columbia, we're as passionate about the outdoors as you are. And while our gear is available worldwide, we're proud to be based in the Pacific Northwest, where natural wonders are our playground.


Every product we make and every task we undertake is inspired by the famous words of our founder Gert Boyle: "It's perfect. Now make it better." As pioneers of relentless improvement, we are constantly evolving.


We believe the outdoors is ours to protect and strive to keep our planet healthy. We believe in empowering people to experience the outdoors to the fullest.


And we believe in you.


ABOUT THE POSITION

Columbia Sportswear is seeking an Engineering Manager, Marketing Technology to lead a team responsible for delivering the platforms and capabilities that power customer engagement across our global brands.


This team sits at the intersection of Marketing and Technology, building and supporting the systems that enable customer communications, personalization, audience activation, customer data management, marketing automation, and digital engagement experiences. Working closely with Marketing, Product, Analytics, Digital Commerce, and Architecture teams, you will help shape the technology ecosystem that connects Columbia with millions of consumers worldwide.


Success in this role requires more than technical leadership. We are looking for a leader who can develop high-performing engineers, facilitate delivery across multiple disciplines, and serve as a trusted bridge between business and technology teams. The ideal candidate brings experience leading Marketing Technology initiatives and understands how CRM, customer engagement, customer data, and personalization capabilities work together to create exceptional customer experiences.


HOW YOU'LL MAKE A DIFFERENCE

  • Lead and develop a cross-functional team of engineers, product owners, QA professionals, and software analysts supporting Columbia’s Marketing Technology ecosystem.
  • Foster a culture of accountability, collaboration, continuous improvement, and engineering excellence.
  • Partner with Marketing, CRM, Analytics, Digital Commerce, Architecture, and Product teams to align technology investments with business priorities.
  • Drive delivery of solutions supporting customer engagement, marketing automation, consumer data, personalization, segmentation, and digital communications.
  • Facilitate cross-functional discussions that help teams navigate technical dependencies, business priorities, and implementation tradeoffs.
  • Partner with technical leads and architects to ensure solutions are scalable, reliable, secure, and aligned with enterprise standards.
  • Support the evolution of Columbia's Marketing Technology capabilities, including customer data platforms, CRM technologies, marketing automation, and consumer engagement platforms.
  • Collaborate with vendors and technology partners to successfully implement and maintain critical business capabilities.
  • Use data, metrics, and operational insights to continuously improve team effectiveness and delivery outcomes.
  • Help strengthen the connection between business stakeholders and technology teams by translating ideas into executable solutions.

YOU ARE

  • A collaborative leader who enjoys developing people and building high-performing teams.
  • A systems thinker who understands how applications, platforms, data, and processes connect to deliver customer value.
  • An effective communicator who can translate technical concepts into business conversations.
  • Skilled at influencing outcomes across teams, functions, and organizational boundaries.
  • Comfortable navigating ambiguity while helping teams make progress and deliver results.
  • Passionate about creating exceptional consumer experiences through technology.

YOU HAVE

  • 5+ years of experience leading software delivery teams in a complex technology environment.
  • Experience supporting Marketing Technology, CRM, customer engagement, consumer data, personalization, loyalty, or marketing automation initiatives.
  • Experience partnering with business stakeholders to deliver technology solutions that support consumer acquisition, engagement, retention, or lifecycle marketing strategies.
  • Strong understanding of modern software delivery practices, APIs, integrations, cloud technologies, and enterprise application architectures.
  • Experience facilitating delivery across multiple technical disciplines and balancing competing stakeholder priorities.
  • Proven experience developing engineers and other technology professionals while building high-performing teams.
  • Bachelor's degree in Computer Science, Engineering, Information Systems, or a related field, or an equivalent combination of education and experience.

Preferred Qualifications

  • Experience supporting platforms such as Zeta, Braze, Salesforce Marketing Cloud, Adobe Experience Platform, Segment, Tealium, mParticle, Iterable, or similar Marketing Technology solutions.
  • Experience working within retail, consumer products, eCommerce, or direct-to-consumer environments.
  • Experience with customer data platforms (CDPs), audience segmentation, personalization, customer journey orchestration, or loyalty platforms.
  • Familiarity with technologies such as .NET, Node.js, Salesforce Commerce Cloud, Azure, AWS, APIs, and microservices.

#LI-JD1

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company. 

Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter.

At Columbia Sportswear Company, we’re proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical, social/emotional, financial, career and community. Benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services). In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services. We have extensive wellness benefits, employee discounts and a generous time off program available.

If you need an accommodation/adjustment to successfully complete and submit your application, please reach out to [email protected] with the Subject: Applicant Assistance Requested.

Skills Required

  • 5+ years of experience leading software delivery teams in a complex technology environment
  • Experience supporting Marketing Technology, CRM, customer engagement, consumer data, personalization, loyalty, or marketing automation initiatives
  • Experience delivering technology solutions supporting consumer acquisition, engagement, retention, or lifecycle marketing strategies
  • Strong understanding of software delivery practices, APIs, integrations, cloud technologies, and enterprise application architectures
  • Experience facilitating delivery across multiple technical disciplines and balancing competing stakeholder priorities
  • Experience developing engineers and technology professionals while building high-performing teams
  • Bachelor’s degree in Computer Science, Engineering, Information Systems, or a related field, or equivalent education and experience
  • Experience with platforms such as Zeta, Braze, Salesforce Marketing Cloud, Adobe Experience Platform, Segment, Tealium, mParticle, Iterable, or similar solutions
  • Experience in retail, consumer products, eCommerce, or direct-to-consumer environments
  • Experience with customer data platforms, audience segmentation, personalization, customer journey orchestration, or loyalty platforms
  • Familiarity with .NET, Node.js, Salesforce Commerce Cloud, Azure, AWS, APIs, and microservices

Columbia Sportswear Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Columbia Sportswear Company and has not been reviewed or approved by Columbia Sportswear Company.

  • Healthcare Strength — Healthcare coverage is described as comprehensive and robust, including medical, dental, vision, mental health resources, life insurance, and disability options. Health‑insurance costs are also characterized as generally affordable in some sources.
  • Retirement Support — A 401(k) with a company match, profit sharing, and financial‑wellness tools is part of the offering. These features are regarded as providing good value, especially for corporate and full‑time roles.
  • Wellbeing & Lifestyle Benefits — Steep product discounts across Columbia and its brands, wellness programs, and lifestyle reimbursement accounts stand out. The discount is described as a signature perk that can extend to friends and family.

Columbia Sportswear Company Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Portland, OR
5,022 Employees
Year Founded: 1938

What We Do

Based in Portland, Oregon, Columbia Sportswear Company (NASDAQ: COLM) is a global outdoor brand that crafts active lifestyle gear fortified with industry-leading technologies and tested in our backyard. Our apparel, footwear, and accessories reflect our Pacific Northwest heritage and indomitable spirit.

Similar Jobs

Rapid7 Logo Rapid7

Principal Solutions Experience Engineer - Platform Delivery

Artificial Intelligence • Cloud • Information Technology • Sales • Security • Software • Cybersecurity
Remote or Hybrid
United States
2400 Employees
165K-223K Annually
Hybrid
Salem, OR, USA
205000 Employees

Wells Fargo Logo Wells Fargo

Personal Banker Silicon Forest

Fintech • Financial Services
Hybrid
Portland, OR, USA
205000 Employees

Wells Fargo Logo Wells Fargo

Consultant

Fintech • Financial Services
Hybrid
Portland, OR, USA
205000 Employees
185K-300K Annually

Similar Companies Hiring

Tapestry - Coach and Kate Spade Thumbnail
eCommerce • Fashion • Retail • Sales • Wearables • Design
New York, NY
16000 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account