Manager Social Media

Posted 5 Days Ago
Be an Early Applicant
West Chester, PA, USA
In-Office
Senior level
Digital Media • eCommerce • Retail
The Role
Lead social strategy and day-to-day execution for QVC and HSN across channels, manage content planning and editorial calendars, coordinate agency and cross-functional partners, coach contributors, monitor performance and trends, support community management, and improve workflows and approvals to increase engagement and brand impact.
Summary Generated by Built In

Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road.

Your Opportunity, Your Team

As Social Media Manager you will help shape how QVC and HSN show up across social platforms during key campaigns, seasonal moments, programming initiatives, partnerships, and brand storytelling beats. This is a highly visible role for a social media expert who knows how to turn brand priorities into platform-native content, strong execution, and meaningful audience engagement.

Reporting to the Senior Manager of Organic Social you will lead day-to-day social planning and execution across channels. You will partner closely with teams across brand marketing, growth marketing, merchandising, digital, programming, streaming, communications, and creative, and help guide the work of external partners and agency resources.

Where You'll Work

This role is hybrid and will require you to be onsite at West Chester, PA several days per month (onsite days are predetermined and standard across the company). Job seekers must reside in one of the following states to be considered: PA, DE, or NJ. Relocation assistance is not available for this role.

What You'll Do

  • Lead social strategy and execution for QVC and HSN across campaigns, seasonal moments, programming initiatives, partnerships, and key brand priorities

  • Translate brand direction into clear social plans, content priorities, and channel-specific execution

  • Manage social content planning and editorial calendars across platforms, ensuring content is on brand, audience-right, and native to each channel

  • Guide and coordinate the work of agency partners and cross-functional contributors to deliver high-quality social campaigns

  • Brief content and creative teams on social-first opportunities, channel requirements, tone of voice, and storytelling needs

  • Review copy, creative, and social assets to maintain brand consistency, platform relevance, and strong editorial standards

  • Identify opportunities in platform trends, audience behavior, and cultural moments, and recommend where the brands should participate

  • Monitor social performance and turn insights into clear recommendations that improve engagement, content effectiveness, and brand impact

  • Support community management and reactive social needs in partnership with cross-functional teams, including brand reputation considerations when needed

  • Build and improve workflows, approvals, and operating rhythms that help the team execute with speed and consistency

  • Coach team members, contributors, or external partners to raise the quality, pace, and effectiveness of social execution

What You'll Bring

  • 5+ years of experience in social media, digital marketing, brand marketing, or a related field

  • Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field

  • Experience supporting and executing social strategies for consumer-facing brands

  • Strong understanding of major social platforms, content formats, and best practices

  • Experience managing or contributing to integrated social campaigns

#LI-ST4

Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.

QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at [email protected] for assistance.

If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.

Skills Required

  • 5+ years of experience in social media, digital marketing, brand marketing, or related field
  • Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or related field
  • Experience supporting and executing social strategies for consumer-facing brands
  • Strong understanding of major social platforms, content formats, and best practices
  • Experience managing or contributing to integrated social campaigns
  • Experience guiding and coordinating agency partners and cross-functional contributors
  • Ability to work hybrid with onsite days in West Chester, PA; must reside in PA, DE, or NJ (no relocation assistance)

QVC Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about QVC Group and has not been reviewed or approved by QVC Group.

  • Healthcare Strength Healthcare coverage is positioned as broad, including medical, dental, vision, prescription coverage, and company-paid life insurance and AD&D. Additional wellness supports like confidential counseling and condition-management programs are also part of the offering.
  • Flexible Benefits Flexible work arrangements such as remote work, flextime, and compressed schedules are available in parts of the organization. Spending-account options like HSA and FSA are included within the benefits mix.
  • Retirement Support Retirement support includes access to a 401(k) plan with company matching, and some sources also reference a pension plan. Performance bonuses are also described as available for some employees.

QVC Group Insights

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The Company
HQ: West Chester, PA
10,001 Employees
Year Founded: 1991

What We Do

Curated Experiences. Infinite Possibilities.® We believe in a Third Way to Shop® – beyond transactional ecommerce or traditional brick-and-mortar stores – for customers who crave engaging shopping experiences. We're a select group of diverse businesses that provide customers with curated collections of unique products, made personal and relevant by the power of storytelling. We combine the best of retail, media, and social to curate experiences, conversations, and communities for millions of highly discerning shoppers. We bring joy, inspiration, and humanity to shopping. We also curate large audiences, across our many platforms, for our thousands of brand vendors. Qurate Retail Group comprises seven leading retail brands – QVC®, HSN®, Zulily®, Ballard Designs®, Frontgate®, Garnet Hill®, and Grandin Road®. We reach approximately 218 million homes worldwide via 14 television networks and reach millions more via multiple streaming services, social pages, mobile apps, websites, print catalogs, and in-store destinations. We're a world leader in video commerce globally, among the top ecommerce retailers in North America (according to Digital Commerce 360), and a leader in mobile commerce and social commerce.

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