At doTERRA we encourage all employees to seek out opportunities that will expand their skill set. We strive to help achieve personal career goals by providing opportunities of growth and movement throughout the company.
Position: Social Media Manager
Location: Pleasant Grove Office
Department: Marketing
A Brand with a Mission
doTERRA is about impact. As Social Media Manager your role will be to share how doTERRA’s wellness products powered by essential oils deliver real-life impact on both sides of the bottle for sourcing communities, customers and our global network of Wellness Advocates. You will amplify our Co‑Impact Sourcing stories, celebrate distributor success, and inspire wellness.
The Role
You will own the US social media vision and roadmap, from strategy through to execution, leading a small team of specialists to deliver best‑in‑class organic and paid social content across Facebook, Instagram, YouTube, Pinterest, emerging channels, and community groups.
Key outcomes
Data‑driven content strategy and monthly calendars that ladder to business goals
Continuous experimentation: analyze performance, scale what wins, pivot from what doesn’t, and manage the paid budget
Consistent brand voice and visuals across posts, stories, reels, ads, and influencer content
Seamless integration of social into launches, campaigns, events, and customer‑experience moments
Engaging community management that deepens advocate and customer relationships
A high‑performing, collaborative content team with clear goals and streamlined workflows
Core Responsibilities
Lead and mentor a small team of social media specialists, fostering a collaborative, innovative culture
Develop, implement, and oversee social strategies and cross‑channel campaigns aligned with business objectives
Create and curate engaging content; manage the publishing calendar and asset library
Monitor and respond to user interactions; guide the team’s community‑engagement playbook
Oversee deployment of social assets, ensuring brand consistency across all profiles, ads and promotions
Plan, launch, optimize and report on paid social campaigns, managing a boost/advertising budget.
Track, analyze and share channel performance insights weekly and monthly
Stay current on social media trends, tools and best practices, and test new formats/features
Ensure the team meets deadlines and performance goals while maintaining high creative standards
The duties listed above do not define or include all tasks required of the post holder. Duties and responsibilities may evolve with business needs.
Qualifications & Experience
5+ years in social media marketing with demonstrable leadership of a content or channel team
Bachelor’s degree in Marketing, Communications or related field preferred, or equivalent experience
Proven success developing, executing and optimizing paid and organic social media for B2C brands
Expert knowledge of Facebook, Instagram, YouTube, Pinterest, X and emerging platforms
Exceptional copywriting and storytelling skills with a talent for catchy hooks and clear CTAs
Strong analytical skills: able to interpret metrics, manage budgets and translate insights into action
Adept at cross‑functional collaboration and stakeholder management; able to mentor and inspire others
Passion for natural wellness, sustainability and the communities we serve
Why Join Us
At dōTERRA, you’ll be part of a global wellness movement that’s making a difference in people’s lives every day. We offer a supportive, innovative work environment where your ideas matter, your growth is encouraged, and your work has a tangible impact on our community of millions.
doTERRA International, LLC. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, or disability.
Top Skills
What We Do
Changing the world one drop, one person, one community at a time. doTERRA: meaning “gift of the Earth” As the verified leader in the Global Aromatherapy and Essential Oils market, doTERRA hires the most talented and knowledgeable individuals for our teams. From research scientists to designers, we are looking for people eager to make their mark on a rapidly expanding company with a culture of giving at its core. We recognize that our employees choose to invest part of their time with us, and we want them to feel like we are investing in them as well. With a strong family-centered culture and a state-of-the-art campus that includes a cafeteria, fitness center, employee health clinic, childcare facilities, and nature park, doTERRA makes the joy, growth, and development of each employee a top priority. Find your fit within doTERRA at the website link below.
