Manager Partner Management & Activation

Posted Yesterday
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New York, NY, USA
In-Office
100K-115K Annually
Mid level
News + Entertainment
The Role
Manage contractual fulfillment and activation for a mid-level partner roster across MSG properties, delivering event activations, signage, hospitality, social/digital content, budgets, Salesforce tracking, performance recaps, upsell opportunities, and cross-departmental coordination to meet partner KPIs.
Summary Generated by Built In

Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The Company’s portfolio includes a collection of world-renowned venues – New York’s Madison Square Garden, Infosys Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre; and The Chicago Theatre – that showcase a broad array of sporting events, concerts, family shows, and special events for millions of guests annually. In addition, the Company features the original production, the Christmas Spectacular Starring the Radio City Rockettes, which has been a holiday tradition for more than 90 years. More information is available at www.msgentertainment.com.

Who are we hiring?  

The Partner Management & Activation team within the Global Partnerships Department oversees 100+ partnerships operating across all of MSG’s sports and entertainment properties including New York Knicks, New York Rangers, Concert Series at MSG, Christmas Spectacular featuring the Radio City Rockettes, and Sphere among others.  The partnership portfolio features long standing blue chip brands including JPMorgan Chase, Delta, Pepsi, Anheuser-Busch, Verizon and Lexus, and many more.   

The core responsibilities of the Manager include managing all contractual fulfillment for select partners with single assets including hospitality assets, signage assets, events, social and digital content, and 360-degree campaigns and activations to optimize against the partner’s KPIs. Responsibilities will also include budget maintenance, internal and external relationship building, and strategic asset planning.  

The Manager will be involved with a variety of accounts which have different levels of responsibility. On all accounts – large and smaller – in the portfolio, expectation is individual will provide material support across the department in delivering against the partnership.   

The Manager will need to be able to forge relationships across departments within MSG. Global Partnerships works across all properties and departments within the organization so this is integral to the success of this role.  

What will you do?  

  • Support and lead delivery and execution of contractual assets for their specific mid-level partner roster while simultaneously exploring new opportunities to maximize impact against partner objectives. Assist directors & senior directors on larger, multi-property accounts.  
  • Build relationships with internal stakeholders to drive client initiatives.   
  • Managing day-to-day responsibilities for their partner roster including status reports, weekly planning calls, budgets, Salesforce, among others   
  • Support and lead event day activations across the partner landscape ensuring execution is meeting partner and MSG standards (includes game nights, concerts, and other events as necessary)  
  • Lead end of season recap execution, performance evaluation and support in strategy planning  
  • Identify upsell opportunities throughout the year and obtain cross-departmental approvals to build and present in a timely manner   
  • Assist on annual renewal process through appropriate briefs and sharing of key information  
  • Provide exceptional experiences for our guests, partners, and team members, including by adhering to our appearance and presentation guidelines while on-site.  

What do you need to succeed?  

  • Bachelor’s degree in business management education or an equivalent combination of education and experience is preferred   
  • Minimum 4 years of strategic consulting or account management experience; particularly in sports or entertainment sector Knowledge of the national sports and entertainment marketplace   
  • Experience in account management and relationship building, both internal and external  
  • Experience developing new concepts leading to incremental revenue   
  • Experience in project management from a leadership role in both conceptualizing plan and execution  
  • Experience with event management and creating solutions to meet partner hospitality needs  
  • Experience evaluating third-party measurement data and making recommendations based on performance  

Special Requirements 

  • Required to work event nights based on business need.   

#LI- ONSITE

Pay Range
$100,000$115,000 USD

At MSG, we recognize the importance of upskilling employees’ talents and strengths so they can drive their careers forward. We are proud to offer a robust set of tools and resources to help employees understand their interests and purpose, harness their talents and obtain the skills they need to reach the next step in their careers. Growth and longevity for our employees are top priorities here.

We value diversity and are looking for extraordinary employees of all backgrounds! MSG is an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, sexual and reproductive health choices, national origin, citizenship, age, genetic information, disability, or veteran status. MSG complies with all applicable federal, state, and local laws governing nondiscrimination, including considering requests for reasonable accommodations as required.

Skills Required

  • Minimum 4 years of strategic consulting or account management experience (sports or entertainment sector)
  • Experience in account management and relationship building, internal and external
  • Experience developing new concepts that drive incremental revenue
  • Project management experience in leadership role, from concept to execution
  • Event management experience and creating hospitality solutions for partners
  • Experience evaluating third-party measurement data and making recommendations
  • Knowledge of the national sports and entertainment marketplace
  • Experience using Salesforce for partner/account management
  • Required to work event nights as business needs dictate
  • Bachelor's degree in business management or equivalent combination of education and experience
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The Company
HQ: New York, New York
1,651 Employees

What We Do

MSG Entertainment is a world leader in live entertainment, comprised of world-renowned venues and marquee brands. Utilizing our powerful assets and expertise, we produce, present, or host a variety of entertainment and sports events, delivering unforgettable experiences for millions of fans each year. Across our venues and brands, MSG Entertainment sets the standard for excellence and innovation while forging deep connections with diverse and passionate audiences. Our Company includes our portfolio of iconic venues: New York’s Madison Square Garden, The Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre; and The Chicago Theatre – each a prominent destination for unforgettable experiences and events. With flexible seating capacities and configurations that range from 2,800 to 21,000, our venues enable us to showcase a broad array of compelling sporting events, concerts, family shows, and special events that cover a wide spectrum of genres. This includes at Madison Square Garden, known as “The World’s Most Famous Arena,” which serves as home to the New York Knicks and New York Rangers – two of the most recognized franchises in professional sports – and perennially hosts the biggest names in music and entertainment. MSG Entertainment also features the wholly-owned original production, the Christmas Spectacular Starring the Radio City Rockettes, which has been a holiday tradition for generations of fans at Radio City Music Hall since 1933. The show’s enduring popularity is driven by the world-famous Radio City Rockettes, the longest-running precision dance company in America. More information is available at www.msgentertainment.com

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