Manager - IP

Posted 6 Days Ago
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Shanghai, Shanghai Municipality, Shanghai, CHN
In-Office
Senior level
Marketing Tech • Design
The Role
Develop and execute strategies to grow the company’s intellectual property licensing business in China. Identify prospective licensing partners, generate leads, manage sales pipelines, develop proposals, negotiate licensing agreements, and drive deals through closing. The role also owns CRM activity tracking, sales forecasting, reporting, quota attainment, and relationship development with licensees and internal brand, marketing, business development, and legal teams.
Summary Generated by Built In

Who We Are

Authentic Brands Group (Authentic) is a global brand and entertainment platform that owns and invests in iconic intellectual property and cultural assets. It accelerates brands through a set of specialized businesses that combine powerful storytelling, premium content, unforgettable live experiences and global commerce. Through a network of more than 1,700 best-in-class licensees and strategic partners across 150 countries and expansive distribution, Authentic’s brands drive more than $38 billion in annual systemwide retail sales worldwide.
 
Authentic’s diversified portfolio spans more than 50 brands and reaches nearly one billion social media followers. Its roster includes Reebok, Champion, Shaquille O’Neal, David Beckham, Kevin Hart, Sports Illustrated, Elvis Presley, Muhammad Ali, Marilyn Monroe, GUESS, Aéropostale, Nautica, Eddie Bauer, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Izod, Van Heusen, Dockers, Ted Baker, Hart Schaffner Marx, Vince, Barneys New York, Judith Leiber, Quiksilver, Spyder, Billabong, Volcom, Roxy, RVCA, DC Shoes, Prince, Sperry and Hunter.

For more information, visit corporate.authentic.com. Follow Authentic on LinkedIn, Instagram and WeChat.

Why Authentic

You’ll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas into action and own your career, let’s chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.

 

What You’ll Do

You will be supporting the development and execution of strategies to grow Authentic’s IP business in China, expanding the presence and commercial potential of the company’s IP portfolio through effective market development and partnerships. If you’re a strategic thinker with a strong understanding of IP and a creative, commercial mindset, we’d like to meet you.

 

What You'll Be Working On

Generate Qualified Leads:

  • Learn and understand Authentic’s brand strategies.
  • Research the market and identify new licensing partners that map to your brand portfolio and meet Authentic's partner qualifications.
  • Identify target contacts and decision makers inside target companies and establish contact via cold calling, email outreach, and other means, as necessary.

Build and Manage Sales Pipeline:

  • Continually drive prospects into leads through high-volume outbound sales activity.
  • Utilize detailed discovery to learn about the prospect’s interests and capabilities.
  • Partner with Business Development leadership and Brand Marketing to develop pitch decks that clearly align the brand value proposition with the prospect’s interests and capabilities.

Drive the Licensing Deal to Close:

  • Work in partnership with Brand Management and Business Development Leadership teams to develop business plans and formulate product licensing proposals.
  • Lead and manage efficient and productive negotiations of deal terms, taking full ownership of the deal process.
  • Assemble detailed term sheets with concise business terms. Work closely with legal counsel to draft licensing agreements.

Sales Management:

  • Track sales activity in CRM consistently and accurately.
  • Manage productive and goal-oriented deal processes.
  • Prepare accurate sales forecasts per ABG’s sales reporting process.
  • Prepare reports and presentations of sales performance as needed.
  • Responsible for quota attainment in assigned business pillar

 

Must Haves

  • 8+ years of experience in IP licensing, business development, or related areas in the China market.
  • Experience in full-cycle business development, from lead generation and prospecting through negotiation and deal closing.
  • Strong knowledge of IP licensing, licensees, product categories, and key retail accounts.
  • A proactive and commercially driven mindset with the ability to identify, develop, and pursue new business opportunities.
  • Proven experience in negotiating licensing agreements and developing creative commercial solutions.
  • Ability to build strong relationships with licensees, understand their business needs, and identify opportunities for growth.
  • Strong understanding of the China licensing landscape, market dynamics, and industry best practices.
  • Bachelor’s degree or equivalent.
  • Willing and able to travel occasionally as required.

Fraud Alert: Unauthorized Job Offers and Impersonations

We have been made aware of fraudulent job offers and interview requests being sent by individuals falsely claiming to represent Authentic. These scams are often initiated via email, employment websites and social media, and may include fake interview requests, offer letters or attempts to collect personal and financial information.

Please note:

  • All legitimate Authentic job postings can be found only on our official website (authentic.com) or through our verified LinkedIn page (https://www.linkedin.com/company/weareauthentic).
  • Authentic does not conduct interviews over Teams or Zoom without prior email correspondence from a verified @authentic.com email address.
  • We will never ask you for sensitive personal information, payment or banking details as part of the hiring process.

If you believe you've been contacted by someone impersonating an Authentic team member, please report it immediately by emailing [email protected].

Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact [email protected]

To access Authentic' s Privacy Policy, which contains information regarding data collected from job applicants and how we use it, please click here: https://authentic.com/pages/privacy-policy 

Skills Required

  • 8+ years of experience in IP licensing, business development, or related areas in the China market
  • Full-cycle business development experience, including lead generation, prospecting, negotiation, and deal closing
  • Strong knowledge of IP licensing, licensees, product categories, and key retail accounts
  • Proactive and commercially driven mindset with the ability to identify, develop, and pursue new business opportunities
  • Proven experience negotiating licensing agreements and developing creative commercial solutions
  • Ability to build strong relationships with licensees, understand business needs, and identify growth opportunities
  • Strong understanding of the China licensing landscape, market dynamics, and industry best practices
  • Bachelor's degree or equivalent
  • Willingness and ability to travel occasionally as required
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The Company
HQ: New York, NY
353 Employees
Year Founded: 2010

What We Do

Authentic Brands Group (ABG) is a brand development, marketing and entertainment company, which owns a portfolio of global media, entertainment and lifestyle brands. Headquartered in New York City, ABG elevates and builds the long-term value of more than 50 consumer brands and properties by partnering with best-in-class manufacturers, wholesalers and retailers. Its brands have a global retail footprint across the luxury, specialty, department store, mid-tier, mass and e-commerce channels and in more than 6,100 freestanding stores and shop-in-shops around the world. ABG is committed to transforming brands by delivering compelling product, content, business and immersive experiences. It creates and activates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media. ABG’s portfolio of iconic and world-renowned brands includes Marilyn Monroe®, Elvis Presley®, Muhammad Ali®, Shaquille O'Neal®, David Beckham®, Dr. J®, Greg Norman®, Neil Lane®, Thalia®, Sports Illustrated®, Reebok®, Eddie Bauer®, Spyder®, Volcom®, Airwalk®, Nautica®, Izod®, Forever 21®, Aéropostale®, Juicy Couture®, Vince Camuto®, Lucky Brand®, Nine West®, Jones New York®, Frederick's of Hollywood®, Adrienne Vittadini®, Van Heusen®, Arrow®, Tretorn®, Tapout®, Prince®, Vision Street Wear®, Brooks Brothers®, Barneys New York®, Judith Leiber®, Herve Leger®, Frye®, Hickey Freeman®, Hart Schaffner Marx®, Thomasville®, Drexel® and Henredon®. For more information, visit authenticbrands.com.

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