Manager, Influencer Marketing

Manager, Influencer Marketing - New York City (Hybrid)

Job Overview

The Manager, Influencer Marketing will support the creation and execution of influencer and creator programs across a portfolio of fashion and lifestyle brands. This role is highly executional and detail-oriented, responsible for coordinating day-to-day influencer activities including influencer communication, briefs, product seeding, campaign logistics and content tracking.

This individual will play a key role in building engaging, influencer campaigns ensuring a consistent drumbeat of content, visibility and brand relevance

Marquee Brands

Marquee owns and manages a portfolio of established global brands across consumer products and channels from luxury goods to sports and active apparel. Marquee’s team of professionals is focused on a commitment to drive organic growth through natural brand extensions, impactful marketing, and direct consumer engagement. Our promise is to ensure our brands continue their storied success through relevant products, expanded retail distribution, and international growth all while continuing to be true to their founding message and origin.

Key Responsibilities

• Support the execution of influencer campaigns across paid and earned initiatives
• Build seeding campaigns based on seasonal messaging, trends and business priorities
• Assist with influencer outreach, communication and day-to-day coordination
• Track campaign deliverables including content timelines, posting schedules and approvals
• Ensure all influencer activities are executed on time and aligned with campaign goals

• Order and manage product inventory for influencer seeding, including tracking samples across brands
• Coordinate and fulfill product shipments to influencers, media and partners
• Maintain accurate records of all gifted product and ensure proper allocation by campaign or initiative
• Work closely with internal teams and partners to source product for upcoming activations

• Partner with the social team to support in-house content development and shoots
• Ensure brand product priorities are reflected in social content through proper sample coordination and styling support

• Coordinate shipping, mailing lists, and delivery timelines for influencer and PR send-outs
• Maintain organized databases of influencer contacts, addresses and preferences
• Support event preparation including packing, gifting and on-site logistics for influencer activations

• Monitor influencer content across platforms including Instagram and TikTok
• Track campaign performance including posts, impressions and engagement metrics
• Compile reports and recaps for internal teams, ensuring accuracy and timeliness
• Support the team in identifying high-performing content and key learnings

• Partner with PR, social, and marketing teams to support influencer and seeding initiatives
• Assist in coordinating influencer participation for key brand moments, events and launches
• Manage all budgets related to paid and earned seeding
• Ensure alignment across teams on product, timing and messaging

Qualifications

• 3+ years of experience in influencer marketing, PR, social media, or related field within fashion, lifestyle, or consumer brands
• Strong organizational skills with the ability to manage multiple campaigns, shipments, and timelines simultaneously
• Experience with product seeding, sample tracking, or inventory management is highly preferred
• Familiarity with influencer platforms including Instagram and TikTok
• Detail-oriented with strong follow-through and ability to manage logistics end-to-end
• Comfortable supporting on-site content shoots and fast-moving production environments
• Strong communication skills and ability to coordinate across internal teams and external partners
• Basic understanding of influencer marketing metrics and reporting
• Proficient in Excel or similar tools for tracking and reporting

• Highly organized, detail-oriented, and able to manage multiple brands and priorities simultaneously

Education:

• Bachelor’s degree in Marketing, Business, or related field

Marquee Brands Benefits and Perks 

• You'll enjoy coming to work because we have a refreshing company culture that is open, entrepreneurial and fun. 

• Competitive salary, and bonus structure  

• Healthcare Benefits including dental and vision 

• Flexible spending account (FSA) or health savings account (HSA) 

• Short-term and Long-term disability 

• Parental Leave 

• Life insurance 

• Pet Insurance 

• Paid Vacation 

• Action Days - two (2) fully paid “Marquee In Action" days each calendar year to dedicate your time to a charity or cause of your choice. 

• 11 Paid Holidays: In addition to Paid vacation. 

Salary $70,000-$80,000 + bonus

This job description may not be inclusive of all assigned duties, responsibilities, or aspects of the job described, and may be amended at any time at the sole discretion of the Employer. 

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.