Manager Industry Marketing

JOB DESCRIPTION
We're seeking a dynamic leader to own the Retail & Consumer Products COU marketing strategy, lead a high-performing team, and serve as the architect of cross-functional collaboration to deliver measurable pipeline and revenue. You'll shape and execute impactful market engagement programs, leveraging deep industry expertise to create in-market activations that resonate and drive growth for priority products and solutions.
If you're passionate about influencing markets, inspiring teams, and building strategies that deliver real business impact, this is your opportunity to lead, innovate, and make your mark.
RESPONSIBILITIES

• Cultivates industry knowledge and manages a team that is responsible for defining the market opportunity for an industry.
• Categorizes which solution(s) should be promoted (product/service, bundle, etc.) and the corresponding competitive positioning, messaging, routes to market, target buyers, buying cycle and more.
• Monitors industry trends (regulations, macroeconomic conditions, trends, business challenges) and acts as a subject matter expert.
• Manages an organization's efforts to complete competitive analysis to identify opportunities for growth and impending risks.
• Interlocks with strategic communication, Marketing Operations and Regional Marketing to manage the team responsible for the development of buyer-centric campaigns/programs that build awareness and demand for industry solutions.
• Helps write or curate content in industry vernacular (playbooks, case studies, blog posts and sales training materials) for industry inbound and outbound marketing activities.
• Manages efforts to monitor and report on industry marketing successes and return on investment (ROI) against defined goals/metrics.
• Understands the demand type and primary influencer audiences within an industry and maps out the customer buying process; isolates nuances and patterns.
• Contributes to, or helps manage the creation and ongoing maintenance of, industry-specific buyer personas and identifies target accounts within the industry.
• Manages a strong team collaboration with a formal sales enablement function, solution specialists, i.e., cyber, Global Market Access (GMA), sustainability and functional safety, on a well-defined sales enablement plan.
• Read and follow the Underwriters Laboratories Code of Conduct and follow all physical and digital security practices.
• Contributes to business success by performing other tasks as required.

QUALIFICATIONS
MINIMUM KNOWLEDGE PREFERRED.

• Bachelor of Science/Bachelor of Arts degree in marketing, communication or a related field, plus generally more than eight years of experience including three years or more of relevant management/leadership experience.

MINIMUM SKILLS PREFERRED.

• Expert and disciplined communicator.
• Strong collaboration skills.
• Strong facilitation, project planning and management.
• Strong business acumen.
• Strategic thinking.
• Negotiation Team management.
• Budget management.
• Strong capabilities and experience working with senior leaders.
• Strong analytical skills.
• Sales enablement best practices.
• Process improvement.

MINIMUM ABILITIES PREFERRED.

• Able to understand technical and scientific issues and to translate complex information for nonscientific audiences.
• Proficiency in Microsoft Office and experience managing and/or using a wide array of internal communication tools.

What you'll experience working for ULS
UL Solutions has been pioneering change since 1894 and we're still leading the way. From day one, we've blazed a trail protecting the planet and everyone on it. Our teams have influenced billions of products, plus services, software offerings and more. We break things, burn things and blow things up. All in the name of safety science.
That's where you come in - because none of it could happen without you. It takes passion to protect people, problem-solving to safeguard personal data and conviction to make the world a more sustainable place. It takes bold ideas and brilliant minds to build a better world for future generations across the globe.
This is more than a job. It's a calling. A passion to use our expertise and play our part in creating a more secure, sustainable world today - and tomorrow. As a member of our safety science community, you'll use your ideas, your energy and your ambition to innovate, challenge and ultimately, help create a safer world.
Everyone here is unique. But we're also a global community, working together to help create a safer world. Join UL Solutions and you can connect with the brightest minds in the business, all bringing their distinct perspectives and diverse backgrounds together to deliver real change.
Empowering our customers to keep the world safe means thinking ahead. It means investing in training and empowering our people to learn and innovate. At UL Solutions, we help build a better future - one where everyone benefits.
Join UL Solutions to be at the center of safety. To learn more about us and the work we do, visit UL.com
Total Rewards: We understand compensation is an important factor as you consider the next step in your career . The estimated salary range for this position is $113,000 to $150,600 and is based on multiple factors, including job-related knowledge/skills, experience, geographical location, as well as other factors. This position is eligible for annual bonus compensation with a target payout of 20% of the base salary. This position also provides health benefits such as medical, dental and vision; wellness benefits such as mental and financial health; and retirement savings (401K) commensurate with the standard rewards offered in each individual location or country. We also provide full-time employees with paid time off including vacation (15 days), holiday including floating holidays (12 days) and sick time off (72 hours).