Manager, GTM Systems

Posted 4 Hours Ago
Be an Early Applicant
San Francisco, CA, USA
Hybrid
170K-213K Annually
Senior level
Edtech • Enterprise Web • HR Tech • Software
Handshake is the number one site for college students to find a job.
The Role
Own the architecture and evolution of Handshake’s go-to-market systems, including Salesforce, Gainsight, Nooks, Clay, and AI tools. Design workflows and data models across pipeline, quoting, renewals, and expansion; integrate systems; evaluate vendors; improve adoption and reporting; and manage internal teams and external Salesforce consultants. The role combines hands-on configuration and development with systems strategy, governance, stakeholder partnership, and build-versus-buy decisions.
Summary Generated by Built In
About Handshake

Handshake was founded on a simple belief that everyone deserves a path to a great career, regardless of where they went to school or who they know. Today, we power 25 million job seekers, 1 million+ employers, and 1,600 educational institutions.

In 2025, we started Handshake AI and built the fastest-growing AI data business in history. We work directly with frontier AI lab researchers to create evaluations, publish benchmarks, and push the boundary of data. We’ve grown from $0 to ~$1B run rate and pay ~$60M to over 30K individuals every month.

Why join Handshake now:

  • Shape how every career evolves in the AI economy, at global scale, with impact your friends, family and peers can see and feel

  • Partner hand-in-hand with world-class AI labs, Fortune 500 partners and the world’s top educational institutions

  • Work together with engineers, scientists, operators, and more from Palantir, Meta, Scale AI, and former YC founders

  • Build a massive, fast-growing business with billions in revenue

 
About the Role

Handshake's go-to-market motion is growing across more products and segments, and it only works if the teams using our systems trust them. As Senior GTM Systems Manager, you will be the architect of our GTM stack, spanning Salesforce, Gainsight, Nooks, Clay, LLMs and the connections between them, and set a direction that anticipates where AI is taking go-to-market. This is a hands-on role with real ownership, not a ticket-based admin role. You'll also manage the relationship with our US-based external Salesforce consultants - leveraging them to take on the heavier build work, so your time goes to architecture, design and impact.

  • Architect end-to-end workflows and the GTM data model, from lead to quote to renewal to expansion, so AEs, AMs, and CSMs spend less time fighting systems and forecast and renewal reporting stay reliable as we add products and segments

  • Connect Salesforce, Gainsight, Nooks and Clay into one system and bring engagement, enrichment and customer health signals into Salesforce to sharpen deal inspection and renewal risk visibility with less manual rep input

  • Evaluate emerging GTM and AI tools and bring on new vendors to keep our stack at the leading edge, retiring what no longer earns its place

  • Retain your builder DNA - continue to ship new builds & improvements while you will manage both internal teams and external Salesforce consultants

 
Desired Capabilities
  • 6+ years in Salesforce, GTM systems or RevOps systems roles, ideally at an architect level (we're flexible on the path)

  • Strong hands-on Salesforce skills: Flows, validation rules, approvals and disciplined release practices

  • Architect-level design of workflows across pipeline, quoting/CPQ, renewals and expansion, with sound data model and governance decisions

  • Too & iIntegration experience beyond Salesforce, such as sales engagement, customer success and data enrichment tools

  • A track record of evaluating new software and bringing on vendors; operating on the bleeding edge of the systems world with a point of view on where the field is going (and the impact of AI)

  • A track record of building systems that Sales and CS actually adopt and partnering with leaders across the business to scope, ideate, and launch improvements

  • Ability to weigh build vs. buy vs. outsource tradeoffs, including directing external consultants or builders

  • Clear communication with technical and non-technical partners - you are able to navigate multiple competing priorities and internal stakeholders with ease

 
Extra Credit
  • Hands-on experience with Gainsight, Nooks, Clay or comparable tools

  • Experience leading a systems migrations (via acquisitions) or managing multiple Salesforce instances

 
Perks

Handshake delivers benefits that help you feel supported and thrive at work and in life.

The below benefits are for full-time US employees.

🎯 Ownership: Equity in a fast-growing company

💰 Financial Wellness: 401(k) match, competitive compensation, financial coaching

🍼 Family Support: Paid parental leave, fertility benefits, parental coaching

💝 Wellbeing: Medical, dental, and vision, mental health support, $500 wellness stipend

📚 Growth: $2,000 learning stipend, ongoing development

💻 Remote & Office: Internet, commuting, and free lunch/gym in our SF office

🏝 Time Off: Flexible PTO, 15 holidays + 2 flex days

🤝 Connection: Team outings & referral bonuses

Explore our mission, values, and comprehensive US benefits at joinhandshake.com/careers.

Skills Required

  • 6+ years of experience in Salesforce, GTM systems, or revenue operations systems roles
  • Hands-on Salesforce experience with Flows, validation rules, approvals, and disciplined release practices
  • Architect-level experience designing workflows across pipeline, quoting or CPQ, renewals, and expansion
  • Experience integrating Salesforce with sales engagement, customer success, and data enrichment tools
  • Experience evaluating software and implementing vendors
  • Track record of building systems adopted by Sales and Customer Success teams
  • Ability to assess build-versus-buy-versus-outsourcing tradeoffs and direct external consultants or builders
  • Clear communication with technical and non-technical stakeholders while managing competing priorities
  • Hands-on experience with Gainsight, Nooks, Clay, or comparable tools
  • Experience leading systems migrations through acquisitions or managing multiple Salesforce instances

Handshake Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Handshake and has not been reviewed or approved by Handshake.

  • Leave & Time Off Breadth — Time-off practices include flexible/unlimited PTO, companywide recharge weeks in summer and winter, plus additional volunteer and personal holiday time. Feedback suggests sabbaticals and coordinated breaks help people actually use rest time.
  • Parental & Family Support — Parental leave is described as extended for primary and secondary caregivers, and family-oriented policies are highlighted. Fertility and family-support resources are referenced in public materials.
  • Healthcare Strength — Core coverage spans medical, dental, and vision, with added mental-health resources and wellness programming. Feedback suggests these supports contribute meaningfully to overall wellbeing.

Handshake Insights

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The Company
HQ: San Francisco, CA
700 Employees
Year Founded: 2014

What We Do

Handshake is the #1 place to launch a career with no connections, experience, or luck required. The platform connects up-and-coming talent with 650,000+ employers - from Fortune 500 companies like Google, Nike, and Target to thousands of public school districts, healthcare systems, and nonprofits. Earlier this year, we announced our $200M Series F funding round. This Series F fundraise and new valuation of $3.5B will fuel Handshake’s next phase of growth and propel our mission to help more people start, restart, and jumpstart their careers.

Why Work With Us

How someone builds their career is foundational. We believe in working with the higher education community to help students build meaningful careers. We are at the nexus of universities, students and employers— and we’re able to connect the very best pieces of each side. We’re proud to create a community where students can be more successful.

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