Position Overview:
The Global Performance Marketing Manager will support the definition and evolution of the company’s global performance marketing vision, ensuring lower-funnel marketing activity drives measurable business impact while reinforcing brand elevation.
Positioned within the Global Omni Digital Client team, this role acts as a strategic connector across global and regional teams, bringing consistency, insight, and performance rigor to paid search, paid social, and conversion-driven channels worldwide.
The role operates as a global center of expertise — translating regional performance into a cohesive global perspective, enabling informed investment decisions, and ensuring performance marketing contributes to a seamless client journey across markets.
Key Responsibilities:
Global Performance Marketing Stewardship
Develop and manage the global performance marketing strategy for lower-funnel channels; partner with Global Media to define a cohesive transversal framework — including global guidelines, testing frameworks, and measurement plans — enabling regional execution aligned with global business objectives.
Define and monitor global performance KPIs and benchmarks
Consolidate regional results into clear global performance narratives
Drive continuous optimization through insight-led recommendations
Cross-Functional Partnership & Collaboration
- Partner with Global Media, Brand Marketing, and Growth teams to align upper- and lower-funnel strategies.
- Act as a strategic partner to regional marketing teams, enabling performance excellence across markets.
- Build and nurture strong partnerships with key technology platforms (e.g., Google, Meta and other relevant partners) to stay ahead of innovation, unlock new capabilities, ensure early access to beta programs & advanced measurement solutions.
- Partner closely with the SEO/GEO lead to drive a holistic search strategy, identifying integrated opportunities across channels to maximize visibility, efficiency, and commercial impact in line with global objectives.
Insights, Reporting & Measurement
Lead global performance reporting and analysis
- Translate data into strategic recommendations for senior stakeholders
- Identify trends, opportunities, and efficiency gains across regions
Performance Marketing Expertise
- Serve as a global reference point for performance marketing best practices
- Promote a test-and-learn culture aligned with brand standards
- Stay ahead of industry evolution, platform innovation, and consumer behavior shifts
Qualifications
Experience
- 7+ years of experience in performance marketing
- Strong expertise in paid search and paid social
- Experience working across global or multi-market organizations. Luxury, premium, or brand-led environment experience strongly valued
- Agency background preferred
Skills
- Strong analytical and strategic thinking capabilities
- Excellent communication and stakeholder influence skills
- Ability to operate effectively across global and regional teams
- Expertise in performance marketing platforms and analytics tools
- Ability to balance commercial performance with brand integrity
The hiring range for this position ranges from $122,485 – $150,100. The rate of pay offered will be dependent upon candidates' relevant skills and experience.
Tiffany & Co. Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Tiffany & Co. and has not been reviewed or approved by Tiffany & Co..
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Parental & Family Support — Paid parental leave and family-building supports such as adoption and surrogacy assistance are prominently featured. Additional paid family-care leave and supportive policies reinforce a family-forward package.
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Healthcare Strength — Core medical, dental, and vision coverage is emphasized as part of the standard offering. Inclusive coverage elements and health-related reimbursements are referenced in company materials.
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Wellbeing & Lifestyle Benefits — A holistic “My Tiffany” well-being ecosystem spans mental, emotional, physical, and financial support. A strong employee purchase program and charitable matching through Tiffany Cares add distinctive lifestyle value.
Tiffany & Co. Insights
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What We Do
In 1837 Charles Lewis Tiffany founded his company in New York City where his store was soon acclaimed as the palace of jewels for its exceptional gemstones. Since then TIFFANY & CO. has become synonymous with elegance, innovative design, fine craftsmanship and creative excellence. During the 20th century fame thrived worldwide with store network expansion and continuous cultural relevance, as exemplified by Truman Capote’s Breakfast at Tiffany’s and the film starring Audrey Hepburn. Today, with more than 13,000 employees, TIFFANY & CO. and its subsidiaries design, manufacture and market jewelry, watches and luxury accessories – including more than 5,000 skilled artisans who cut diamonds and craft jewelry in the Company’s workshops, realizing its commitment to superlative quality. The Company operates more than 300 TIFFANY & CO. retail stores worldwide as part of its omni-channel approach. To learn more about TIFFANY & CO. as well as its commitment to sustainability, please visit tiffany.com.
