Kobie Marketing

Manager, Decision Sciences

Reposted 11 Days Ago

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Hiring Remotely in St. Petersburg, FL, USA

In-Office or Remote

Senior level

AdTech • Marketing Tech

The Role

The role involves delivering data-driven insights for loyalty programs, managing performance of reports, and developing data visualizations to support clients' business objectives.

Summary Generated by Built In

Why you will love working for a National Top Workplace

We are a global leader in loyalty marketing

We work with some of the most well-known brands in the world to deliver market-leading, end-to-end loyalty solutions to enable customer experiences. With a strategy-led, technology-enabled approach, we are consistently named an industry leader by Forrester. The impact of these loyalty programs affords us deep brand partnerships, owning a niche in the loyalty space where outcomes matter most.

We are a mission and values driven company

Our mission is to grow enterprise value through loyalty for our clients. Every role within Kobie has a purpose and directly contributes to us achieving this mission.

We are values driven at every point. Over our 30+ year journey, we’ve created a fun, high-trust, transparent workplace. We believe in leadership and ownership. Our hybrid work environment, personal holidays, casual dress code and focus on diversity and inclusion add to a culture that makes our teammates proud. That pride shines through in the work we do for our clients.

About the team and what we’ll build together

We find actionable insights in our clients’ loyalty data that help drive enterprise value. We create real time dashboards to inform internal and external stakeholders.

You'll bring your experience with a breadth of marketing techniques, an ease of working with customer data, and an understanding of advanced mathematics and statistical techniques. This position is a client-facing, hands-on role that is responsible for helping shape our clients’ strategic direction for their loyalty initiatives.

How you will make an impact

Play a key role for delivering data-driven, actionable customer insights that directly contribute to increased sales/profit through our clients’ customer loyalty programs, while collaborating closely with Strategy and Client Services teams to align on client objectives and deliver impactful results.
Provide actionable recommendations that drive business objectives by drawing out key insights from in-depth, complex data sources based on a thorough understanding of client’s strategy, success criteria, and program objectives
Manage all aspects of performance and development of direct reports to encourage professional growth by providing opportunities and giving clear and constructive feedback
Oversee customer data requests; scope and prioritize these requests, and lead a team to analyze and present data
Develop data visualizations and narratives that make data and analysis consumable by all levels and expertise of internal and external stakeholders
Collaborate with Data Engineering and Business Intelligence teams to design and develop new tools, models, and data sources to support our clients’ business objectives and overcome challenges
Proactively create learning agendas, test plans, and solutions that make attribution unassailable and maximize key KPIs such as incremental ROI and LTV

What you need to be successful

6-9+ years previous relevant customer analytics and/or marketing/CRM experience
Great storyteller with data that can influence senior stakeholders with insights and recommendations
Familiarity with data exploration and data visualization tools like Tableau, PowerBI , or Sigma
Demonstrated success using customer segmentation techniques such as RFM, cluster analysis and regression modeling to drive targeted marketing
Solid project management skills and experience in juggling multiple projects at a time
Bachelor’s Degree in Statistics, Marketing, Economics, or Computer Science
Python/SQL programming experience preferred
Master’s in Statistics, Economics or Applied Mathematics, or MBA, preferred
Proficiency in fundamental marketing and loyalty principles, preferred

Our teammates are at the heart of everything we do 

Healthy people are happy people, which makes mental and physical health a top priority at Kobie. From robust health insurance and benefits options to free fitness programs like FitOn, to generous vacation time for yourself, we support your health needs fully. In today’s job market, we know that employees are choosing only what works best for their life. For those that want career growth, Kobie is the perfect place. We have developed a comprehensive people strategy that helps every teammate know how to advance and progress on their career journey. Beyond title progression, Kobie’s competitive pay, 401k matching, annual profit sharing and bonuses all make Kobie a perfect place to build your career. 

Kobie a place for all

We don’t just accept differences – we embrace, share, and celebrate them! 

Employment at Kobie is based solely on a person's merit and qualifications, directly related to professional competence. We do not discriminate against any teammate or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis under the law.   