At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.
Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.
Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.
We are seeking a Data Scientist to lead our efforts in optimizing Performance Marketing business through advanced analytics and data science techniques. The ideal candidate will have a strong background in data science, analytics, and has exposure to Paid Marketing, and will be responsible for driving experimentation, budget optimizations, defining KPIs as well as unlocking new growth opportunities.
Responsibility
- Execute end-to-end projects autonomously, from problem definition to the communication of actionable recommendations.
- Analyze eBay’s comprehensive datasets, deriving insights to diagnose root causes of trends and enhance the user experience.
- Construct machine learning models for predicting user behaviors and inferring marketing performance, supporting business decisions with reliable outputs.
- Quantify and optimize the performance of marketing initiatives based on data-driven insights, identifying key drivers and new opportunities by focusing on high-impact metrics. Conduct deep-dive analyses into campaign performance to determine efficacy and underlying causal factors.
- Mine data to optimize marketing campaigns, revenue growth, and the customer experience, including customer segmentation analysis for audience understanding.
- Formulate strategies for channel optimization and content development.
- Design, develop, and implement experimentation frameworks, such as A/B testing and uplift modeling, to rigorously measure marketing effectiveness.
- Develop and implement solutions for Marketing Attribution (MTA).
- Provide data infrastructure support, including the design of self-service tools, dashboards, and related assets.
- Communicate business performance metrics to stakeholders clearly, concisely, and insightfully.
- Develop, refine, and systematize reporting to ensure clarity and accuracy. Streamline existing processes and implement opportunities for automation and efficiency gains, leading the automation of recurring tasks.
Job Skills required
- Demonstrated intellectual curiosity, a strong passion for complex problem-solving, and the ability to thrive in ambiguous situations.
- A profound dedication to understanding and serving the distinct community of eBay.
- Possesses sound business sense and robust quantitative analytical capabilities.
- Exhibits strong communication proficiencies and proven experience translating complex quantitative analysis into actionable recommendations.
- Comprehensive understanding of various machine-learning methodologies (including, but not limited to, regression, clustering, and decision tree learning) and their practical advantages and limitations.
- Functions as an effective team contributor, collaborating seamlessly and consistently promoting successful team interactions.
- Previous experience or profound domain expertise in Performance Marketing and/or Brand Marketing is highly desirable.
Desired Qualifications
- Bachelors or equivalent in Mathematics, CS, Statistics, Economics, Business, or other related fields.
- 7+ years hands-on work experience in data analysis, with a focus on onsite web analytics, A/B testing, machine learning and report automation.
- Skilled in database query tools using SQL, and Hadoop experience is a plus.
- Good Excel and PowerPoint skills, proficiency with statistical analysis tools such as Python or R.
- Knowledge of AI tools and techniques, such as Gemini, GPT, LLMs etc.
eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at [email protected]. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities.
Additional Details:
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What We Do
eBay Inc. is a global commerce leader that connects millions of buyers and sellers around the world. We exist to enable economic opportunity for individuals, entrepreneurs, businesses and organizations of all sizes. Our portfolio of brands includes eBay Marketplace and eBay Classifieds Group, operating in 190 markets around the world.
We offer sellers the ability to grow a business with little barrier to entry regardless of size, background or geographic location. We never compete with our sellers. We win when our sellers succeed. Buyers who shop on our Marketplace and Classifieds platforms enjoy a highly personalized experience with an unparalleled selection at great value.
