Manager, Content Intelligence/Knowledge Designer

Posted 5 Days Ago
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Durham, NC, USA
In-Office
Senior level
Healthtech • Biotech
The Role
Lead content strategy, knowledge management, and content intelligence to improve employee self-service. Use analytics to measure search success, content engagement, and case deflection; design knowledge articles, portals, and AI-enabled experiences; establish governance, lifecycle management, and content standards.
Summary Generated by Built In

Labcorp is a global leader in laboratory services, providing the insights and answers that help healthcare providers, patients, researchers, pharmaceutical companies and health systems make confident decisions and improve outcomes. Through our unparalleled science, data, technology and laboratory network, we advance diagnostics, accelerate innovation and help address some of the world’s most important health challenges. As we shape the future of healthcare, we are leveraging advanced technologies, intelligent digital solutions and data-driven innovation across our operations to enhance how work gets done and deliver greater value to customers and patients. With our global scale and deep expertise, you’ll have the opportunity to do meaningful work, grow your career and make a real impact on people’s health around the world. Together, we’re improving health and improving lives.


Labcorp is recruiting a Manager, Content Intelligence/Knowledge Designer.

Position Summary

Content Intelligence & Knowledge Design is responsible for ensuring employees can easily find, understand, and act on information across digital employee experiences. This role combines content strategy, analytics, knowledge management, user-centered design, and communications to create a high-performing self-service ecosystem. The role serves as both the architect and optimizer of content experiences, using data and employee insights to identify content gaps, improve search effectiveness, increase self-service success, and create clear, empathetic, and actionable content that reduces employee effort. This position partners closely with HR CoEs, Communications and business stakeholders to continuously improve knowledge, portal content, AI-enabled experiences, and employee communications.

Work Schedule

This is a full‑time, exempt (salaried) position assigned to a First Shift schedule, with standard business hours of Monday through Friday, 8:00 a.m. to 5:00 p.m. in your time zone.  Business needs may occasionally require flexibility in work hours, including earlier, later, or additional hours, with reasonable notice provided when possible.

Applicants who live within 35 miles of either the Burlington, NC or Durham, NC location will follow a hybrid schedule. This schedule includes a minimum of three in-office days per week at an assigned location, either Burlington or Durham, supporting both collaboration and flexibility.

Job Responsibilities:

Content Intelligence & Optimization

  • Measure and analyze content performance across HR portals, knowledge bases, virtual assistants, and employee communications.

  • Evaluate whether content successfully resolves employee needs and reduces support requests.

  • Monitor key performance indicators including search success, content engagement, case deflection, employee satisfaction, and knowledge helpfulness.

  • Develop dashboards, reporting, and insights to guide content strategy and investment decisions.

  • Conduct regular content audits and identify opportunities to improve findability, usability, and effectiveness.

  • Leverage analytics, employee feedback, and behavioral data to drive continuous improvement.

Knowledge Design & Content Strategy

  • Design, create, and optimize employee-facing content, including knowledge articles, portal content, guides, communications, and digital experiences.

  • Establish and maintain standards for:

    • Voice and tone

    • Communication style

    • Empathy and inclusion

    • Readability and plain language

    • Content consistency

  • Design content experiences that support search, self-service, and AI-driven experiences.

Knowledge Management & Governance

  • Establish and maintain content governance practices, quality standards, and review processes.

  • Develop content lifecycle management processes including creation, maintenance, retirement, and optimization.

Minimum Qualifications:

  • Bachelor's Degree

  • 7 or more years' of progressive experience in content strategy, knowledge management, employee communications, digital experience, UX writing, or related disciplines.

  • 5 or more years' leading enterprise content governance, taxonomy, editorial standards and knowledge management programs.

  • 5 or more years' experience using analytics to measure content effectiveness and drive improvements.

Preferred Qualifications:

  • 5 or more years' experience with ServiceNow HRSD, knowledge management platforms, or employee portals.

  • 5 or more years' experience developing content standards, governance models, and content strategies.

  • 5 or more years' experience with search analytics, taxonomy, content intelligence, or AI-powered knowledge systems.

  • 5 or more years' experience in employee experience, human-centered design, digital products or related disciplines.

  • 5 or more years' experience creating dashboards and reporting using analytics tools.

Additional Job Standards:

  • Strong writing, editing, and content design skills.

  • Ability to translate complex concepts into clear, employee-friendly language.

Benefits: Employees regularly scheduled to work 20 or more hours per week are eligible for comprehensive benefits including: Medical, Dental, Vision, Life, STD/LTD, 401(k), Paid Time Off (PTO) or Flexible Time Off (FTO), Tuition Reimbursement and Employee Stock Purchase Plan. Employees regularly scheduled to work less than 20 hours, Casual, Intern, and Temporary employees are only eligible to participate in the 401(k) Plan. Employees who are regularly scheduled to work a 7 on/7 off schedule are eligible to receive all the foregoing benefits except PTO or FTO. For more detailed information, please click here. 


Labcorp is proud to be an Equal Opportunity Employer:

Labcorp strives for inclusion and belonging in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications and merit of the individual. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law. 


We encourage all to apply

If you are an individual with a disability who needs assistance using our online tools to search and apply for jobs, or needs an accommodation, please visit our accessibility site or contact us at Labcorp Accessibility. For more information about how we collect and store your personal data, please see our Privacy Statement.


Skills Required

  • Bachelor's Degree
  • 7+ years progressive experience in content strategy, knowledge management, employee communications, digital experience, or UX writing
  • 5+ years leading enterprise content governance, taxonomy, editorial standards and knowledge management programs
  • 5+ years using analytics to measure content effectiveness and drive improvements
  • Experience developing content standards, governance models, and content strategies
  • Strong writing, editing, and content design skills
  • Ability to translate complex concepts into clear, employee-friendly language
  • Experience with ServiceNow HRSD
  • Experience with knowledge management platforms and employee portals
  • Experience with search analytics, taxonomy, and content intelligence
  • Experience with AI-powered knowledge systems
  • Experience in employee experience, human-centered design, or digital products
  • Experience creating dashboards and reporting using analytics tools
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The Company
HQ: Burlington, NC
19,796 Employees
Year Founded: 1978

What We Do

We believe in harnessing science for human good. And so we work day and night, around the world, to deliver answers for all your health questions—whether you’re a provider, drug developer, hospital, medical researcher or patient. That means everything from advancing diagnostic testing to helping launch new drugs, to offering new perspectives through data - all drawing from a deep well of scientific expertise. So when you need trusted information to make clear, confident health decisions, consider us your source.

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