Manager, Marketing Campaign (Domestic Marketing)

Posted 4 Days Ago
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Tokyo, JPN
In-Office
Senior level
Software • Travel
The Role
Lead planning and execution of domestic marketing campaigns for Klook Japan. Align product and promotional strategies with business and global teams, manage projects end-to-end, measure performance, and translate data-driven insights into strategy.
Summary Generated by Built In

About Klook

We are a leading pan-regional experiences platform in Asia Pacific, purpose built to digitalize experiences and make them accessible to every traveler.

Our mission is to build the digital infrastructure for the global experience economy — empowering merchants to share their passions and travelers to discover the heartbeat of each destination.

We operate a mobile-first, curated platform featuring diverse experiences across global destinations.

Do you share our belief in the wonders of travel? Global citizens ourselves, Klookers are not only curating memorable experiences for others but co-creating our world of joy within Klook.


We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:

  • Customer First

  • Push Boundaries

  • Critical Thinking

  • Build for Scale

  • Less is More

  • Win as One


We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

Key Responsibilities

  • Develop and execute marketing strategies aimed at growing Klook Japan's domestic travel revenue
  • Collaborate and align with the Japan Business Development team and global strategy teams to plan and execute product strategy and timelines for the domestic market
  • Collaborate and align with the Japan marketing team and various global marketing channels to plan and execute promotional strategies for the domestic market
  • Measure campaign/project performance based on data and translate insights into strategy
  • Drive and manage domestic travel marketing projects end-to-end — from strategy development and stakeholder alignment through execution, performance evaluation, and reporting

Requirements

  • Experience in marketing project management and planning/operations within a B2C online platform business (e.g., travel, e-commerce, on-demand services)
  • Business-level English and native-level Japanese
  • Strong strategic and analytical thinking
  • Ability to launch projects, engage stakeholders, and drive them forward as a project lead
  • Ability to proactively and effectively communicate with stakeholders from diverse backgrounds and interests to resolve issues
  • Experience working in a fast-paced environment such as a foreign-affiliated company or startup (a plus)
  • Deep expertise in various marketing channels (a plus)

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.


Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.


An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.

Skills Required

  • Experience in marketing project management and planning/operations within a B2C online platform business (e.g., travel, e-commerce, on-demand services)
  • Business-level English and native-level Japanese
  • Strong strategic and analytical thinking
  • Ability to launch projects, engage stakeholders, and drive them forward as a project lead
  • Ability to proactively and effectively communicate with stakeholders from diverse backgrounds and interests to resolve issues
  • Experience working in a fast-paced environment such as a foreign-affiliated company or startup
  • Deep expertise in various marketing channels
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The Company
HQ: Hong Kong
1,585 Employees
Year Founded: 2014

What We Do

Klook is Asia's leading travel and experiences platform. We curate the most joyful experiences so that users can satisfy their relentless curiosity for adventure and experiences at home and around the world. With our website and app, users can experience a world of joy, from attractions, tours to local transportation and stays. Founded in 2014, we are here to inspire and enable more moments of joy through over half a million activities in over 2,700 destinations.

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