Manager, Area Marketing

Posted Yesterday
Be an Early Applicant
Shanghai, Shanghai Municipality, Shanghai, CHN
Hybrid
Entry level
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
We are a global technology company in the payments industry.
The Role
Leads issuer marketing across Shanghai and southern China, identifying growth opportunities and developing customized co-marketing and go-to-market programs for banks. Builds brand assets and differentiated content to drive card programs, customer engagement, GDV, and revenue. Partners with sales, product, country, regional, and China marketing teams while managing agencies, negotiations, priorities, and resources. Requires strong China market knowledge, strategic thinking, execution, communication, relationship management, and financial-services marketing experience.
Summary Generated by Built In
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Manager, Area Marketing
Overview• The role will be responsible for working with cross Core Product, Sales and other functions to identify the growth opportunity and developing customized co-marketing programs with issuers to drive business. • Build/leverage compelling brand assets to drive card programs with issuers.• Be the voice of the brand, convert issuers challenge to opportunity.• Are you seasoned to drive collaboration across cross functional teams • Are you experienced in China financial industry, and bank's credit card sector • The role specifically requires the ability in identifying the opportunity, relationship management and negotiation capabilities.
Role:• Leading issuer marketing to identify most valuable customers to drive incremental profitable GDV and revenue• To develop issuer-specific strategy with customized co marketing programs and conduct go to market plans for SH and southern China banks.• To design compelling, differentiated content by fully leverage all available assets that matters to customer/card holders. • Build strong partnership within China marketing team/country teams and regional in aligning the priorities/goals and optimizing the resources leverage.
All about you:
• Strong knowledge and intelligences of China market ( market/industry/consumers ) • Strong track record and achievements in developing and delivering marketing programs• Strong business acumen, with the demonstrated ability to think strategically and independently, and translate strategies into strong execution and implementation.• Forward-thinking with record delivering creative approaches to resolving business problems• Strong in manage multi tasks simultaneously • Strong communication/presentation and negotiation skill• Strong in leading and managing agencies to deliver quality outcome.• Strong in interact and manage a matrix organization/relationship/partnership at all level.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
  • Abide by Mastercard's security policies and practices;
  • Ensure the confidentiality and integrity of the information being accessed;
  • Report any suspected information security violation or breach, and
  • Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

Skills Required

  • Strong knowledge of the China market, including market, industry, and consumer dynamics
  • Experience in China's financial industry and bank credit card sector
  • Strong track record developing and delivering marketing programs
  • Ability to identify growth opportunities and translate strategies into execution
  • Strong business acumen and independent strategic thinking
  • Ability to manage multiple tasks simultaneously
  • Strong communication and presentation skills
  • Strong negotiation skills
  • Experience leading and managing agencies to deliver quality outcomes
  • Ability to manage matrix organizations, relationships, and partnerships at all levels

What the Team is Saying

Jenny
Mastercard

Mastercard Compensation & Benefits Highlights

  • Retirement Support Retirement plans are presented as best-in-class with a high company match on 401(k) or local equivalents. Career materials and U.S. postings consistently highlight retirement matching as a standout feature.
  • Leave & Time Off Breadth U.S. postings describe generous paid time off including vacation, personal days, holidays, sick/safe time, and additional bereavement leave. A hybrid policy and a limited “work from elsewhere” option further support time away.
  • Parental & Family Support Company pages state a global minimum of 16 weeks of paid new-parent leave across birth, adoption, and foster, plus family-building assistance where permitted. Mental-health resources and caregiving supports are also emphasized.

Mastercard Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Purchase, NY
38,800 Employees
Year Founded: 1966

What We Do

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a resilient economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Why Work With Us

We live the Mastercard Way: creating value in the communities we touch, growing together through the opportunities we see, and moving fast to innovate and scale. Our collaborative culture and our passionate people are the key to what we do, driving meaningful change as one team and connecting everyone to priceless possibilities.

Gallery

Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery

Mastercard Teams

Team
Technology
Team
Cybersecurity and Threat Intelligence
Team
Consulting
Team
AI and Data
About our Teams

Mastercard Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

In our ongoing workplace evolution, we’ve introduced hybrid work, Work-From-Elsewhere Weeks and Meeting-Free Days.

Typical time on-site: 3 days a week
Company Office Image
HQPurchase, NY
Arlington, VA
Company Office Image
Atlanta, GA
Bogotá, CO
Boston, MA
Chicago, IL
Company Office Image
Dublin, Dublin
Gurugram, Gurugram
Company Office Image
London, GB
Company Office Image
Miami, FL
Mumbai, Maharashtra
Company Office Image
New York, NY
Company Office Image
O'Fallon, MO
Company Office Image
Pune, Maharashtra
Ramat Gan, IL
Company Office Image
Saint Leonards, St Leonards
San Francisco, CA
São Paulo, SP
Seattle, WA
Singapore, SG
Company Office Image
Toronto, Ontario
Vancouver, BC
Learn more

Similar Jobs

Mastercard Logo Mastercard

Manager, Products and Solutions

Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Hybrid
Shanghai, Shanghai Municipality, Shanghai, CHN
38800 Employees

Mastercard Logo Mastercard

Manager, Products and Solutions - Agent Pay & Tokenized eCommerce Solutions

Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Hybrid
Shanghai, Shanghai Municipality, Shanghai, CHN
38800 Employees

Mastercard Logo Mastercard

Associate Analyst, Account Management, Launch Graduate Program 2027 - Shanghai, China

Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Hybrid
Shanghai, Shanghai Municipality, Shanghai, CHN
38800 Employees

Mastercard Logo Mastercard

Consultant

Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Hybrid
Shanghai, Shanghai Municipality, Shanghai, CHN
38800 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account