Manager - Ad Ops

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Reporting of the role:
This role reports to Head – Ad Operations  

3 best things about the job:

• Have an understanding across all aspects of the WPP Media client deliverables and campaign KPI’s from AdOps perspective
• Solid understanding and scope to work on various Ad operations tools and Ad Tech platforms and Work effectively in a diverse team environment.
• Exposure to working in a network with global clients and stakeholders across multi-media touchpoints.
  

In this role, your goals will be:

In three months:

• Be able to understand and work on CM360 and Double Verify platform
• Work with the various stakeholders to deliver accurate on-time campaign trafficking and QA.
• Contribute ideas regarding which Ad Operations processes can be improved.

 In six months

• Developed a good grasp of how the various teams within the agency interact to produce best in class digital work.
• Gained an understanding of global taxonomy and the scope of work across our major stakeholders.
• Through knowledge and delegation, effectively improve the efficiency and accuracy of the team.
• Be able to adapt to fast-changing priorities from AdOps perspective.

In 12 Months

• Fully own higher level troubleshooting tasks and provide recommended solutions.
• Provide stakeholders with professional, relevant and timely information.
• Actively leverage technology to deliver efficiency.
• Encourage knowledge sharing and continues learning of Ad Tech trends and new technologies and advocate best Ad operations practices.

 What your day job looks like

• Work with account managers, planners and vendors to implement (campaign trafficking, tagging set up, naming convention) and oversee ad campaigns go-live process
• Manage QA for ad trafficking, creation and reporting
• Monitor active campaigns, communicating with account managers, creative agencies and vendors as needed
• Capture and socialise best practices to optimize future campaign launches
• Maintain a strong relationship with CM360 / FT / IAS / DoubleVerify / platform specialists.
• Staying abreast on the latest Ad Server / Ad Tech / BAV trafficking / Tech solutions.
• Optimize campaigns, including reviewing reports and provide suggestions for improved performance
• Perform floodlight audit across client site and build tagging strategy as required
• Provide pre and post implementation support to publishers
• QA and troubleshoot 3rd party tags and creatives
• Provide technical support to advertisers, account managers & planners
• Proactively identify ways to streamline the campaign workflow. Recognize and push more efficient ways to work or opportunities for automation
   

Minimum qualifications:

• 4 to 7 years experience in Adserving / Ad management / Ad technologies.
• Understanding the tools like Ad Servers / Brand Safety partners / Omniture / GA / GTM and other Ad Verification tools
• Excellent time management skills and the ability to work efficiently under tight deadlines
• Ability to work both independently and in a team-oriented environment
• Strong ability to multi task
• Proven ability to create high quality deliverables and meet deadlines
• Ability to learn new technologies and processes quickly
• Strong analytical ability and problem-solving skills
• Familiarity with internet programming and debugging
• Strong written and verbal communication skills, excellent listening skills

Skills and experience:

• Knowledge of HTML, Javascript
• Experience in DoubleClick studio, Audience & Analytics eco system
• Understanding the eco-system of various ad networks and exchanges / DSP / DSP
• Familiarity with HTTP response codes and their meanings
• Mandate Tech platform expertise : CM360 & IAS / Doubleverify

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.