Duties and Responsibilities
Under the direct supervision of the Retail Sales Manager, performs the following duties and responsibilities. Other miscellaneous duties may be assigned.
Assist with the replacement of lottery equipment in retail locations
Identify and qualify new accounts, opportunities and leads.
Present and market company products and services to potential clients
Prepare action plans and schedules to identify specific targets and self-manage the number of contacts necessary to meet sale quotas.
Prepare a variety of status reports, including activity, closings, follow-up, and adherence to goals
Communicate new product and sale opportunities, special developments, information, or feedback gathered through field activity to appropriate company staff.
Perform on-site training for new retailers and follow-up on-site training for existing retailers as needed.
Assist in managing the communications with, and training of, the retailer network, as well as assist with retail sale events, promotions as assigned.
Develop and present marketing deliverables as required
Participate in strategic/marketing planning sessions with the lottery as required.
Participate in player relations and player development through in-store events and product sampling, as assigned.
Complete required training activities and programs.
Other duties as assigned by the Retail Sales Manager.
Knowledge, Skills and Abilities
Ability to develop and deliver presentations to key decision makers
Ability to create, compose and edit written materials
Ability to prioritize, organize and manage projects to completion
Organizational, interpersonal, oral and written communication skills
Work requires significant travel throughout all areas of Wyoming to current and potential clients
Ability to acquire technical knowledge of the lottery equipment and train others on use of equipment
Must possess excellent customer service skills
Skills Required
- Ability to develop and deliver presentations to key decision makers
- Ability to create, compose and edit written materials
- Organizational, interpersonal, oral and written communication skills
- Ability to acquire technical knowledge of lottery equipment
- Excellent customer service skills
What We Do
Bally’s Intralot is a newly formed company established through the combination of INTRALOT and Bally’s International Interactive, positioning the group as a top iGaming operator and a leading global provider of lottery solutions. Listed on the Athens Stock Exchange, Bally’s Intralot benefits from access to international capital markets to support growth and strategic initiatives, strengthening its presence and competitiveness both locally and globally. Building on Bally’s proven digital B2C operational expertise and INTRALOT’s long-standing leadership in lottery regulated gaming across all five continents, Bally’s Intralot is uniquely positioned across digital online gaming markets, lottery, iLottery, and sports betting. This strategic combination brings together complementary strengths to form a scaled, independent global champion, capable of addressing a significantly expanded addressable market while operating with deep regulatory expertise across multiple jurisdictions. With a unified, vertically integrated structure in the online gaming and lottery sector, a global outlook, technological excellence, and presence across all forms of modern gaming, Bally’s Intralot enables operators to modernize their retail and digital offerings, deliver personalized and responsible player experiences, and operate with greater agility and efficiency in an increasingly converging gaming ecosystem. Operating at the intersection of technology, regulation, and entertainment, Bally’s Intralot is optimally positioned to capitalize on strong global growth trends driven by digital adoption and regulatory expansion across lottery and iGaming markets. Through its global footprint, advanced technology, and commitment to long-term value creation, Bally’s Intralot aims to shape the future of regulated gaming and deliver sustainable benefits for operators, players, and communities alike.
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