Localization Vertical Product Manager

Reposted 2 Months Ago
Be an Early Applicant
Mountain View, CA, USA
In-Office
146K-342K Annually
Senior level
Information Technology • Software
The Role
Own a local commerce/local services vertical end-to-end: define strategy, roadmap, launch, and growth with P&L ownership. Lead 0→1 category validation, MVP, and go-to-market (supply acquisition, demand, pricing, liquidity). Partner with engineering and data science to embed AI/LLM features and use marketplace metrics to prioritize and measure impact.
Summary Generated by Built In

About NewsBreak

Local life runs on local information. What happened down the street? Who can fix this? Where should we go tonight? NewsBreak started in 2015 to answer these questions, and today more than 40 million people a month rely on us to follow what’s going on in their zip code.

Three platforms with one vision: powering local life. Led by founder and CEO Jeff Zheng, NewsBreak is our local life and news platform; Nearby AI connects people with local businesses; and NDot AI helps publishers and creators grow and earn.

Building for the long term. A $115 million Series C made us a unicorn in 2021, and we keep investing in our people. We’re Great Place to Work® certified and named to Fast Company’s Best Workplaces for Innovators (2025) and Fortune’s Best Workplaces in the Bay Area™ (2026).

Everyone makes an impact. Whether you write code, shape products, tell our story, or run the business, we want people who own projects end to end, stay curious, and speak up. Join us.

Learn more at: NewsBreak, Nearby AI, NDot AI

About the role

We are building an AI-native local commerce platform that connects consumers with local businesses and services. You will own a local services or local commerce vertical end to end — from zero to one — defining the category strategy, shaping the product, and driving the go-to-market motion that takes it from launch to scale. This is a builder role for someone who has stood up a new vertical at a consumer marketplace and wants to do it again, faster, with AI at the core.

What you'll do
  • Own a local commerce / local services vertical end to end: strategy, roadmap, launch, and growth — including category P&L or GM-style ownership.
  • Take new categories from 0→1: validate demand, define the MVP, launch, and iterate toward product-market fit.
  • Drive go-to-market for category launches — supply acquisition, consumer demand, pricing, and marketplace liquidity.
  • Partner with engineering and data science to embed AI/LLM capabilities into the core consumer and merchant experience.
  • Use marketplace metrics (conversion, liquidity, retention, take rate) to prioritize and to prove impact.
What we're looking for
  • 6+ years in product management, with Senior / Lead / Principal / Staff / Group PM scope.
  • Demonstrated 0→1 launch of a new local services or local commerce vertical at a consumer marketplace — not a single feature, but a category.
  • Both vertical category depth AND local-platform experience — you have built within a specific category and on a local marketplace (these two together are the bar, not one alone).
  • Hands-on go-to-market ownership for a new category launch.
  • Fluency with marketplace dynamics: two-sided supply/demand, liquidity, pricing, and unit economics.
Nice to have
  • Experience at a US consumer marketplace such as Yelp, DoorDash, Thumbtack, Nextdoor, Instacart, Uber, Grubhub, Angi, or Gopuff.
  • Track record with services-booking or home-services marketplace products.
  • Experience shipping AI/LLM-powered consumer features.
  • Chinese local-life-services background (e.g., Meituan, Dianping) is a plus for our localization work.
The US base salary range for this full-time position is listed below. Pay may vary based on a number of factors including job-related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talents. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process.
Annual Base Pay Range
$146,000—$342,000 USD

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Skills Required

  • 6+ years in product management with Senior/Lead/Principal/Staff/Group PM scope
  • Demonstrated 0→1 launch of a new local services or local commerce vertical at a consumer marketplace
  • Vertical category depth combined with local-platform experience
  • Hands-on go-to-market ownership for new category launches (supply acquisition, consumer demand, pricing, liquidity)
  • Fluency with marketplace dynamics including two-sided supply/demand, liquidity, pricing, and unit economics
  • Experience at US consumer marketplaces (Yelp, DoorDash, Thumbtack, Nextdoor, Instacart, Uber, Grubhub, Angi, Gopuff)
  • Track record with services-booking or home-services marketplace products
  • Experience shipping AI/LLM-powered consumer features
  • Chinese local-life-services background (Meituan, Dianping) for localization work
Am I A Good Fit?
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The Company
HQ: Mountain View, CA
346 Employees
Year Founded: 2015

What We Do

NewsBreak is the leading platform for local news and information, with more than 40 million users across America. By using new technology, NewsBreak provides community-focused news and information from over 10,000 sources in a timely and accessible way. NewsBreak is bridging the gap between new technology and traditional local media, offering an innovative digital solution that allows users to get the information they need to live safer, more vibrant, and connected lives. Based in Mountain View, California, NewsBreak connects users with local information, national publishers, and targeted advertising from local businesses, with increased traffic and revenue that helps strengthen local communities. We are always looking for great talents. Contact us via [email protected] Our website: https://www.newsbreak.com/about Creator Program: https://www.newsbreak.com/creators Publishing Platform: https://mp.newsbreakapp.com Android App Download: https://play.google.com/store/apps/details?id=com.particlenews.newsbreak&hl=en iOS App Download: https://itunes.apple.com/us/app/news-break-personal-local/id1132762804?mt=8

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