The Role
Execute link-building strategies to grow and protect backlink profile: source and evaluate donors, conduct outreach, secure placements across link types, analyze competitors, monitor placement quality and indexation, maintain reporting, and manage budget to support demand generation goals.
Summary Generated by Built In
About airSlate
airSlate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Our award-winning products - SignNow, pdfFiller, DocHub, altaFlow, Instapage, and US Legal Forms - serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.
We’re in an exciting phase of growth and transformation, with teammates in more than 20 countries across three continents and main hubs in the United States, Poland, Romania, Ukraine and Philippines.
At airSlate, we’re building value for customers and a culture where growth and innovation go hand in hand. We’re looking for people eager to shape products, scale a company, and thrive in a fast-moving environment.
The marketing team handles comprehensive 360º communication and comprises over 150 people.
We manage all aspects in-house and operate a robust automation engine. Our combined monthly traffic across all brands exceeds 31 million.
As a marketing team member, you'll play a crucial role in the upcoming phase of our brand's growth as we expand and introduce new products to the market.
And now, we are looking for a Linkbuilder who is prepared to contribute to the next chapter of our company's growth.
As Link Building Specialist, you will grow and protect our backlink profile in support of the team's demand generation goals.
What you'll be working on:
- Develop and execute link building strategies aligned with project goals
- Source, evaluate, and select high-quality donors based on domain rating, traffic, topical relevance, and spam metrics
- Communicate with webmasters, bloggers, and publishers to secure placements
- Work across link types, including guest posts, outreach, crowd marketing, and niche directories
- Analyze competitors' backlink profiles to identify new opportunities
- Monitor placement quality and track link indexation
- Maintain reporting and manage the allocated budget
What we expect from you:
- 2+ years of experience as a linkbuilder
- Understanding of SEO principles and how search engines work
- Confidence with Ahrefs, Semrush, and Majestic
- Experience with outreach and assessing donor quality
- Upper-Intermediate (B2) English for communication
- Attention to detail, independence, and a results-oriented approach
- Vibe coding skills — the ability to quickly build simple tools and automations with the help of AI
What we offer
Flexible working environment - Our teams operate across the globe. We value in‑person collaboration in our hubs, but we also embrace remote and hybrid working. You can work from one of our offices in the United States, Poland, Romania or Ukraine, or remotely from many countries.
Competitive compensation and stock options - We offer salaries that reflect local market conditions and experience, plus a performance-based bonus system and stock options so you share in the company’s growth.
Professional growth and learning - We invest in your development through courses, conferences, and access to learning resources. We encourage career growth and internal mobility, supporting teammates who want to explore new opportunities within airSlate.
Health and well‑being - We provide comprehensive benefits tailored to each country, including health coverage, wellness programmes and access to fitness options. We also dedicate quarterly company-wide Mental Health Days, when everyone takes time off to rest and recharge.
Family‑friendly culture - Family life is part of who we are, and we embrace it in many forms. From flexibility for parents to our airSlate Junior Club for kids, to company-wide family days and our pet-friendly approach, we’re committed to making work and life easier to balance.
Giving back - We support charitable initiatives around the world through the airSlate Care programme. Our current focus includes humanitarian aid in Ukraine and other regions, matching employee donations and supporting causes chosen by our teams.
Open communication - We encourage transparent dialogue at all levels. From team discussions to company-wide Q&A sessions with our CEO, we make sure everyone has the chance to be heard and to influence how we grow.
It is airSlate's policy to comply with all applicable equal employment opportunity laws by making all employment decisions without unlawful regard or consideration of any individual’s race, religion, ethnicity, color, sex, sexual orientation, gender identity or expressions, transgender status, sexual and other reproductive health decisions, marital status, age, national origin, genetic information, ancestry, citizenship, physical or mental disability, veteran or family status or any other basis protected by applicable national, federal, state, provincial or local law. airSlate's policy prohibits unlawful discrimination based on any of these impermissible bases, as well as any bases or grounds protected by applicable law in each jurisdiction. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. airSlate is pleased to provide such assistance and no applicant will be penalized as a result of such a request. Pursuant to relevant law, where applicable, airSlate will consider for employment qualified applicants with arrest and conviction records.
Read our Recruitment Privacy Notice to Learn how we process your personal information.
Skills Required
- 2+ years of experience as a linkbuilder
- Understanding of SEO principles and how search engines work
- Confidence with Ahrefs, Semrush, and Majestic
- Experience with outreach and assessing donor quality
- Upper-Intermediate (B2) English for communication
- Attention to detail, independence, and a results-oriented approach
- Ability to quickly build simple tools and automations with the help of AI (vibe coding skills)
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The Company
What We Do
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