Lead Full Stack Engineer, Vertical Applications

Reposted Yesterday
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New York, NY, USA
Hybrid
180K-200K Annually
Expert/Leader
AdTech • Artificial Intelligence • Marketing Tech • Software • Analytics
We unify identity, intelligence, and activation to create better experiences for consumers & better results for brands.
The Role
The Lead Software Engineer will develop programmatic AdTech systems, integrate AI solutions, and collaborate on platform enhancements while solving complex technical problems.
Summary Generated by Built In

WHO WE ARE

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that unifies identity, intelligence, and omnichannel activation into a single platform – powered by trillions of consumer signals and one of the industry’s largest proprietary databases. Our enterprise clients use the Zeta Marketing Platform (ZMP) to personalize experiences at the individual level across every channel. 

THE ROLE

Our Vertical Applications team builds web applications that bring the power of ZMP to specific industries – Healthcare, Political, Retail, and more. Every vertical comes with its own fascinating challenges: unique compliance requirements, distinct data models, and workflows that genuinely matter to the people using them. It’s the kind of work where you get to learn new domains, solve real problems, and see your applications make a tangible impact. 

You’ll own applications end-to-end: partner with product owners to define the problem, architect the backend, integrate with Zeta’s core platform, build the frontend, ship to production, and ensure operational excellence. We value clean, simple architectures, test-first development, and continuous delivery. AI-assisted development with tools like Cursor, Claude Code, Gemini and Codex is embedded in our everyday workflow, and we’re excited about what agentic engineering unlocks for both development velocity and software quality. 

What You’ll Do 

  • Own vertical web applications from idea to production – working closely with product owners, designing the architecture, building it, shipping it, and running it. 
  • Architect backend services (Python, Java, Ruby, Node.js) with a focus on simplicity and reusability across verticals, so good patterns compound over time. 
  • Build polished frontend experiences in React/TypeScript/Ant Design System that connect seamlessly with backend APIs (REST, Thrift). 
  • Ship continuously and confidently through CI/CD, with observability, resilience and reliability built in from the start. 
  • Use AI-assisted development tools as a natural part of your workflow to move faster while keeping quality high. 
  • Weave AI/LLM capabilities into vertical applications, opening up new possibilities for each domain. 
  • Collaborate across teams – mentor fellow engineers, lead technical initiatives, and bring clarity to complex decisions for both technical and non-technical audiences. 

What We’re Looking For 

7+ years of software engineering with a history of owning and operating the systems you build. You’re deeply proficient in at least two of Python, Java, Ruby, or Node.js, with solid React/TypeScript skills on the frontend. Continuous delivery, test-driven development, agile and shift-left are things you genuinely practice – not just checkboxes on a process document. 

You’re comfortable building and operating scalable, distributed, high performant systems and navigating multi-tenant, compliant environments. You’re already using AI-assisted coding tools (Cursor, Claude Code, Gemini, Codex, or similar) and you’re curious about pushing those workflows further.  

You’re a strong communicator who enjoys working directly with product owners, proposing architectures, building consensus across teams, and then making it happen. You’re energized by learning new domains and collaborating with people who care about their craft. 

Nice to Have 

  • MarTech or AdTech experience (DSPs, bid stream processing, data-intensive platforms). 
  • Domain knowledge in Healthcare, Political, or Retail verticals. 

Tech Stack 

Backend 

Python, Java, Ruby, Node.js 

Frontend 

React, TypeScript, Ant Design System, Playwright  

APIs 

REST, Thrift 

Infrastructure 

AWS, Kubernetes (EKS), EC2, S3, API Gateway, SQS, Kafka, GitLab, Grafana, Loki, Honeycomb, Statsig Feature Flags 

Data 

MySQL, Redis, Snowflake, Aerospike, DynamoDB, ScyllaDB 

AI Tooling 

Cursor, Claude Code, Gemini, Codex, AI Skills, MCP, Agentic Teams 

Practices 

CI/CD, Spec driven development, TDD, Agile, You Build It You Run It 

Why You’ll Love It Here 

  • Interesting problems across diverse verticals – Healthcare, Political, Retail – on a platform processing trillions of consumer signals. You’ll never be bored. 
  • AI-native engineering culture – agentic development isn’t a side experiment, it’s how we build. You’ll be at the forefront of how software teams work in the future. 
  • Real ownership and autonomy. We trust our engineers to make great decisions and give them the space to do it. 
  • Collaborative, low-ego team that genuinely enjoys working together and learning from each other. 
  • Public company (NYSE: ZETA) with strong growth, competitive compensation, equity, and comprehensive benefits. 

BENEFITS & PERKS

  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!

SALARY RANGE

The salary range for this role is $180,000 - $200,000, depending on location and experience. 

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.  

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here:  https://zetaglobal.com/blog/a-look-into-zetas-ergs/ 

ZETA IN THE NEWS!

https://zetaglobal.com/press/?cat=press-releases 


#LI-YW1

Skills Required

  • 7+ years of engineering experience
  • Foundational experience in Programmatic Advertising
  • Proficiency in Ruby, Python, and Java
  • Experience with React
  • Strong architecture and design skills
  • Experience with cloud infrastructure and AI concepts
  • Experience building distributed systems

What the Team is Saying

Stephanie
Susie
Christian Chen
David A. Steinberg
Stephen Gerber
Candice Chafey
Ana Hirani
Ana Hirani
Jennifer Westerfield
Jennifer Westerfield
Jennifer Westerfield
Roman Gun
Roman Gun
Roman Gun

Zeta Global Compensation & Benefits Highlights

How does Zeta Global ensure its pay and bonus plans are competitive?

Zeta Global supports competitive compensation through a mix of base pay, equity, performance incentives, financial benefits and employee feedback-informed rewards. The company’s total rewards approach connects compensation with ownership, financial planning and benefits that support employees’ broader well-being.

  • Competitive pay and incentives: Zeta lists competitive pay, equity, performance bonuses and an employee stock purchase plan as part of its compensation and total rewards offerings. Employees also describe compensation as a strength. A software engineer said Zeta offers “good compensation,” “best appraisals and pay raise” and a “supportive work environment,” while a director cited “compensation” as one of the strengths of the company.
  • Equity and ownership: Zeta offers company equity and an employee stock purchase plan, giving employees ways to participate in the company’s growth. Its broader financial benefits also include a 401(k) with company match, monthly financial workshops, commuter benefits and insurance coverage, reinforcing compensation as part of a larger financial wellness package.
  • Performance-oriented rewards: Employee reviews describe Zeta’s compensation as tied to performance and growth. One employee said, “Zeta pays well,” while another said compensation is “within industry range and revised every year.” A finance analyst cited “great incentives,” and a director described Zeta as a place to “shape your career” with room to move up. (Comparably; Glassdoor reviews; Indeed reviews)
  • Benefits that strengthen total rewards: Zeta’s rewards package extends beyond pay through health, dental and vision insurance, mental health benefits, pet insurance, flexible time off, parental leave, adoption assistance, fertility and family-building support, travel assistance for reproductive health procedures, volunteer days and wellness resources. The company also says it uses wellness surveys and employee feedback to shape benefits updates, including expanded parental leave and adoption assistance.
  • External signals:
    • Compensation sentiment: Employees on external review sites describe Zeta’s compensation as “good,” “great” and competitive, with reviews citing pay raises, incentives, benefits and performance-based earning potential. (Glassdoor reviews; Indeed reviews; Comparably)
    • Benefits signals: External profile data lists company equity, performance bonuses, an employee stock purchase plan and a home-office stipend for remote employees.
    • Financial wellness: Zeta’s benefits include 401(k) matching, financial workshops, insurance coverage and employee stock purchase participation. 

Bottom line: Zeta Global’s compensation approach combines competitive pay, performance incentives, equity, stock purchase access and broad benefits, giving employees both near-term rewards and longer-term financial participation in the company’s growth.

Zeta Global Insights

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The Company
HQ: New York, NY
2,429 Employees
Year Founded: 2007

What We Do

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.

Why Work With Us

At Zeta, people have the freedom to think creatively, take initiative, and grow. We value curiosity, innovation, and teamwork, empowering everyone to use AI and technology in smarter ways to drive impact for clients, consumers, and each other while shaping the future together.

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Zeta Global Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
HQNew York, NY
Bengaluru, Karnataka
Boca Raton, FL
Brussels, BE
El Segundo, CA
Hyderabad, Telangana
London, GB
München, DE
Nashville, TN
Paris, FR
Praha, CZ
San Francisco, CA
Washington, DC
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