Lead Program Manager

Posted Yesterday
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3 Locations
Hybrid
103K-169K Annually
Senior level
AdTech • Digital Media • Internet of Things • Marketing Tech • Mobile • Retail • Software
Are you ready to be the difference?
The Role
Lead Program Manager directs GTM strategy and execution for Edge-Out, Upgrade, and New Build programs. Owns playbook governance, leads cross-functional launch readiness, drives operational planning and forecasts, partners on market expansion and marketing initiatives, and delivers KPI reporting and data-driven recommendations to optimize scalable program performance and customer outcomes.
Summary Generated by Built In
Are you looking to Optimize your life? Start your exciting path to a rewarding career today!
We are Optimum, a leader in the fast-paced world of connectivity, and we're seeking driven and enthusiastic professionals to join our team, empower lives, fuel businesses, and drive innovation. Connectivity is now longer a luxury, but a necessity. A career at Optimum means you'll be enabling progress and enhancing lives by providing reliable, high-speed connectivity solutions that keep the world connected. Our successes, now and in the future, are powered by our amazing product, a commitment to our people and culture, and the connections we make in our communities.
If you are resourceful, collaborative, and passionate about delivering consistent excellence, Optimum is for you!
Job Summary
The Lead Program Manager is responsible for driving the strategy, execution, and continuous improvement of Go-to-Market (GTM) initiatives supporting Edge-Out, Upgrade, and New Build programs (SFU and MDU). This role leads cross-functional alignment across commercial, operational, and product teams to ensure successful market launches, scalable program execution, and strong customer outcomes.
The position requires a highly strategic and operational leader who can translate complex inputs into actionable plans, drive stakeholder alignment, and optimize processes to support growth and expansion.
Responsibilities
GTM Strategy & Playbook Ownership
  • Own the evolution, governance, and continuous improvement of the Edge-Out and Upgrade GTM playbook.
  • Expand best practices, frameworks, and processes to support Local SFU and MDU New Build programs.
  • Maintain documentation, methods, and procedures to ensure consistency, scalability, and organizational readiness.

Cross-Functional Program Leadership
  • Drive end-to-end launch readiness across B2C/B2B Sales, Construction, PMO, Procurement, Product, Marketing, Government Affairs, Legal, GTM, Telecom (rate center launches), and Field Operations.
  • Align stakeholders on strategy, milestones, dependencies, and execution plans.
  • Lead recurring market launch meetings to ensure accountability, risk mitigation, and progress tracking.

Operational Planning & Execution
  • Partner with OMS teams to deliver construction forecasts, validate release readiness, and communicate service availability.
  • Provide strategic guidance on operational efficiencies and process improvements to enhance execution effectiveness and customer experience.
  • Ensure readiness across all launch components, including infrastructure, sales enablement, and customer engagement.

Market Expansion & Strategic Insights
  • Lead research and working sessions to identify growth opportunities, including:
    • Sales strategy and performance
    • Consumer demand insights
    • Competitive landscape assessments
    • New Build growth initiatives (e.g., Local Events and Affiliate Programs)
  • Partner with Market Development, New Build Sales, and B2B teams to support long-term expansion planning.
  • Balance market competitiveness, operational feasibility, and resource constraints to enable scalable growth.

Customer Acquisition & Marketing Collaboration
  • Partner with GTM Acquisition and Marketing teams on lead generation, landing page development, and performance optimization.
  • Analyze pre- and post-launch data to assess campaign effectiveness and improve future outcomes.
  • Collaborate with cross-functional partners to define and align offer strategies across New Build programs.

Performance Management & Reporting
  • Deliver weekly KPI reporting and program performance updates.
  • Provide data-driven recommendations to inform strategic decisions and continuous program improvement.

Qualifications
Required
  • 7+ years of experience in program management, GTM strategy, telecommunications, or related field

  • Proven experience leading complex, cross-functional programs from planning through execution

  • Strong analytical, problem-solving, and decision-making skills

  • Exceptional stakeholder management and communication skills, including executive-level presentations

  • Experience working with large-scale operational or infrastructure-driven programs

Preferred
  • Experience in telecommunications, broadband, or New Build (SFU/MDU) environments

  • Familiarity with construction lifecycle, market launches, or rate center activations

  • Experience with GTM strategy, customer acquisition, and growth programs

  • Ability to translate data insights into actionable strategies

At Optimum, every action and interaction we take part in, is driven by our three Guiding Principles: Do What's Right, Drive One Optimum, and Make It Happen. These aren't just words, they help us build trust, create real community, and embrace new ways of thinking. Our employees are empowered to do the right thing for our customers and co-workers and to recognize and reward these behaviors when we see them. It's all part of the bigger picture of "Be The Difference" where each employee knows they have the power to enact real change, share new ideas, and understand that learning never stops.
If you have the drive to succeed and are ready to embark on a thrilling career, seize this opportunity today, and join our winning team. Together, we'll shape the future of connectivity.
All job descriptions and required skills, qualifications and responsibilities for a particular position are subject to modification by the Company from time to time, in the Company's discretion based on business necessity.
We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in New Jersey and New York is $102,816 - $168,912 / year. For other locations, please inquire with your recruiter. The rates/ranges provided herein are the anticipated pay at the time of hire, and do not reflect future job opportunity.
We appreciate your interest in this opportunity. Applicants must be authorized to work for ANY employer in the U.S. Please note that at this time, we do not provide visa sponsorship for employment.
Nearest Major Market: Brooklyn
Nearest Secondary Market: New York City

Skills Required

  • 7+ years of experience in program management, GTM strategy, telecommunications, or related field
  • Proven experience leading complex, cross-functional programs from planning through execution
  • Strong analytical, problem-solving, and decision-making skills
  • Exceptional stakeholder management and communication skills, including executive-level presentations
  • Experience working with large-scale operational or infrastructure-driven programs
  • Experience in telecommunications, broadband, or New Build (SFU/MDU) environments
  • Familiarity with construction lifecycle, market launches, or rate center activations
  • Experience with GTM strategy, customer acquisition, and growth programs
  • Ability to translate data insights into actionable strategies

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The Company
HQ: Long Island City, NY
9,000 Employees
Year Founded: 1973

What We Do

We Make a Difference Because We Are the Difference! At Optimum, we’re not just connecting people – we’re transforming how they experience the world. With a footprint spanning 21 states and serving approximately 4.5 million residential and business customers, we're building the future of connectivity through innovative services like Optimum Fiber Internet, Optimum TV, and Optimum Mobile. This connectivity wouldn’t be possible without our tremendous workforce of driven employees who are dedicated to ensuring the best possible experience for all of our customers and co-workers We’re a team of bold thinkers, curious leaders, and collaborative problem-solvers, united by a culture that values inclusion, innovation, and impact. At Optimum, every voice matters, every idea counts, and every team member has the opportunity to grow, lead, and make a difference. From developing next-gen technology to bridging the digital divide to supporting education and emergency response efforts, we lead with purpose and heart. Our Be The Difference initiative drives us to make a positive impact, ensuring that our efforts resonate far and wide. From our products and services to our community impact, we are creating connections, driving innovation and POWERING this world forward. You can be a part of an exciting and transformational workplace at Optimum. Join us to Be the Difference!

Why Work With Us

Our mission is simple: deliver the best customer and employee experience while transforming how we work and grow. We’re on a journey to become the connectivity provider of choice – investing in our network, reimagining our products, and building a culture where people thrive. With nearly 4.5 million customers across 21 states, we’re transforming fr

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Optimum Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
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HQNew York, NY
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Bethpage, NY
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Plano, TX
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