Lead Generation Manager

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Atlanta, GA, USA
In-Office or Remote
70K-90K Annually
Mid level
Cloud • Payments • Software
Xplor Technologies powers the experiences at the heart of everyday life.
The Role
Execute and optimize in-quarter lead generation programs to drive qualified B2B SaaS leads. Promote content assets, build targeted nurture and ABM campaigns, monitor MQL-to-SQL performance, improve lead flow with RevOps, write conversion-focused copy, and collaborate closely with sales and performance marketing to improve lead quality and conversions.
Summary Generated by Built In
Company Description

At Xplor, we believe that helping people make the most of each day is the most rewarding way to spend ours.

We give small and medium-sized businesses cloud-based, intuitive technology solutions that enable them to manage all the hassles of running and growing a business, so business owners can get back to doing what they love. With Xplor Pay, we help businesses get paid quickly and securely – without hidden fees. We built the tech ourselves, and our platform delivers secure, transparent, fast, and accurate payments.

We are unified by our purpose of helping people to succeed. So, when you become part of our team, you also become part of the personal connection that strengthens the relationship people have with Xplor products.

Job Description

The Mariana Tek marketing team is looking for a Lead Generation Specialist who is laser-focused on one thing: getting qualified leads into the funnel and moving them toward pipeline. Reporting to Mariana Tek's Senior Demand Generation Manager, you'll own the execution of programs designed to capture, nurture, and convert prospects — with a relentless eye on lead volume, quality, and conversion rates. 

This is a hands-on, executional role. You'll spend your time activating campaigns, optimizing lead flow, writing conversion-focused copy, and digging into the data to find the next opportunity. You won't be building brand strategy — you'll be turning it into leads. 

  • Execute in-quarter lead generation programs — build, launch, and optimize campaigns focused on driving qualified leads into the funnel. 

  • Promote and distribute content assets (reports, webinars, and more) across channels to maximize lead capture and ensure the sales team is informed  

  • Partner with marketing team to ensure lead generation tactics are considered as a part of all our marketing activities (i.e. top prospects in our CRM are invited to an in-person event; social influencers are leveraged for prospecting, etc.) 

  • onitor lead quality in partnership with performance marketing, flagging gaps and pushing for improvements when volume or fit falls short. 

  • Segment the prospect pool and build targeted nurture campaigns that accelerate leads through their journey toward a sales conversation. 

  • Partner with Revenue Operations to improve lead flow and routing, using tools like HockeyStack to identify drop-off points and conversion opportunities. 

  • Write campaign copy — emails, landing pages, and ads — independently and quickly, without needing significant creative support. 

Qualifications

  • 3-5 years in lead generation, performance marketing, or a similar funnel-focused role, ideally in B2B SaaS. 
  • Genuinely obsessed with lead flow and conversion metrics — you know your MQL-to-SQL rate and you always want to improve it. 
  • A fast, self-sufficient executor — you can take a brief and deliver without a lot of back-and-forth. 
  • Strong conversion copywriting skills; you write emails and landing pages that get clicks and form fills, not just reads. 
  • Hands-on experience with marketing automation, CRM, and analytics tools (HockeyStack, HubSpot, Salesforce, or similar). 
  • Collaborative and communicative — comfortable working closely with sales and ops to keep lead quality tight. 
  • Experience running lead capture programs around content assets like webinars or gated reports. 
  • Familiarity with lead scoring, routing logic, or revenue attribution platforms. 
  • Background in segmented or account-based lead generation approaches. 

The average base salary pay range for this position is $70,000 to $90,000

This is a 100% remote position available to candidates located in the U.S., excluding Hawaii and Alaska.

#LI-Remote

Additional Information

Values and Life at Xplor

Our five core values guide us from how we hire and recognise our team members to how we interact with our customers day to day:

  • Find a better way
  • Do the right thing
  • Say it straight
  • Win together
  • Own the outcome

If these values sound like you, and describe people you want to work with, you will thrive at Xplor.

As an Xplorer, you will be part of a global network of talented colleagues who will support your success. We look for commonalities and shared passions and give people the tools they need to deliver great work and grow at speed.

Some of our perks and benefits are:

  • Paid Parental Leave benefit programs
  • #GiveBackDays/Commitment to social impact – 3 extra days off to volunteer and give back to your local community
  • Ongoing dedication to Diversity & Inclusion initiatives such as D&I Council, Global Mentorship Program
  • Access to free mental health support
  • Flexible working arrangements

Ready to apply?

To start your application, please submit your resume, and we will be in touch as soon as we can. Please include the word "moonshot" at the top of your message to the Hiring Manager so that we know you took the time to read our job ad.

More about us 

More than 130,000 businesses in 72+ countries rely on Xplor to run their day and get paid, processing over $47 billion in payments annually. Our connected ecosystem helps operators spend less time managing complexity and more time delivering the experiences that matter most. 

Xplor is backed by world-class investors Advent International, Battery Ventures, and Silver Lake. 

Good to know

To be considered for employment, you must be legally authorized to work in the country you're applying for. Xplor does not sponsor visas, either at the time of hire or at any later time. 

We kindly ask you to apply through our careers portal or external job boards only. Please don't send your application via email.

To learn more about us and our products, please visit xplor.com/careers/. 

We also invite you to check out our Candidate FAQs for more information about our recruitment process xplor.com/recruitment-faqs/.

EEO and Artificial Intelligence

We believe in transparent hiring. We use an applicant tracking system that includes artificial intelligence-enabled features to assist with the screening and assessment of job applications, such as candidate scoring or ranking. These tools support our recruitment process, but all hiring decisions are made by our recruitment team following human review. We do not rely on artificial intelligence to make final hiring decisions. Find our Candidate AI Usage guidelines here.

Xplor is proud to be an Equal Employment Opportunity employer. We're dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability, veteran status and age. Applications are encouraged from all sectors of the community. All Information will be kept confidential according to EEO guidelines. 

Xplor is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Xplor will take steps to ensure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact us via [email protected]

We make it a priority to respond to every applicant.

Skills Required

  • 3-5 years in lead generation, performance marketing, or similar funnel-focused role (ideally B2B SaaS)
  • Proven focus on lead flow and conversion metrics (e.g., MQL-to-SQL optimization)
  • Fast, self-sufficient executor able to deliver from a brief
  • Strong conversion copywriting skills for emails, landing pages, and ads
  • Hands-on experience with marketing automation, CRM, and analytics tools (HockeyStack, HubSpot, Salesforce, or similar)
  • Experience running lead capture programs around content assets (webinars, gated reports)
  • Familiarity with lead scoring, routing logic, and revenue attribution platforms
  • Background in segmented or account-based lead generation approaches
  • Collaborative communication with sales and Revenue Operations to maintain lead quality
  • Legally authorized to work in the U.S.; employer does not sponsor visas

Xplor Technologies Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Xplor Technologies and has not been reviewed or approved by Xplor Technologies.

  • Leave & Time Off Breadth Leave options appear broad, with generous PTO and paid sick days frequently highlighted as a notable part of the overall package. Paid volunteer time and bereavement leave add additional time-off breadth beyond standard vacation policies.
  • Retirement Support Retirement support is positioned as a meaningful component of total rewards, including a 401(k) match that is described with a clear match formula. Eligibility for performance bonuses and mentions of equity/pension options further contribute to perceived long-term value for some roles.
  • Healthcare Strength Healthcare coverage is described as comprehensive, spanning medical, dental, vision, life, and disability insurance, alongside U.S.-specific supports like an FSA. Mental health support through an employee assistance program and wellness programs strengthen the overall health-and-wellbeing offering.

Xplor Technologies Insights

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The Company
HQ: Atlanta, GA
3,100 Employees
Year Founded: 2021

What We Do

WHAT WE DO At Xplor, we build easy-to-use technology for the businesses that make up everyday life – whether booking a gym session, dropping the kids at daycare, registering for a community center class, fixing your furnace, or playing 18 holes on Saturday.  That’s what people expect in the experience age – and why more than 130,000 businesses across 72+ countries use our integrated software and embedded payment solutions to attract, connect, engage, and retain their customers.   Our platform processes $47 billion in payments annually because we've made it simple for businesses to get paid, manage their operations, and focus on what they do best: serving their customers.   WHY JOIN XPLOR? • Work that has real-world impact: What we build helps businesses serve customers more effectively, and adapt as their businesses grow. When our customers succeed, everyday life works better for millions of people around the world. • Technology with purpose: We build technology for real operators solving real-world problems. That means designing products that fit how businesses actually work, helping customers make better decisions, and creating tools that improve both operations and the experiences they deliver. • A portfolio with breadth and depth: Our teams support a diverse set of industries, including fitness and leisure, golf and club, recreation, field services, garment care, education, and payments. That means the opportunity to solve meaningful challenges across multiple markets, while contributing to one shared company vision. OUR VALUES Our values shape how we lead, how we make decisions, and how we work every day. • Find a better way: We challenge outdated processes, improve the way we work, and look for smarter solutions. We bring ideas, not just problems, and stay open to better ways forward. • Do the right thing: We act with integrity, make ethical decisions, and hold ourselves to a high standard. We own mistakes quickly, learn from them, and apply our principles consistently. • Say it straight: We communicate clearly, and with respect. We share context, not just outcomes, give timely feedback, and speak up early when something needs attention. • Win together: We work across teams and functions with trust and shared purpose. We seek input early, assume positive intent, and celebrate success together. • Own the outcome: We take responsibility for results. We follow through, solve problems, and step in when something needs to be fixed.

Why Work With Us

At Xplor, you get room to grow, work that has real impact, and a team where you can bring your whole self. In return, we ask you to put people first, innovate fearlessly, and aim high. Be part of a global community built to help you – and the businesses we serve – thrive.

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